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Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
Media '08 - Presentation by Jean K. Min
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Media '08 - Presentation by Jean K. Min

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Presentation by Jean K. Min, Director International, OhMyNews (Seoul) at Media '08, Sydney 7th March 2008.

Presentation by Jean K. Min, Director International, OhMyNews (Seoul) at Media '08, Sydney 7th March 2008.

Published in: Business, News & Politics
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Transcript

  • 1. QUALITY
  • 2. “ PERFECT”
  • 3. “ IT WORKS”
  • 4. “ NEW”
  • 5. “ INNOVATIVE”
  • 6.
    • THE COUNTRY OF EARLY ADOPTORS
  • 7. A long tail economy? Misses Hits Units Sold Items
  • 8.  
  • 9. OhmyNews Editorial Process Citizen Reporters (60,000+) Staff Reporters (65) Hard news & Opinions Film & Book Reviews Media Criticism etc. Screening by News Guerilla Desk Hard News Analysis Columns & Editorials Screening by Editorial Desk Publication Publication
  • 10. CNN’s profile on OhmyNews
  • 11. DECONSTRUCTION
  • 12. RECONSTRUCTION
  • 13. Strata of participation
    • Editorial narratives
    • Stories
    • Comments
    • Quibble & dabble
    • Click & Tag
    Explicit Implicit
  • 14.
    • AUDIENCE AS CONTENT
  • 15. INFOWARE
  • 16. DMI: User generated weather forecast
  • 17.
    •  Audience as Eyeballs
     Audience as Eyeballs  Audience as Eyeballs
  • 18.
    • Citizen
    • Journalism
    Do It Yourself Journalism 6 billion people as Advertisers  Audience as Content  Education and Training  CJ as People’s Ad Agency
  • 19. Turning ‘Eyeballs’ to Stakeholders
  • 20. Some food for thought -- “The Medium is the Message”
    • “ The real message of the print is nationalism ." - Marshall McLuhan
    • “ The real message of the audience is c ommodity ." - Dallas Smythe
    • “ The real message of the digital camera is online-share ." - flickr
    • “ The real message of YouTube is syndication ." - Chad Hurley
    • “ The real message of the citizen journalism is education ." - Oh Yeon-ho
    • “ The real message of the Internet is Planet Size Brain ." – Jean K. Min
    • "We wear humanity as our skin." - Marshall McLuhan

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