CASL Implications

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Working through the implications that the Canadian Anti-Spam Legislation (CASL) might have on Tyndale. I am not a lawyer, this is not legal advice.

This is posted primarily for reference for the staff at Tyndale.

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CASL Implications

  1. 1. CANADIAN ANTI-SPAM LEGISLATION IMPLICATIONS of CASL FOR TYNDALE (CASL)
  2. 2. THE FINE PRINT
  3. 3. THE FINE PRINT WE ARE NOT LAWYERS!
  4. 4. THE FINE PRINT WE ARE NOT LAWYERS! THIS LAW IS COMPLEX AND CONFUSING
  5. 5. THE FINE PRINT WE ARE NOT LAWYERS! THIS LAW IS COMPLEX AND CONFUSING WE WILL DO OUR BEST TO INTERPRET THE LAW
  6. 6. IMPACT FOR TYNDALE
  7. 7. COMMERCIAL ELECTRONIC MESSAGE
  8. 8. COMMERCIAL ELECTRONIC MESSAGE Any message sent by telecommunications (including e-mail, text messages, social media communications, etc.) if the purpose of that message is to encourage participation in a commercial activity — with or without the expectation of profit.
  9. 9. PROOF OF CONSENT
  10. 10. EXISTING BUSINESS RELATIONSHIP EXISTING NON-BUSINESS RELATIONSHIP
  11. 11. EXISTING BUSINESS RELATIONSHIP EXISTING NON-BUSINESS RELATIONSHIP WRITTEN CONSENT ORAL CONSENT MUST BE OPT-IN CONSENT
  12. 12. EXISTING BUSINESS RELATIONSHIP  CURRENT STUDENT  ACCEPTED AS A STUDENT  INQUIRED ABOUT BECOMING A STUDENT (6 months)  PURCHASED A PRODUCT (2 years)  ATTENDED AN EVENT (2 Years)
  13. 13. EXISTING NON-BUSINESS RELATIONSHIP  MEMBER OF ASSOCIATION (while member +2 years)  VOLENTEER WORK (2 years)  MADE A DONATION (2 years)
  14. 14. OBTAINING WRITTEN OR ORAL CONSENT INFORMATION YOU MUST PROVIDE  PURPOSE(S) OF THE INFORMATION TO BE SENT IN CEM  NAME OF REQUESTER (TYNDALE)  NAME OF THE RECIPIENT (IF DIFFERENT)  FULL CONTACT INFORMATION  STATEMENT THAT CONSENT CAN BE WITHDRAWN
  15. 15. OBTAINING WRITTEN OR ORAL CONSENT  CAN NOT BUNDLE CONSENT REQUESTS  CAN NOT USE A PRE-CHECKED BOX  SHOULD SEND CONFIRMATION
  16. 16. OBTAINING WRITTEN OR ORAL CONSENT  MUST BE OBTAINED BY JULY 1st ON EXITING LISTS WHERE YOU DO NOT HAVE IMPLIED CONSENT
  17. 17. ROLE OF TYNDALE MARKETING & COMMUNICATION
  18. 18. QUESTIONS & ANSWERS

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