SlideShare a Scribd company logo
1 of 12
3. What have you learned from
your audience feedback?
Evaluation Question:
Audience Feedback
 To complete this question, I went through my blog posts
with the ‘Research and Planning’ label to reflect back on
the audience feedback I had received during planning and
post-production.
 This let me reflect on my early primary research where I’d
used Obsurvey along with PowerPoints I’d presented to
the class
 Here is an example of a slide from my feedback
powerpoint that me and Rhiannon presented to the class:
How trailer will be filmed
• Our film trailers will be filmed/ produced together, but edited
separately.
• This to have our own separate ‘creative cuts’
• We now have a storyboard and want to practise filming
techniques, before we actually film our final productions
Storyboards
Obsurvey results
For a potential target audience, I found that:
 Age demographic was conventionally between the ages of 15-
25, however we decided to give our film a 12A rating to widen
our target audience.
 Employment demographic was students/ part-time workers,
which meant they would have extra money to go to the
cinema with
 Furthermore, they regularly visited the cinema and watched
trailers.
 In hindsight, I should have asked to what extent poster and
magazine covers reached and/ or persuaded them.
Qualitative Response:
6. If you answered Horror, Psychological or
Thriller, what typically attracts you to this genre
of film trailer?
 Furthermore, while people preferred theatrical trailers,
there was still a sufficient interest in teaser trailers.
 The former would have been viewed by more people
than trailers because of their aim to meet audience
expectations by showing enough of the plot to gain
interest.
 Moreover, this survey only gave me a limited source of
audience feedback data, so I couldn’t base all of my
planning on what I found, thus had to additionally rely on
secondary research into audience expectations.
A New Medium…
My
Foundation
Portfolio
Construction
A New Medium…
 Because I created a media product with a new medium
that I hadn’t previously used for my construction this year,
I had to rely heavily on audience feedback when editing
my trailer together.
 This was because I had used most of the online resources
at my disposal in my extensive research and planning for
my trailer
 Thus, after I completed several edits of my trailer, I asked
for regular feedback to keep improving it
Therefore…
 I have learned the importance of audience feedback and meeting
their expectations, so that I won’t alienate them and put them off
of the film.
 This is due to their exposure to media products, and a set of
expectations that have developed as a result.
 Furthermore, I found that my
audience understood the
enigma codes placed in the
trailer –significantly a member
of the older demographic
which showed a wider
audience of understanding
than I had initially expected.
A screenshot from my blog,
detailing what a member of
the older demographic
advised me to change in my
trailer:
 I realised that the feedback I received
would have been based on my audience’s
own knowledge of real media products.
 Therefore, this highlighted the importance
of conforming to conventions, because of
audience expectations in real media products.
 Their feedback significantly helped me to tweak
these issues in my trailer.
Examples of
Real Media Texts
Facebook Responses
on my trailer for ‘The Cult’
Problems Highlighted:
The potential problems brought to my attention in the later
edits were the:
 Lighting
 Sound effects/ dialogue
 Location
These put into perspective the main aspects of my trailer
for the planning process.

More Related Content

What's hot

Advanced Production The Guide 2009
Advanced Production   The Guide 2009Advanced Production   The Guide 2009
Advanced Production The Guide 2009James Michie
 
Evaluation question 3
Evaluation question 3Evaluation question 3
Evaluation question 3Emily Scott
 
Year 12 as media evaluation questions
Year 12 as media evaluation questionsYear 12 as media evaluation questions
Year 12 as media evaluation questionsraybloggs
 
Foundation portfolio evaluation
Foundation portfolio evaluationFoundation portfolio evaluation
Foundation portfolio evaluationjphibbert
 
Gcse YR 11 Final Media Assignment - 3 choices
Gcse YR 11 Final Media Assignment - 3 choicesGcse YR 11 Final Media Assignment - 3 choices
Gcse YR 11 Final Media Assignment - 3 choicesGraveney School
 
12 short evaluation guide
12   short evaluation guide12   short evaluation guide
12 short evaluation guideliv1308
 
Audit of skills
Audit of skillsAudit of skills
Audit of skillsdannihoe
 
Q3 evaluation guidance
Q3 evaluation guidanceQ3 evaluation guidance
Q3 evaluation guidancectkmedia
 
2014 AS Examiners report
2014 AS Examiners report2014 AS Examiners report
2014 AS Examiners reportDB3igs
 
Documentary Evaluation
Documentary EvaluationDocumentary Evaluation
Documentary Evaluationvictoria1000
 
Help your student recruitment campaign stand out
Help your student recruitment campaign stand outHelp your student recruitment campaign stand out
Help your student recruitment campaign stand outSomething Big
 

What's hot (20)

Question 6
Question 6Question 6
Question 6
 
How to Harness Live Videos
How to Harness Live VideosHow to Harness Live Videos
How to Harness Live Videos
 
Advanced Production The Guide 2009
Advanced Production   The Guide 2009Advanced Production   The Guide 2009
Advanced Production The Guide 2009
 
Evaluation question 3
Evaluation question 3Evaluation question 3
Evaluation question 3
 
Year 12 as media evaluation questions
Year 12 as media evaluation questionsYear 12 as media evaluation questions
Year 12 as media evaluation questions
 
Foundation portfolio evaluation
Foundation portfolio evaluationFoundation portfolio evaluation
Foundation portfolio evaluation
 
Unit 30 LO5
Unit 30 LO5Unit 30 LO5
Unit 30 LO5
 
Unit 30 lo4
Unit 30 lo4Unit 30 lo4
Unit 30 lo4
 
Gcse YR 11 Final Media Assignment - 3 choices
Gcse YR 11 Final Media Assignment - 3 choicesGcse YR 11 Final Media Assignment - 3 choices
Gcse YR 11 Final Media Assignment - 3 choices
 
12 short evaluation guide
12   short evaluation guide12   short evaluation guide
12 short evaluation guide
 
(2) Proposal
(2) Proposal(2) Proposal
(2) Proposal
 
Audit of skills
Audit of skillsAudit of skills
Audit of skills
 
Evaluation 3
Evaluation 3Evaluation 3
Evaluation 3
 
Q3 evaluation guidance
Q3 evaluation guidanceQ3 evaluation guidance
Q3 evaluation guidance
 
2014 AS Examiners report
2014 AS Examiners report2014 AS Examiners report
2014 AS Examiners report
 
2. fmp proposal
2. fmp proposal2. fmp proposal
2. fmp proposal
 
5 year plan
5 year plan5 year plan
5 year plan
 
Documentary Evaluation
Documentary EvaluationDocumentary Evaluation
Documentary Evaluation
 
Help your student recruitment campaign stand out
Help your student recruitment campaign stand outHelp your student recruitment campaign stand out
Help your student recruitment campaign stand out
 
Proposal
ProposalProposal
Proposal
 

Viewers also liked

Planning Film Synopsis
Planning Film SynopsisPlanning Film Synopsis
Planning Film SynopsisHannah Bennett
 
Film trailer Research and Planning
Film trailer Research and PlanningFilm trailer Research and Planning
Film trailer Research and Planningyasminwatkinsmedia
 
Q4. How did you use media technologies in the construction and research, plan...
Q4. How did you use media technologies in the construction and research, plan...Q4. How did you use media technologies in the construction and research, plan...
Q4. How did you use media technologies in the construction and research, plan...yasminwatkinsmedia
 
Harry Potter Book 1 Quick Quizzes and Do Now Tasks
Harry Potter Book 1 Quick Quizzes and Do Now TasksHarry Potter Book 1 Quick Quizzes and Do Now Tasks
Harry Potter Book 1 Quick Quizzes and Do Now TasksRaine Buckley
 

Viewers also liked (6)

Planning Film Synopsis
Planning Film SynopsisPlanning Film Synopsis
Planning Film Synopsis
 
Rowans Hagrid
Rowans HagridRowans Hagrid
Rowans Hagrid
 
Harry Poter
Harry PoterHarry Poter
Harry Poter
 
Film trailer Research and Planning
Film trailer Research and PlanningFilm trailer Research and Planning
Film trailer Research and Planning
 
Q4. How did you use media technologies in the construction and research, plan...
Q4. How did you use media technologies in the construction and research, plan...Q4. How did you use media technologies in the construction and research, plan...
Q4. How did you use media technologies in the construction and research, plan...
 
Harry Potter Book 1 Quick Quizzes and Do Now Tasks
Harry Potter Book 1 Quick Quizzes and Do Now TasksHarry Potter Book 1 Quick Quizzes and Do Now Tasks
Harry Potter Book 1 Quick Quizzes and Do Now Tasks
 

Similar to Q3

Q3. What have you learned from your audience feedback?
Q3. What have you learned from your audience feedback?Q3. What have you learned from your audience feedback?
Q3. What have you learned from your audience feedback?yasminwatkinsmedia
 
Task 7 Presenting Work pro forma.pdf
Task 7 Presenting Work pro forma.pdfTask 7 Presenting Work pro forma.pdf
Task 7 Presenting Work pro forma.pdfOliviaDay7
 
What have you learnt from your audience feedback?
What have you learnt from your audience feedback?What have you learnt from your audience feedback?
What have you learnt from your audience feedback?sophieoldman
 
What have you learnt from your audience feedback.11
What have you learnt from your audience feedback.11What have you learnt from your audience feedback.11
What have you learnt from your audience feedback.11sophieoldman
 
Evaluation question 3
Evaluation question 3Evaluation question 3
Evaluation question 3bethgrocott
 
Audience evaluation - Planning
Audience evaluation - Planning Audience evaluation - Planning
Audience evaluation - Planning Emma Collins
 
Audience response in planning
Audience response in planning Audience response in planning
Audience response in planning Emma Collins
 
Audience feedback on research and production planning.
Audience feedback on research and production planning.Audience feedback on research and production planning.
Audience feedback on research and production planning.ClarizhNalzaro
 
Audience Feedback
Audience FeedbackAudience Feedback
Audience FeedbackRvB20
 
Question 3 evaluation
Question 3 evaluationQuestion 3 evaluation
Question 3 evaluationabbsharris
 
7. fmp evaluation improved *Final*
7. fmp evaluation improved *Final* 7. fmp evaluation improved *Final*
7. fmp evaluation improved *Final* Fraser Hardwick
 

Similar to Q3 (20)

Q3. What have you learned from your audience feedback?
Q3. What have you learned from your audience feedback?Q3. What have you learned from your audience feedback?
Q3. What have you learned from your audience feedback?
 
Task 7 Presenting Work pro forma.pdf
Task 7 Presenting Work pro forma.pdfTask 7 Presenting Work pro forma.pdf
Task 7 Presenting Work pro forma.pdf
 
Question 3
Question 3Question 3
Question 3
 
What have you learnt from your audience feedback?
What have you learnt from your audience feedback?What have you learnt from your audience feedback?
What have you learnt from your audience feedback?
 
What have you learnt from your audience feedback.11
What have you learnt from your audience feedback.11What have you learnt from your audience feedback.11
What have you learnt from your audience feedback.11
 
Evaluation question 3
Evaluation question 3Evaluation question 3
Evaluation question 3
 
Audience evaluation - Planning
Audience evaluation - Planning Audience evaluation - Planning
Audience evaluation - Planning
 
Audience response in planning
Audience response in planning Audience response in planning
Audience response in planning
 
Evaluation NHS.docx
Evaluation NHS.docxEvaluation NHS.docx
Evaluation NHS.docx
 
Canon sum up.pptx
Canon sum up.pptxCanon sum up.pptx
Canon sum up.pptx
 
7. evaluation (1)
7. evaluation (1)7. evaluation (1)
7. evaluation (1)
 
Canon sum up.pptx
Canon sum up.pptxCanon sum up.pptx
Canon sum up.pptx
 
Audience feedback on research and production planning.
Audience feedback on research and production planning.Audience feedback on research and production planning.
Audience feedback on research and production planning.
 
Canon sum up.pptx
Canon sum up.pptxCanon sum up.pptx
Canon sum up.pptx
 
Evaluation question 3
Evaluation question 3 Evaluation question 3
Evaluation question 3
 
Canon sum up.pptx
Canon sum up.pptxCanon sum up.pptx
Canon sum up.pptx
 
Audience Feedback
Audience FeedbackAudience Feedback
Audience Feedback
 
7. fmp evaluation
7. fmp evaluation7. fmp evaluation
7. fmp evaluation
 
Question 3 evaluation
Question 3 evaluationQuestion 3 evaluation
Question 3 evaluation
 
7. fmp evaluation improved *Final*
7. fmp evaluation improved *Final* 7. fmp evaluation improved *Final*
7. fmp evaluation improved *Final*
 

More from yasminwatkinsmedia (20)

Q4
Q4Q4
Q4
 
Audience Justification
Audience JustificationAudience Justification
Audience Justification
 
Edit Decision List
Edit Decision ListEdit Decision List
Edit Decision List
 
(Time managemet) production schedule
(Time managemet) production schedule(Time managemet) production schedule
(Time managemet) production schedule
 
4 page script
4 page script4 page script
4 page script
 
Planning for photo shoots and filming
Planning for photo shoots and filmingPlanning for photo shoots and filming
Planning for photo shoots and filming
 
Site plans
Site plansSite plans
Site plans
 
Call sheet
Call sheetCall sheet
Call sheet
 
Shot list
Shot listShot list
Shot list
 
Production schedule
Production scheduleProduction schedule
Production schedule
 
Production Schedule
Production ScheduleProduction Schedule
Production Schedule
 
Production Schedule
Production ScheduleProduction Schedule
Production Schedule
 
Shot list
Shot listShot list
Shot list
 
Shot list
Shot listShot list
Shot list
 
Planning for ancillary shoots
Planning for ancillary shootsPlanning for ancillary shoots
Planning for ancillary shoots
 
Production schedule
Production scheduleProduction schedule
Production schedule
 
Treatment
TreatmentTreatment
Treatment
 
Storyboard
StoryboardStoryboard
Storyboard
 
Shot list
Shot listShot list
Shot list
 
Shot list
Shot listShot list
Shot list
 

Recently uploaded

Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Pereraictsugar
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCRashishs7044
 
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCRashishs7044
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Kirill Klimov
 
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCRashishs7044
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfKhaled Al Awadi
 
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfShashank Mehta
 
PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationAnamaria Contreras
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?Olivia Kresic
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMVoces Mineras
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...ictsugar
 
Buy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy Verified Accounts
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Servicecallgirls2057
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMintel Group
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCRashishs7044
 
Guide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDFGuide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDFChandresh Chudasama
 

Recently uploaded (20)

Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Perera
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
 
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024
 
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCREnjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
 
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
 
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdf
 
PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement Presentation
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQM
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
 
Buy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail Accounts
 
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
 
Corporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information TechnologyCorporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information Technology
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 Edition
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
 
Guide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDFGuide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDF
 

Q3

  • 1. 3. What have you learned from your audience feedback? Evaluation Question:
  • 2. Audience Feedback  To complete this question, I went through my blog posts with the ‘Research and Planning’ label to reflect back on the audience feedback I had received during planning and post-production.  This let me reflect on my early primary research where I’d used Obsurvey along with PowerPoints I’d presented to the class  Here is an example of a slide from my feedback powerpoint that me and Rhiannon presented to the class:
  • 3. How trailer will be filmed • Our film trailers will be filmed/ produced together, but edited separately. • This to have our own separate ‘creative cuts’ • We now have a storyboard and want to practise filming techniques, before we actually film our final productions Storyboards
  • 4. Obsurvey results For a potential target audience, I found that:  Age demographic was conventionally between the ages of 15- 25, however we decided to give our film a 12A rating to widen our target audience.  Employment demographic was students/ part-time workers, which meant they would have extra money to go to the cinema with  Furthermore, they regularly visited the cinema and watched trailers.  In hindsight, I should have asked to what extent poster and magazine covers reached and/ or persuaded them.
  • 5. Qualitative Response: 6. If you answered Horror, Psychological or Thriller, what typically attracts you to this genre of film trailer?
  • 6.  Furthermore, while people preferred theatrical trailers, there was still a sufficient interest in teaser trailers.  The former would have been viewed by more people than trailers because of their aim to meet audience expectations by showing enough of the plot to gain interest.  Moreover, this survey only gave me a limited source of audience feedback data, so I couldn’t base all of my planning on what I found, thus had to additionally rely on secondary research into audience expectations.
  • 8. A New Medium…  Because I created a media product with a new medium that I hadn’t previously used for my construction this year, I had to rely heavily on audience feedback when editing my trailer together.  This was because I had used most of the online resources at my disposal in my extensive research and planning for my trailer  Thus, after I completed several edits of my trailer, I asked for regular feedback to keep improving it
  • 9. Therefore…  I have learned the importance of audience feedback and meeting their expectations, so that I won’t alienate them and put them off of the film.  This is due to their exposure to media products, and a set of expectations that have developed as a result.  Furthermore, I found that my audience understood the enigma codes placed in the trailer –significantly a member of the older demographic which showed a wider audience of understanding than I had initially expected. A screenshot from my blog, detailing what a member of the older demographic advised me to change in my trailer:
  • 10.  I realised that the feedback I received would have been based on my audience’s own knowledge of real media products.  Therefore, this highlighted the importance of conforming to conventions, because of audience expectations in real media products.  Their feedback significantly helped me to tweak these issues in my trailer. Examples of Real Media Texts
  • 11. Facebook Responses on my trailer for ‘The Cult’
  • 12. Problems Highlighted: The potential problems brought to my attention in the later edits were the:  Lighting  Sound effects/ dialogue  Location These put into perspective the main aspects of my trailer for the planning process.