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MobiApp present Mingler
MobiApp present Mingler
MobiApp present Mingler
MobiApp present Mingler
MobiApp present Mingler
MobiApp present Mingler
MobiApp present Mingler
MobiApp present Mingler
MobiApp present Mingler
MobiApp present Mingler
MobiApp present Mingler
MobiApp present Mingler
MobiApp present Mingler
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MobiApp present Mingler

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  • 1. Yoni Kahana : yonikahana@mobi-app.com, +972-54-6203059
  • 2. The Company Vision Connecting the internet social networks to the Connecting the internet social networks to the cellular world and by this cellular world and by this Dominate the cellular Ad market. Dominate the cellular Ad market. Mission Creating networks in social events using mobiles Creating networks in social events using mobiles – without costs for the users. – without costs for the users. The need Most of the people hang out in Most of the people hang out in conferences/pubs in order to meet other conferences/pubs in order to meet other people. people. Not for discussion or disclosure without written permission from .Proprietary and confidential 3 Yoni Kahana
  • 3. Company Highlights • Social local mobile network without cost and with no cellular provider dependency. • The network is working in pubs in Tel-Aviv (closed beta version). • Received LOIs from local and international firms. • Advertisement contract with local beverage distributor. • Receiving funds from the Israeli chief scientist. • Reviewed by economy magazine (“Calcalist” from Yediot group). • Featured on the radio. • Presented and demonstrated in Israeli Venture Association conference. Not for discussion or disclosure without written permission from .Proprietary and confidential 4 Yoni Kahana
  • 4. The Advantages Mingler Cellular application that creates a local social network (100m’ radius and more with aggregation) easily and without costs. • When entering a social location (like conferences, pubs, cafes…) the user logs in and immediately is connected to the people around. • Creating a localized network interfacing from mobile devices to the internet for free. What’s so great ?! Everyone has a cellular so everyone can join Everyone has a cellular so everyone can join Mingler Mingler Not for discussion or disclosure without written permission from .Proprietary and confidential 5 Yoni Kahana
  • 5. The Management • Yoni Kahana - CEO (Founder) – B.Sc. Cum-Laude in Electrical Engineering, Technion – MBA Tel-Aviv University – 10 years of experience as a project manager and group leader • Raanan Nevet - CTO (Founder) – B.Sc. in Electrical Engineering, major in Computer Systems, Technion – 10 years of experience as a software engineer and project manager • Alon Gamliel – Head of R&D – B.Sc. Magna Cum-Laude in Electrical Engineering, Technion – MA Cum-Laude in Computer Science, Tel-Aviv University – 10 years of experience as a software engineer and project manager • Oren Most – Member in the Advisory Board – President and CEO of Gilat Satellite Communications (2004 – 2003) – One of the Founders and COO of Cellcom, Israel's leading cellular operator (1994 – 2004) – Chairman of the Israeli Advertisement Union (2000-2003) Not for discussion or disclosure without written permission from .Proprietary and confidential 6 Yoni Kahana
  • 6. Market Watch • Cellular market – mobile users aged 15 to 55 – Leisure version – mobile users in pubs, parties – Business version – mobile users in trade shows, conferences • “By 2011 the mobile advertisement market will be 13B$.” – Gartner • “Location-based mobile social networks could earn revenues of $3.3 billion by 2013.” – ABI Research • All advertising agencies are potential partners/customers Not for discussion or disclosure without written permission from .Proprietary and confidential 7 Yoni Kahana
  • 7. Technology Mingler FaceBook MySpace IP Internet Ad server IP Service point BT radio BlueTooth network (Conference, Pub) Not for discussion or disclosure without written permission from .Proprietary and confidential 8 Yoni Kahana
  • 8. Technology – Next Generation • Our technological platform is a base for different local network applications (conferences etc). • Mingler is not dependent on cellular providers. • Application distribution is free over Bluetooth and on the spot, no preparation is needed. • Interfacing between nearby mobiles to the internet is free. • The Mingler network connects to the current social networks. • Mingler will also support the next generation of the mobiles using WiFi/WiMax technologies. Not for discussion or disclosure without written permission from .Proprietary and confidential 9 Yoni Kahana
  • 9. Client Main Features • See all the local Mingler members. • Get notification about friends from the social web network when they enter the event. • Local send/receive/search/filter features. • Send/receive messages from/to the internet (e.g from walla.co.il). • Locate your friends from home. • Create real time local communities in the web. Not for discussion or disclosure without written permission from .Proprietary and confidential 10 Yoni Kahana
  • 10. Business Model to t W net bu en Web ors e b wo rs tr i m is ip So rks t ribu D qu P ci E al orta D ist ls So en rs ev ci ts se al U Int t e rn ne et ter In Revenue Sharing – Mobile advertisement Not for discussion or disclosure without written permission from .Proprietary and confidential 11 Yoni Kahana
  • 11. Business Model Post-event marketing – Creating automatic customers clubs (news letters, coupons etc’) to t W net bu en Web tors eb wo rs tri m is ip So rks ribu D qu Port ci E al Dist ls a So en rs ev ci ts se al U Int e et rn rn et Inte Not for discussion or disclosure without written permission from .Proprietary and confidential Yoni Kahana
  • 12. Joint Ventures Partnerships Their interests (Possible/Existing) pubs, discos, stadiums, Send information during the campuses, shopping malls event and keep in touch via the internet afterwards Web social networks (Ning, Connection to the Mobile World Open social, Google, Facebook, and Localization Services Xing, LinkedIn) Community web sites (MSN, Connection to the Mobile World Yahoo, GMX, Web.de) and Localization Services Firms with infrastructure in Added Value - Offer more social events (YCD) services to their clients Conference organizers Added Value and Revenue Sharing Advertisement discussion or disclosure without written permission from .Proprietary and confidential 14 Not for agencies Access to the Mobile World Yoni Kahana
  • 13. Questions? Not for discussion or disclosure without written permission from .Proprietary and confidential 17 Yoni Kahana

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