SONY CORPORATION IS THE PARENT
COMPANY OF THE SONY GROUP AND IS
ENGAGED IN BUSINESS THROUH ITS SIX
FINANCIAL SERVICES AND OTHERS.
SONY RECORDED CONSOLIDATED
ANNUAL SALES OF APPROXIMATELY $64
BILLIONS FOR THE FISCAL YEAR ENDED
MARCH 31,2006, AND ITS EMPLOYS
151,400 PEOPLES WORLD WIDE.
IN 1945, AFTER WORLD WAR II ,
MASSARU IBUKA STARTED A RADIO
REPAIR SHOP IN A BOMBED OUT
BUILDING IN A TOKYO. THE NEXT YEAR
HE WAS JOINED BY HIS COLLEAGUE
AKIO MORITA, AND THEY FOUNDED A
COMPANY CALLED TOKYO TSUHIN
CORPORATION). IN 1958 COMPANY’S
NAME CHANGED TO SONY.
1950 – Japan's first magnetite – coated, paper based recording
tape “ sony tape“ launched.
1955 Japan's first transistor radio launched.
1958 – company name changed to SONY corporation.
1960 - World’s first direct- view portable TV , the TV8–30
1961 – sony become the first company to offer share in the
1963 – world’s first compact transistor VTR, the PV- 100
1968 – trinitron colour TV launched
1979 – launch of the TPS-L2, the first personal headphone
stereo “ walkman”.
1982 – world’s first CD player launched.
1984 – portable CD player ( later called “discman”) the D-50
1989 – compact and lightweight passport sized 8mm
camcorder, “ handycam” launched.
1989 – columbia pictures entrtainment acquired. Renamed sony
pictures entertainment Inc. in 1991.
1996 – launch of digital still camera cyber shot.
1997 – home use PC “ VAIO” launched.
1997 – flat CRT “ WEGA” launched.
2001 – sony ericsson mobile communications established.
2002 – sony absorbs AIWA by merger.
2005 – acquisition of Metro-Goldwyn-mayer (MGM).
chairman and CEO
Members of the board
Akishinge okada –advisor,sumitomo mitsui banking corp
Hirobumi kawano – senior vice president, jfe steel corp.
Yotaro kobayashi – chief corporate advisor, fuji xerox ltd
Sakie fukushima – reprensentive, korn/ferry international
Yushihiko miyauchi – director, ORIX corporation
Fujio cho – vice chairman , toyota motor corporation
Ned lautenbach – operating partner , clayton dubilier & rice inc.
Goran lindahl – chairman & CEO livsafe group
Fueo sumita - chief of sumita accounting office
Peter bonfield- member of board,telefonaktiebolaget LM
2002 2003 2004 2005 2006
sales and operating
revenue in billion
Net income in billion yen
2002 2003 2004 2005 2006
Segment wise revenue
Electronics – 66.5%
Games – 9.7%
Music – 3.3%
Picture – 9.7%
Financial service –7.4%
Others – 3.4 %
television & video,
recording & storage
Movies – sony
Games – playstation
Music – sony BMG
Electronics- matsushita Inc. , philips,
sonyo, samsung, compaq, dell, nikon,
kodak, konica, JVC etc.
Games – microsoft, nintendo
Music – universal, EMI
Movies – universal, tristar pictures,
warner brothers, walt disney
Planning to launch playstation 3 by end of this year
Downsizing of CRT TV displays operations as demand shift
from CRT display to plasma and LCD panel displays.
Restructuring plan related to reduction of staffing levels and the
disposal of certain long lived assets.
Sony will continue to implement programs to reduce headcount
by streamlining business operations, including closer and
consolidation of manufacturing sites, as well as headquarters
and administrative functions.
They are expect their structural reforms are expected to achieve
200 billion yen reduction in cost by the end of fiscal year 2007.
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