Yachts Docks & Slips Management for Joomla By Latitude 26
Docks & SlipsSlips for sale - slips for rent - social networks - syndication - magazines - brochures - marketing
indexlistings management social media marketing listings syndicationmagazines publishing Docks & Slips brochures Docks & Slips marketing
Docks & Slips The Docks & Slips Solution for joomla was designed to answer the needs of real estate agencies specializing in the sale and rental of yacht slips. It provides extensive features not found in the competition. The Docks & Slips solution includes lead request manage- ment to store all yacht slips requests. As well different request forms for fi- nancing, , slip rental, slip purchase store all requests in tables accesssible through maintenance screens in the ad- ministration panel. The Docks & Slips solution is integrated with 15 social networks through APIs and generates high quality yacht slips PDF brochures and monthly magazines. We took great care of integrating our solutions with more than 15 social net- works APIs in order to automatically distribute the listings information to your social networks accounts without extra work on your side. Nowadays, publishing yacht listings on“ most advanced docks & slips your web site is not enough to reach potential buyers. A good marketingmarketing solution. ” strategy is to reach propects where they are most likely to be.
Docks & Slips listings management templates for slips for sale and forExtensive and powerful features are rent.included in the Docks & Slips solu- The Docks & Slips solution allowstion for joomla: Detailed yacht listings to present professionally the inven-maintenance screens, High quality tory while giving a very quick ad easyPDFs generation, Social networks management interface to the agents.posting, RSS and XML feeds syndica- A lead management area gives the op-tion, Web Services synchronization, portunity to agents to manage quicklyCRM area. the requests while keeping an history.The Docks & Slips solution allows Administration: Front-End and Backa real estate agency to manage and end administration. Allows multiplepromote online an inventory of yacht agents managing their listings in theslips fro sale or rental. The Docks & front end.Slips solution already includes custom Listing Management: Pre-loaded
Featurestemplates for slips presented for sale accordingly.or for rent. Fields and tabs can be Agents Contacts: agents, agenciespublished or unpublished from the have an extended set of fields in order Forms Builder: All Online forms arebackend. Flexible layout. to enter all their contact information. linked to a data dictionary allowing Offices location and contacts manage- to add or change fields for a specificValidation tables: Over 110 valida- ment is included for agencies with forms.tions pre-loaded: length unit, draft several locations.unit.... offering a turnkey solution. Bulk Images Upload: Images are up- Lead Management: Different Online loaded through a flash utility allowingSales Cycle: Built-in Sales cycle allow- forms allow site visitors to request for the bulk upload and resizing of theing to categorizes the slips : for rent/ more information, a visit, financing... listing images without timeout.for sale/contract pending/sold. Sales All the requests are saved in tables.cycle steps can be modified based on email notifications are sent to agentsthe company’s process. and agents can process the request
“ Integrated social media posting and marketing. ”social media marketing the exposure of the listings. A manualPowerful and integrated APIs: scheduler is accessible through thePowerful & Integrated Syndication control panel maintenance screenServices: Our Solution offers a very in order to post manually to socialpowerful synchronization tool in order network. However the recomendedto increase instantly the visibility of way is to use the application cronjobthe listings in the Longitude 64 Yacht- scripts in order to schedule automaticing Network composed of over 40 postings at regular intervals.web sites (and growing) targeting theyachting and luxury markets. This outstanding integration allows a brokerage company to update auto-The Docks & Slips Solution is in- matically major social networks astegrated through APIs with several soon as an update is made to a yachtsocial networks in order to maximize listing. It brings constant updates to
social networks accounts making them Current integrations with Social net-live and always bringing new content works APIs are:or images. Facebook, Twitter, Scribd, Issuu, Slide-Your social networks accounts will ap- share, Flickr, Docstoc, Flickr, Picasa,pear constantly updated and will help Youtube.to turn visitors into followers or fansextending once again the visibility of Automatic XML Feed Generation isyour listings. integrated with: Olxif your agents had to manually update Vast15 social networks, they would spend Oodlea considerable amount of time to do arepetitive work.
listings syndicationThe Longitude 64 Yachting Network Automatic Synchronization: The syn-Syndication: The Longitude 64 Yacht- chronization is automatic between ouring Network is a syndication of web client site and the Longitude 64 Yacht-sites targeting specific users in the ing Network when the subscriptionyachting market: sailboats, power starts. Every 24 hours, New listingsboats, geographic locations, specific and updates will be synchronized withbrands... the Yachting Network automatically.At present 15 sites are part of thisnetwork. All the customers using our This feature adds to the exposure ofapplications have the possibility to the docks & slips listings by syndi-subscribe to the automatic syndica- cating them to multiple websites. Ittion service in order to increase the increases the visibility to our clientsexposure of their listings. while increasing as well the search
Featuresengines rankings and multiple links.Yacht Listings are as well distributedin RSS feed format to different sub-scribers and feedburner.XML feeds are syndicated to genericthird party web sites like Olx, Vast,Oodle. It helps in increasing backlinksto the client’s website.
“ Printed or electronic magazine version”magazines publishing chart for an additional cost. com, docstoc.com, issuu.com, slide-The Docks & Slips solution for joomla share.net, box.net. The Social Mediagenerates high quality PDF magazines. High quality PDF Generation Posting Scheduler is accessed throughAll PDF magazine listings include a a maintenance screen. (useful whenqrcode generated in order to offer a The Docks & Slips solution for joomla you make frequent changes and needquick access to the listing from mobile generates high quality magazines. a revised copy immediately), or thephones. Companies using the Yacht Magazines are generated by our tasks scheduled can be run at regularBrokerage solution can now present platform as a special service to clients intervals through an automated taskhigh quality corporate magazines to using our yachting solution. (cronjob).clients and prospects. We can gener-ate every month a monthly corporate The integration with social networks is A monthly magazine (electronic ormagazine with current listings. We can done through the Social Media Posting printede version) allows to establishcreate custom design for the maga- Scheduler. It allows to upload auto- your brand by providing to potentialzines matching the company’s graphic matically the PDF magazines to scribd. clients a document they can read of-
fline with all your listings and con- We generate several magazines in ourtacts. standard foramt every month in order to maximize the exposure. We can asAdobe inDesign Workflow integra- well design a specific format for cus-tion tomers who want to create their own corporate magazine while including allWe are able to generate monthly mag- the yachts currently for sale.azines in Adobe Indesign through thegeneration of an xml file compatiblewith the Indesign workflow.This integration provides the bestsolution to create and generate amagazine including articles and cur-rent yacht listings. It allows brokeragecompanies to provide on a regualrbasis news and events as well as thecurrent yachts available for sale.PDF magazines generated can beaccessed through an online viewerdirectly on a client’s website. And atthe same time, it is posted in all theonline documents sites maximizingthe visibility and exposure.By distributing electronic versions inPDF format, you decrease dramaticallyproduction and printing costs whilegiving to potential customers a formatsuitable to read offline.
yacht brochuresThe Docks & Slips solution for joomla generates high create custom design for the PDFs and brochures matchingquality PDF flyers and Brochures. All flyers and brochures the company’s graphic chart for an additional cost.include a qrcode generated in order to offer a quick accessto the listing from mobile phones. The Docks & Slips solution for joomla generates high qual- ity PDF flyers and Brochures. PDF flyers and Brochures canCompanies using the Docks & Slips solution can now be generated manually through a maintenance screen. (use-present high quality brochures to potential clients. We can ful when you make frequent changes and need a revisedcopy immediately), or through an net, box.net. automated task (cronjob).automated task (cronjob). The Social Media Posting SchedulerThe integration with social networks is is accessed through a maintenancedone through the Social Media Posting screen. (useful when you make fre-Scheduler. It allows to upload the PDF quent changes and need a revisedbrochures and Flyers to scribd.com, copy immediately), or the uploads candocstoc.com, issuu.com, slideshare. be run at regular intervals through an
custom brochures designOur advanced PDF generation allows us to create custom design tem-plates to match your company’s graphic chart.Our high quality PDF generation uses a set of templates and over80 parameters in order to adjust the format of the tem- plates.It allows to add additional articles or advertisement in thebrochures as well as news, events .The PDFs are generated directly on the applica- tion’s server.Once a listing is created, a maintenance screen allowsto generate immediately PDF flyers and brochures for thelisting. Or it can be generated auto- matically at regularintervals through an automated task.Templates can be modified to match exactly the formatrequired by a client for an additional cost. The flexibility ofour application and architec- ture allows to create high qualityappealing PDF documents. This feature is not available in the competi-tions’s solutions. It is available in standard in all our solutions.
Docks & Slips marketing Platform the reach to social networks, it does long term approach is to consider, asThe most costly decision a market- not appear anymore as a cost effec- the central point, the company’s web-ing or sales manager will take when tive solution in a long term strategyh. site. ie the single point of entry for allimplementing a marketing strategy All third party listings sites rely on listings should be your website. Then,will be to rely entirely on third party traffic to their sites in order to be able syndication to third party listingswebsites to acquire new contacts and to charge agencies. Thus, they will websites specializing in the yachtingpromote the yacht listings. This deci- most of the time prevent this traffic to and to social network will take place.sion is mostly taken due to the appar- leave their site unless it goes to a paid This data flow will allow you to gener-ent easy setup and maintenance third advertisement. ate inbound traffic back to your siteparty listing sites seem to provide. and not to other sites. You will haveHowever, when analyzing carefully The data flow of the listings between the control over the data providedthe features provided, as well as the the company’s website and the out- to the external sites. Contacts andpossibility to create inbound traffic side world must be carefully evalu- leads coming to your site once willto the company’s website or expand ated. The success in establishing a most likely come back to your site on
a regular basis. A powerful outbound the reach and search engines index- traffic must go back to your site. Thisstrategy for the listings is to target all ing. And a new service launched this way, if you decide to stop listing on aavailable social network and docu- month is through the magazines list- particular third party listings website,ment or images sharing sites. Through ing all the listings from our clients and most of the traffic will still flow toAPIs, you can automate the posting generated in 3 versions: print on de- your site through the other channels.of listings information and brochure mand version, electronic version and On the other hand, if you stricly listto a large array of sites which are not ipad version. The goal in creating your on third party sites, the day you stopused by third party listings websites marketing strategy is not to get linked paying them, you “disappear“ from theto avoid loosing traffic. Nowadays, you to a single third party listings website internet world...can maximize your exposure on social where they will dictate their marketingnetworks relatively easily by selecting strategy to you and make it very diffi-a yachting solution already integrating cult for you to reach potentials clientsthe APIs to post automatically. through all available social medias.Furthermore, third party listings In a long term strategy, all inboundwebsites will not have any incentivesto integrate your listings with socialnetworks or other sites in order tokeep the traffic on their site. You mustput in place a well toughtout strategywhich will syndicate listings to genericlistings sites. (Olx, Oddle, Vast...) . Then,post the listings to your facebook andtwitter account. We went further in theintegration of our yachting solutionswith a large array of APIs. Clients us-ing our yachting solutions have theirlistings posted automatically to Flickr,Picasa, Wordpress, Blogger, Olx, Oddle,Vast, Openmarine. Then, PDF bro-chures generated are posted to Issuu,Scribd, Slideshare, Docstoc expanding
Iphone App - coming soonThe mobile access is becoming more During the summer 2011, we will beand more the first mode of access to prototyping the iphone and ipad apps,information and content. The development will be conducted during the last quarter of 2011 with aWe could not ignore this fact in the scheduled release date of decemberroadmap and development strategy of 2011.our solutions. This app will close the circle of ourScheduled for the end of the year 360 architecture where you will be2011, Our yachting solutions (execu- able to reach your potential clientstive and corporate ) will include an through all available channels andiphone app and an ipad app in order media.to reach your potential clients wher-ever they are.
iPad version - coming soon like format.The Ipad app version has a scheduled The ipad version will allow to pro-release date of december 2011. vide a new experience to potential Once our apps are released, all prior clients looking for a yacht. clients will receive the apps versionsThe ipad app will include as well as part as the yearly upgrade plan.the access to the full versions of the Videos and extensive listing informa-monthly magazines. tion will be presented in a magazine
docks & slipsslips for sale - slips for rent - social networks - Syndication - magazines - brochures - marketing London, UK +44 (0)20 7078-4226 Miami, fl USA +1 (305) 394-9652 crans montana, switzerland +41 (0)27 483-1220 skype latitude26.ch Web www.latitude26.ch Contact firstname.lastname@example.org
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