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How's your operator in social media
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How's your operator in social media

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On June 2011 edition, the Marketeers Magazine published an article with subject “Menguak Sentimen Netizen Pada Operator Seluler”. This article contains the report of social media monitoring and …

On June 2011 edition, the Marketeers Magazine published an article with subject “Menguak Sentimen Netizen Pada Operator Seluler”. This article contains the report of social media monitoring and analysis toward Indonesia Telecomunication industry.

The report is a result of mutual work of MediaWave with MarkPlus Insight to review the presence, share of voices and public sentiments that occured on social media regarding 9 Telcos in Indonesia. This Q1 monitoring process started at Feb,1st 2011 and ended at April,30th 2011, by utilizing MediaWave platform.

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  • 1. DIGITAL MONITORING AND ANALYTICSBrand : 9 Indonesia OperatorTopic : All ( Relevant topic)Media : Twitter, Facebook, Blog, Online News, Forum, Image & VideoPeriode : Feb, 1st 2011 – Apr, 30th 2011
  • 2. General Report
  • 3. CHStatistics number of mentions in Media Brand Negatif Netral Positif Brand Distribution Voice of Share AXIS 116 4654 154 4924 2.46% Bakrie Telecom 1371 11126 953 13450 6.73% Indosat 4226 11264 817 16307 8.16% Sampoerna Telecom 96 1880 92 2068 1.03% Smart 3477 6217 592 10286 5.15% Telkom 5835 43146 1127 50108 25.07% Telkomsel 23562 52004 3482 79048 39.55% Three 810 5038 384 6232 3.12% XL Axiata 864 16236 341 17441 8.73% Grand Total 40357 151565 7942 199864 100.00% Source : MediaWave Online Monitoring & Analytics, 2011
  • 4. CHMedia Distribution Media Voice of Media Negatif Netral Positif Distribution Share Blog 813 5771 680 7264 3.63% Facebook 3949 8667 914 13530 6.77% Forum 513 3652 315 4480 2.24% Images 1 208 5 214 0.11% News 129 1064 70 1263 0.63% Twitter 34750 111089 5819 151658 75.88% Video 202 21114 139 21455 10.73% Grand 40357 151565 7942 199864 Total 100.00% Source : MediaWave Online Monitoring & Analytics, 2011
  • 5. CHBrand Distribution Source : MediaWave Online Monitoring & Analytics, 2011
  • 6. CHMedia Distribution by Brand Source : MediaWave Online Monitoring & Analytics, 2011
  • 7. CHBrand Distribution by Media Source : MediaWave Online Monitoring & Analytics, 2011
  • 8. CHUser Distribution Source : MediaWave Online Monitoring & Analytics, 2011
  • 9. CHUser Distribution | Unique vs Total Total User Total Unique User % of Unique Total AXIS 4924 371 7.53% Bakrie Telecom 13450 5420 40.30% Indosat 16307 11606 71.17% Sampoerna Telecom 2068 422 20.41% Smart 10286 8394 81.61% Telkom 50108 29054 57.98% Telkomsel 79048 56373 71.31% Three 6232 2014 32.32% XL Axiata 17441 9987 57.26% Source : MediaWave Online Monitoring & Analytics, 2011
  • 10. Sentiment Report Source : MediaWave Online Monitoring & Analytics, 2011
  • 11. For futher information please contact : contact@mediawave.co.id

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