The Anywhere Tipping Point
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The Anywhere Tipping Point

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The global business climate is increasingly challenging. What role will connectivity play? We are accelerating to a new world of ubiquitous connectivity -- this transforms consumers, enterprises and ...

The global business climate is increasingly challenging. What role will connectivity play? We are accelerating to a new world of ubiquitous connectivity -- this transforms consumers, enterprises and the world we live in. Yankee Group has christened this "Anywhere".

These are slides from our August 28, 2008 webinar. Audio available on our blog http://tinyurl.com/anywheretipping

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    The Anywhere Tipping Point The Anywhere Tipping Point Presentation Transcript

    • The Anywhere Tipping Point Panelists Emily Green President and CEO Carl Howe Director, Enterprise Software Research © Copyright 2008. Yankee Group Research, Inc. All rights reserved.
    • The Anywhere Tipping Point The global business climate is increasingly challenging. What role will connectivity play? We are accelerating to a new world of ubiquitous connectivity—this transforms consumers, enterprises and the world we live in. Yankee Group has christened this Anywhere © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 2
    • We’ve previously described Anywhere as this.... © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 3
    • Anywhere isn't a journey; it is a revolution. © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 4
    • A Revolution Like Electricity © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 5
    • The Anywhere revolution will be the largest technology change in our lifetimes. © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 6
    • Our Agenda • What’s causing this revolution? • Where are the major battlegrounds? • How do we live through it? © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 7
    • The Sparks of Revolution • A common network • Broadband demand • Wireless ubiquity © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 8
    • It Means New Kinds of Things © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 9
    • It Means New Kinds of Things “What’s the impact of Anywhere? Connectivity makes devices smarter and more contemporary. The value of a device can evolve over time as new services are added to it.” Jef Holove, CEO of Eye-Fi © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 10
    • New Kinds of Connections © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 11
    • New Kinds of Connections “Five to ten years from now, I won’t look to a single vendor for business applications. Instead, I’ll pick up elements like a general ledger or a client list manager from the web and assemble them. Today, that’s a mash- up; tomorrow it’s the end of monolithic software applications.” Mark Bregman, EVP and CTO of Symantec © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 12
    • New Kinds of Consumers © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 13
    • New Kinds of Consumers “Firms are paying, rather than being paid, to build out portions of the nation’s wireless infrastructure. By the end of 2009, the entire country will be reachable.” D.S. Mathur, former secretary, Ministry of Communications and Information Technology, India © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 14
    • And New Ecosystems © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 15
    • And New Ecosystems “We’re getting to a seamless world, but we’re still writing the playbook. We are eliminating outdated SKUs, systems, and suppliers so we can do new things.” Sol Trujillo, CEO, Telstra © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 16
    • Anywhere Will Surpass the Internet’s Impact Internet: 1995 to 2005 Place Work and home Device PC Connectivity Narrowband 1 billion People Affected (2005) © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 17
    • Anywhere Will Surpass the Internet’s Impact Internet: Anywhere: 1995 to 2005 2005 to 2015 Place Work and home Anytime and anywhere Device PC Any device Connectivity Narrowband Broadband 1 billion 2 billion People Affected (2005) (2012) © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 18
    • The Anywhere revolution will be the largest technology change in our lifetimes. © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 19
    • Our Agenda • What’s causing this revolution? • Where are the major battlegrounds? • How do we live through it? © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 20
    • Open or Closed Networks? © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 21
    • Flat-Rate or Per-Bit Pricing? © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 22
    • Privacy or Monetization? © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 23
    • Our Agenda • What’s causing this revolution? • Where are the major battlegrounds? • How do we live through it? © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 24
    • How Yankee Group Studies Anywhere © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 25
    • The Three Stages of Anywhere © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 26
    • The Three Stages of Anywhere © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 27
    • The Three Stages of Anywhere © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 28
    • The Three Stages of Anywhere © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 29
    • © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 30
    • 16 Countries Reach the Anywhere Tipping Point by 2012 © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 31
    • Recent and Upcoming Research • Yankee Group Reports – The Anywhere Tipping Point, September 2008 – The Anywhere Economy, September 2008 – Anywhere Network Scorecard: Benchmarking Mature Market Communications Service Provider, April 2008 – Opening the Mobile Internet, September 2008 – They Want Their Anywhere, September 2008 – Mobilizing Money, May 2008 • Yankee Group Market Adoption Monitors and Forecasts – Link Data: Global Consumer, July 2008 – Link Data: Global Enterprise, July 2008 – Link Data: Global Network, July 2008 © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 32
    • Emerging Research: Mobilizing Money to Emerging Economies © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 33
    • Transforming Research: Telco Capex Trails Other, More Aggressive Anywhere Players © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 34
    • Anywhere Research: Global Network Scorecard © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 35
    • Anywhere Research: Global Network Scorecard © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 36
    • Anywhere Research: Global Network Scorecard © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 37
    • The Anywhere Economy 2008 Note: Total does not equal 100% due to rounding. © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 38
    • Anywhere Economy Grows to $903 Billion by 2012 © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 39
    • Welcome to Anywhere • How will connectivity transform us? • How will we transform connectivity? • How should we mobilize and capitalize on this revolution? © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 40
    • Thank You Emily Green Carl Howe President and CEO Director Enterprise Software Research egreen@yankeegroup.com chowe@yankeegroup.com Come and visit us at one of our upcoming events For schedules, please or tune in to one of our free webinars. visit our web site: www.yankeegroup.com © Copyright 2008. Yankee Group Research, Inc. All rights reserved. The Anywhere Tipping Point August 28, 2008 Page 41