User Testing NOCO the Web Site

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User Testing NOCO the Web Site

  1. 1. Ashley Parkin<br />User-Testing NOCO the Web Site<br />
  2. 2. What Am I Testing?<br />NOCO fashion web site<br />
  3. 3. What Am I Looking For?<br />Does the web site effectively mirror the usual professional business site (particularly fashion houses)?<br />Is the social and satirical commentary within the web site strong enough?<br />Can online users interact with the web site without problems?<br />What kind of experience and reaction to the web site will online users have and will it be what I want for the thesis? <br />
  4. 4. Methodology<br />Record the participant actively testing<br />the prototype<br />Record a face-to-face Q&A with the <br />Participant discussing the prototype<br />test<br />
  5. 5. Results (From user tests)<br />Site looks professional and clean<br />Easy to navigate<br />The “Make Your Own Negro” game is attention-grabbing<br />Project idea is interesting<br />The company back story and objective needs more clarity and specifics<br />Satiric undertones need to be more prevalent<br />The contact form might not be the most effective feature for keeping track of online reaction from users<br />NEGATIVES<br />POSITIVES<br />
  6. 6. Next Steps (Prototype and Testing)<br /> Make more fashion pieces to add to the site<br />Continue building the web site’s interface and refining the copy (product descriptions, contact us, etc.)<br />Create a richer back story for the company and edit the satirical commentary for clarity and sharpness<br />Improve the AS3 code and interface design on the “Make Your Own Negro” game<br />Make the testing questions less repetitive, more focused on the EXPERIENCE and INTERACTION<br />Consider either a single structure for the testing protocol or keep it flexible for each user test.<br />

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