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[En] media aces: association for European Social Media
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[En] media aces: association for European Social Media

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This (http://media-aces.org) is the media-ACES wordpress blog. …

This (http://media-aces.org) is the media-ACES wordpress blog.

Media ACES is the association for corporations & European social media. Media-ACES is a peer to peer network of corporate social media experts / evangelists based in Europe.

Published in: News & Politics, Business

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  • boards should be kept small and nimble to avoid bureaucracy decisions on how boards look like are very important 3 founding members part of the initial board and rules will be changed as the project develops and spreads across Europe
  • Transcript

    • 1. media ACES a ssociation for c orporations & E uropean s ocial media a peer to peer network of corporate social media experts / evangelists team up with the aces of aces of European social media
    • 2. Agenda
      • Mission statement
      • Objectives
      • Organisation
      • Rules
      • Roadmap
      • Open Questions
      • Contact
    • 3. Mission statement & objectives
      • Be recognised as the community (club) of European corporations(*) of all sizes involved in all kinds of social media initiatives, including corporate blogs and the use of social networks
      • Enable European social media experts to meet with their peers from all other European corporations, in their own country and across borders
      • Become the reference for social media in Europe as to best practices and methods, via the publication of a reference guide book for European professionals interested in leveraging social media (online & offline)
      • (*) by corporations, we mean any company having invested in social media, irrespective of company and revenue size
    • 4. An internet of people
      • A European organisation with regional chapters
      • Each country chapter would start locally with its own budget / organisation / subdomain (one per chapter)
      • Each country chapter would have to meet minimal requirements
        • a blog based website (on that subdomain), linked to other chapters
        • a European board with 3 project leaders (to start with)
        • similarly, a board for each chapter with 4-5 project leaders each (events, content, "cooptation“,etc.)
    • 5. Guiding principles
      • all content produced by the community/club must be made available to anyone, free of charge (or almost) on the Internet (and via libraries and online sales as to the paper copies)
      • membership through cooptation
      • agencies/vendors allowed but none can be co-opted by any of their clients, or another agency/vendor (unless it’s part of the same group)
      • agencies/vendors are on the contrary welcome and encouraged to bring on their clients
      • daughter/sister companies are automatically allowed to join the club, be they clients or agencies
      • agencies/vendors are welcome but not allowed to pitch to the members. Failure to comply will lead to the agency/vendor exclusion
      • minimal subscription fee as a token, has to be a small figure, but openly displayed on the website as well as where the money is going
        • ballpark figure for this fee approx.
        • € 150 per company per annum and discounted €100 rate per extra member (of the same group)
    • 6. Roadmap
      • setup final rules/guidelines no later than end of March,
      • having websites/blogs up no later than end of April,
      • having at least 20 to 30 confirmed members by end of April,
      • launch date September
    • 7. other items
      • each chapter free to choose their own language(s) or English
      • chapter members free to attend meetings from other chapters at their convenience
    • 8. Contact
      • Hervé Kabla
      • blogAngels / CEO / 
      • herve.kabla@gmail.com / +33 6 7687 7607
      • Yann Gouvennec
      • Orange / Head of Internet and Digital Media / 
      • http://twitter.com/ygourven
      • Paul Squires
      • E.ON / New media manager
      • Paul.Squires@eon-uk.com / 

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