First it was an idea. Then it became a companywide research mission. Now, it's a book.
In "ANYWHERE: How Global Connectivity is Revolutionizing the Way We Do Business," Yankee Group President and CEO Emily Nagle Green describes the sweeping change that is occurring as a new, ubiquitous global communications network takes hold. More than 50 thought leaders in connectivity contributed to the book, and Emily uses their insights as well as Yankee Group’s considerable expertise to explain how businesses can harness the power of Anywhere to create new markets and revenue streams.
This launch of ANYWHERE covers the global impact of connectivity and provides expert advice on navigating the Anywhere revolution. Emily is joined by an executive panel of book contributors.
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