THE PERFECT STORE

GETTING USERSTO SPENDTIME AND
MONEY INYOUR STORE
ABOUT ME - YANIV NIZAN
GAME GEEK TURNED ENTREPRENEUR
#1 in Digger
Addicted to Civilization
15Years Later
ABOUT ME - YANIV NIZAN
ENGAGEMENT, RETENTION, MONETIZATION
eyeview - Monetize videos
INTENTclick - Blog Monetization
SOOML...
ABOUT SOOMLA
•Create Beautiful Stores
•Templates and Wizard
•iOS, Android, Unity, Cocos2d-x
•Optimize Revenue
PERFECT STORES
PERFECT STORES
WHAT DOES
IT MEAN?•Core part of the game
•Keep users engaged for long periods
•Give users reasons to come b...
EVERY DAY SHOPPING
•Complete the story
•Affordable
•Enhance game play
•Immediate ROI
STORE LOCATION
•Every Level/Session
•On Winning Events
•One Step Away
SELLING VALUE
•Visualize Attributes
•Easy Comparison
•Many Combinations
•"Are you Sure?"
MYSTERY
•Unlocking Items
•Silhouettes
•Surprise Box
KEEP IT FRESH
•Levels & Upgrades
•Seasonal items
•Limited editions
WAITING MECHANICS
•Fuel, Energy, ...
•Time to replenish
•Waiting in the store
SUMMARY
• Every Day Goods
• Store Location
• Selling Value
• Mystery
• Keeping it Fresh
• Waiting Mechanics
THANK YOU
www.soom.la
blog.soom.la
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The perfect store cc

  1. 1. THE PERFECT STORE GETTING USERSTO SPENDTIME AND MONEY INYOUR STORE
  2. 2. ABOUT ME - YANIV NIZAN GAME GEEK TURNED ENTREPRENEUR #1 in Digger Addicted to Civilization 15Years Later
  3. 3. ABOUT ME - YANIV NIZAN ENGAGEMENT, RETENTION, MONETIZATION eyeview - Monetize videos INTENTclick - Blog Monetization SOOMLA - Game Monetization
  4. 4. ABOUT SOOMLA •Create Beautiful Stores •Templates and Wizard •iOS, Android, Unity, Cocos2d-x •Optimize Revenue
  5. 5. PERFECT STORES
  6. 6. PERFECT STORES WHAT DOES IT MEAN?•Core part of the game •Keep users engaged for long periods •Give users reasons to come back •MAKING MONEY
  7. 7. EVERY DAY SHOPPING •Complete the story •Affordable •Enhance game play •Immediate ROI
  8. 8. STORE LOCATION •Every Level/Session •On Winning Events •One Step Away
  9. 9. SELLING VALUE •Visualize Attributes •Easy Comparison •Many Combinations •"Are you Sure?"
  10. 10. MYSTERY •Unlocking Items •Silhouettes •Surprise Box
  11. 11. KEEP IT FRESH •Levels & Upgrades •Seasonal items •Limited editions
  12. 12. WAITING MECHANICS •Fuel, Energy, ... •Time to replenish •Waiting in the store
  13. 13. SUMMARY • Every Day Goods • Store Location • Selling Value • Mystery • Keeping it Fresh • Waiting Mechanics
  14. 14. THANK YOU www.soom.la blog.soom.la
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