E business-yogesh

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E business-yogesh

  1. 1. E-BUSINESS AN INDIAN PERSPECTIVE
  2. 2. E-Commerce & E-Business <ul><li>Electronic commerce can take several forms depending on the degree of digitization (the transformation from physical to digital). </li></ul>E-commerce describes the process of buying, selling, transferring, or exchanging products, services, and/or information via computer networks, including the Internet. E-business refers to a broader definition of e-commerce, not just the buying and selling of goods and services, but also servicing customers, collaborating with business partners, conducting e-learning, and processing electronic transactions.
  3. 3. E-Business – Transaction Medium Most e-commerce is done over the Internet. But EC can also be conducted on private networks, such as value-added networks ( VANs, networks that add communication services to existing common carriers ), on local area networks (LANs) or wide area networks (WANs)
  4. 4. E-Business – Transaction Types E-commerce transactions can be done between various parties. <ul><li>Business-to-business (B2B) </li></ul><ul><li>Business-to-consumers (B2C) </li></ul><ul><li>Consumers-to-businesses (C2B) </li></ul><ul><li>Consumer-to-consumer (C2C) </li></ul>
  5. 5. Reach <ul><li>Access and connection : </li></ul><ul><ul><li>the number of customers a business can connect with; </li></ul></ul><ul><ul><li>the number of products it can offer to those customers. </li></ul></ul><ul><li>Unconstrained by physical limitations - Reach explodes ! </li></ul><ul><li>Example : Navigation function (catalogue) separated from physical function (inventory). </li></ul>
  6. 6. Implications of Reach <ul><li>Unstable business boundaries; </li></ul><ul><li>Suppliers - bypass retailers and build relationship with end consumer; </li></ul><ul><li>Large suppliers - lose control of navigation and sources of differentiation; </li></ul><ul><li>Must achieve the reach that the buyer values. </li></ul>
  7. 7. How is e-business different? <ul><li>Reduction in physical boundaries and distance; </li></ul><ul><li>Serve larger customer base more efficiently; </li></ul><ul><li>Target specific customer groups; </li></ul><ul><li>The Internet is an interactive marketing medium; </li></ul><ul><li>More detailed information on customer transactions; and </li></ul><ul><li>Improved transaction efficiency. </li></ul>
  8. 8. Communications Types C 4 C 5 C 1 C 2 C 4 O Many-to-many communications via the Internet medium O - Organisation M - Communicating Message C - Customers Internet Medium C 3 O O O Content M M M Content M M M Content Content
  9. 9. What hasn’t changed <ul><li>‘ The myth of lower cost and price’; </li></ul><ul><li>Firms must have viable business models; </li></ul><ul><li>Implications for physical activities in the value chain; </li></ul><ul><li>Internet firms do not always offer lower prices; </li></ul><ul><li>Security and privacy concerns; and </li></ul><ul><li>The Internet only changes the customer interface (Porter, 2001). </li></ul>
  10. 10. Why should organisations use the Internet? <ul><li>Large companies in particular already computers, networks and bandwidth; </li></ul><ul><li>Potential cost savings; </li></ul><ul><li>Network economic effects; </li></ul><ul><li>Many business transactions already conducted at a distance; </li></ul><ul><li>Opportunities for close alliances. </li></ul>
  11. 11. Business-To-Consumer – B2C <ul><li>Electronic retailing ( e-tailing ) is the direct sale of products through electronic storefronts or electronic malls, usually designed around an electronic catalog format and/or auctions. </li></ul><ul><ul><li>Electronic Storefronts. Hundreds of thousands of solo storefronts can be found on the Internet, each with its own Internet name and EC portal, such as Home Depot, The Sharper Image, or Wal-Mart. </li></ul></ul><ul><ul><li>Electronic mall , also known as a cybermall or e-mall, is a collection of individual shops under one Internet address. </li></ul></ul>
  12. 12. Example of Some Problems
  13. 13. E-retailing Issues – B2C <ul><li>Resolving channel conflict </li></ul><ul><li>Resolving conflicts within click-and-mortar organizations </li></ul><ul><li>Organizing order fulfillment and logistics </li></ul><ul><li>Determining viability and risk of online e-tailers </li></ul><ul><li>Identifying appropriate revenue models </li></ul>The concept of retailing and e-retailing implies the sale of goods and/or services to individual customers. The following are the major issues faced by e-tailers that may be handled and supported by IT tools:
  14. 14. Emerging Solutions <ul><li>Internet EDI, XML, ebXML, XML-RPC, WDDX etc </li></ul><ul><ul><li>New and improved structures and ways of transmitting Data, Agents etc </li></ul></ul><ul><li>E-Commerce is a new paradigm based on traditional ways of doing business. Completely new approaches </li></ul><ul><li>XML, XML/EDI </li></ul>
  15. 15. Thank you

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