Personal Information
Organization / Workplace
Rotterdam Area, Netherlands Netherlands
Occupation
Partner ICSB | Strategie | Marketing | Businessmodels | Innovatie | Propositie ontwerp | Marktonderzoek
Industry
Apparel / Fashion
Website
www.icsb.nl
About
Senior consultant and partner at ICSB Marketing and Strategy, a Dutch consulting firm. ICSB helps developing growth strategies for both profit and non-profit organizations, underpin these with market research, draw up marketing and business plans with management teams, help them adopt a more customer centric approach (CRM) and stimulate innovation with concepts that support idea creation and selection.
Author of the management books ‘ Een praktische kijk op marketing- en strategiemodellen’ (sold over 12.000 copies), ‘Doelgericht Vernieuwen’ and 'Groeimodellen - creëer nieuwe business'. This last book is on the shortlist for Managementbook of the year 2013.
Regularly teaches as a p
Tags
strategie
icsb
klant centraal
klantgerichtheid
klantgericht
klantinzicht
marketing strategie
strategy
blue ocean strategy
businessmodellen
businessmodelinnovatie
innovatie
yousri mandour
customer experience
klantbeleving
bedrijfsproces
klanttevredenheid
nps
marktonderzoek
customer journey
klantonderzoek
klantproces
personas
woningcorporatie
persona
persona's
woningcorporaties
implementatie
ogsm
strategic planning
strategic management
groei
bedrijfsgroei
brees
bedrijfsstrategie
mandour
businessmodel
groeimodellen
performance management
bsc
marketing strategy
kpi
dashboard
kritieke succesfactor
balanced scorecard
prestatiemanagement
bedrijfsvisie
mission statement
bedrijfsmissie
visie
missie
ashridge
strategy canvas
concurrentie
blauwe oceaan
business model canvas
rode oceaan
business model
denkpatronen
idee-ontwikkeling
sit
creativiteit
doelgericht vernieuwen
idee
innovation
brainstorming
out of the box
ideeontwikkeling
ideeen
creativity
systematic inventive thinking
brainstorm
See more
Presentations
(7)Personal Information
Organization / Workplace
Rotterdam Area, Netherlands Netherlands
Occupation
Partner ICSB | Strategie | Marketing | Businessmodels | Innovatie | Propositie ontwerp | Marktonderzoek
Industry
Apparel / Fashion
Website
www.icsb.nl
About
Senior consultant and partner at ICSB Marketing and Strategy, a Dutch consulting firm. ICSB helps developing growth strategies for both profit and non-profit organizations, underpin these with market research, draw up marketing and business plans with management teams, help them adopt a more customer centric approach (CRM) and stimulate innovation with concepts that support idea creation and selection.
Author of the management books ‘ Een praktische kijk op marketing- en strategiemodellen’ (sold over 12.000 copies), ‘Doelgericht Vernieuwen’ and 'Groeimodellen - creëer nieuwe business'. This last book is on the shortlist for Managementbook of the year 2013.
Regularly teaches as a p
Tags
strategie
icsb
klant centraal
klantgerichtheid
klantgericht
klantinzicht
marketing strategie
strategy
blue ocean strategy
businessmodellen
businessmodelinnovatie
innovatie
yousri mandour
customer experience
klantbeleving
bedrijfsproces
klanttevredenheid
nps
marktonderzoek
customer journey
klantonderzoek
klantproces
personas
woningcorporatie
persona
persona's
woningcorporaties
implementatie
ogsm
strategic planning
strategic management
groei
bedrijfsgroei
brees
bedrijfsstrategie
mandour
businessmodel
groeimodellen
performance management
bsc
marketing strategy
kpi
dashboard
kritieke succesfactor
balanced scorecard
prestatiemanagement
bedrijfsvisie
mission statement
bedrijfsmissie
visie
missie
ashridge
strategy canvas
concurrentie
blauwe oceaan
business model canvas
rode oceaan
business model
denkpatronen
idee-ontwikkeling
sit
creativiteit
doelgericht vernieuwen
idee
innovation
brainstorming
out of the box
ideeontwikkeling
ideeen
creativity
systematic inventive thinking
brainstorm
See more