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Victory of the commons
 

Victory of the commons

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The story of this presentation can be found in this post: http://yoast.com/victory-commons/

The story of this presentation can be found in this post: http://yoast.com/victory-commons/

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    Victory of the commons Victory of the commons Presentation Transcript

    • Victory of the Commons
    • http://yoast.com/
    • Give, and it will be given to you. Luke 6:38
    • Tragedy of the Commons @yoast
    • Reversed Tragedy of the Commons @yoast
    • Hippie... @yoast
    • History
    • History @yoast
    • History @yoast
    • Oldest article @yoast
    • Blog posts @yoast
    • Business
    • Business The result of all that giving: until 2010 I made no money whatsoever on WordPress. @yoast
    • I was mowing the pasture all day long. @yoast
    • Business @yoast
    • Business The result of that: I needed a job in which I did other things (which happened to be consulting on SEO) @yoast
    • The Economics of Open Source
    • Adam Smith @yoast
    • Adam Smith Adam Smith stated that: In competition, individual ambition serves the common good. @yoast
    • Adam Smith Meaning: if every individual does what is best for him, the situation will be most optimal. @yoast
    • Adam Smith Following Adam Smith would mean: do what’s best for my wallet, and thus, stop developing open source plugins. @yoast
    • Tragedy of the Commons @yoast
    • John Nash @yoast
    • John Nash @yoast
    • John Nash @yoast
    • Nash Equilibrium “Everyone has to do what’s best for him and the group.” @yoast
    • Nash Equilibrium Looking for a Nash Equilibrium: two equally important goals: - growing the company - improving our “pastures” @yoast
    • So: making money
    • Consultancy @yoast
    • Website Reviews @yoast
    • Premium Plugins @yoast
    • Aside: the importance of good branding @yoast
    • Reputation @yoast
    • Reputation Your reputation is a direct result of your “giving”, but: it’s easy to lose. @yoast http://www.flickr.com/photos/49512451@N00/2814014339/
    • Too many sheep on the pasture... @yoast
    • Or too much mowing of the pasture @yoast
    • Balance @yoast
    • Conclusion
    • Conclusion Just developing open source software and giving it away all the time? NOT GOOD. @yoast
    • Conclusion Open Source development and making money should go hand in hand. @yoast
    • Conclusion Profits support you growing your company. @yoast
    • Conclusion Part of those profits should be reinvested in the pasture. @yoast
    • Conclusion If we all do that, we all benefit. @yoast
    • Conclusion And we all get an even bigger and greener field to play on. @yoast
    • Conclusion So I don’t need just me to succeed. I need you to succeed as well! @yoast
    • Conclusion So: if you have a good business model, that supports the growth of open source. That way, we can truly have: @yoast
    • Victory of the Commons @yoast
    • Volg ons :)Volg ons :) Twitter: @yoast Facebook: http://www.facebook.com/yoast Site: http://yoast.com/ The End.