We then reinforce this behavior using facebook. We tag our users in funny, photoshopped images of lipbalm and gum. As facebook constantly notifies users about these image updates, the pictures serve as a subtle, funny, but also hard to mess message on wearing lipbalm. These online triggers help people overcome their forgetfulness by reminding them that they have chapstick and that they should wear it.
Lip cancer is a serious issue- 3500 people get it each year. We want to change that statistic.
The newest addiction: Analysis of the persuasion factors behind the hottest new startup Yin Yin Wu Habits.stanford.edu
The question: How can blippy create a compelling experience that keeps users coming back? The behavior they want: Users to visit the site regularly
What’s Blippy? Blippy is an activity stream for your purchase – where each purchase becomes a post. Users can comment on and “like” their friend’s purchases, or be tagged in specific items.