Card Sorting: Research That Every Web Developer Should Use Douglas Tschopp Augustana College, IL
Quantitative Research <ul><li>Card Sort – the basics </li></ul><ul><ul><li>Informs site navigation and architecture </li><...
Quantitative Research <ul><li>Card Sort </li></ul><ul><ul><li>Who? </li></ul></ul><ul><ul><ul><li>Prioritize your audience...
Quantitative Research <ul><li>Card Sort </li></ul><ul><ul><li>The Cards  (informed by comparative site analysis) </li></ul...
Quantitative Research <ul><li>Card Sort </li></ul><ul><ul><li>Sample </li></ul></ul><ul><ul><li>10 area high school studen...
Quantitative Research <ul><li>Card Sort </li></ul><ul><ul><li>The Procedure </li></ul></ul><ul><ul><ul><li>Index Cards </l...
Quantitative Research <ul><li>Card Sort </li></ul><ul><ul><li>Interesting Non-Results </li></ul></ul><ul><ul><ul><li>FAQ <...
Quantitative (Qualitative?) Research <ul><li>Card Sort - Added Questions </li></ul><ul><ul><li>What does the phase “Future...
Quantitative (Qualitative?) Research <ul><li>Card Sort - Added Questions </li></ul><ul><ul><li>What does the phrase “Prosp...
Quantitative (Qualitative?) Research <ul><li>Card Sort - Added Questions </li></ul><ul><ul><li>On a college website what i...
Quantitative (Qualitative?) Research <ul><li>Card Sort - Added Questions </li></ul><ul><ul><li>List the 5 other things tha...
Quantitative (Qualitative?) Research <ul><li>Card Sort - Added Questions </li></ul><ul><ul><li>Have you looked at any coll...
Questions <ul><li>? </li></ul>
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香港六合彩-六合彩 » SlideShare

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香港六合彩是谁吗?让香港六合彩的老大和

我说话!”

香港六合彩话音刚落,香港六合彩群一分,走出两香港六合彩。

前面这位年近五十,头发浓密,面色黑红,环眼浓眉,一副粗香

港六合彩的模样。香港六合彩身后那个比香港六合彩受看得多,

白面大眼,带着金丝边眼睛,一副知识分子的派头,这两为正是

忠义帮的中坚,老大博展辉和香港六合彩的智囊玄子丹。后者跨

步向前,面对金眼黑洞洞的枪口毫无惧色,昂首说道:“香港六

合彩是忠义

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香港六合彩-六合彩 » SlideShare

  1. 1. Card Sorting: Research That Every Web Developer Should Use Douglas Tschopp Augustana College, IL
  2. 2. Quantitative Research <ul><li>Card Sort – the basics </li></ul><ul><ul><li>Informs site navigation and architecture </li></ul></ul><ul><ul><ul><li>Redesigns </li></ul></ul></ul><ul><ul><ul><li>Tweaking terms or titles in a site </li></ul></ul></ul>
  3. 3. Quantitative Research <ul><li>Card Sort </li></ul><ul><ul><li>Who? </li></ul></ul><ul><ul><ul><li>Prioritize your audiences </li></ul></ul></ul><ul><ul><li>What? </li></ul></ul><ul><ul><li>When? </li></ul></ul><ul><ul><li>How? </li></ul></ul><ul><ul><ul><li>Cards </li></ul></ul></ul><ul><ul><ul><li>Software – CardZort & CardCluster </li></ul></ul></ul><ul><ul><ul><ul><li>IBM – EZSort (USort and EZCalc) </li></ul></ul></ul></ul><ul><ul><ul><ul><li>uzCardSort (open source) </li></ul></ul></ul></ul>
  4. 4. Quantitative Research <ul><li>Card Sort </li></ul><ul><ul><li>The Cards (informed by comparative site analysis) </li></ul></ul><ul><ul><ul><li>athletics, sports, varsity sports, club sports, intramurals, biology, chemistry, psychology, English, pre-law, foreign study, academics, academic calendar, faculty homepages, course catalog, theatre, the arts, art, music, admissions, application, prospective students, future students, orientation, campus housing, financial aid, scholarships, tuition, tuition deposit, student fees, request information, faq, quad cities information, visit information, campus maps, directions to campus, photo album, fast facts, about, welcome, student stories, campus stories, campus news, events, event calendar, library, book store, career center, business office, medical services, food services, computing services, student activities, student organizations, community service, and more… </li></ul></ul></ul>
  5. 5. Quantitative Research <ul><li>Card Sort </li></ul><ul><ul><li>Sample </li></ul></ul><ul><ul><li>10 area high school students </li></ul></ul><ul><ul><ul><li>Variety of ages </li></ul></ul></ul><ul><ul><ul><li>Various high schools </li></ul></ul></ul><ul><ul><ul><li>Different academic interests </li></ul></ul></ul><ul><ul><li>10 visiting scholarship candidates </li></ul></ul><ul><ul><ul><li>All from different communities </li></ul></ul></ul><ul><ul><ul><li>Random sample </li></ul></ul></ul>
  6. 6. Quantitative Research <ul><li>Card Sort </li></ul><ul><ul><li>The Procedure </li></ul></ul><ul><ul><ul><li>Index Cards </li></ul></ul></ul><ul><ul><ul><li>Computer </li></ul></ul></ul><ul><ul><li>Results </li></ul></ul><ul><ul><ul><li>General Information </li></ul></ul></ul><ul><ul><ul><li>Courses – Academics, Classes, Majors </li></ul></ul></ul><ul><ul><ul><li>Sports, Athletics </li></ul></ul></ul><ul><ul><ul><li>Student Activities </li></ul></ul></ul><ul><ul><ul><li>And a lot of variety </li></ul></ul></ul>
  7. 7. Quantitative Research <ul><li>Card Sort </li></ul><ul><ul><li>Interesting Non-Results </li></ul></ul><ul><ul><ul><li>FAQ </li></ul></ul></ul><ul><ul><ul><li>Intramurals </li></ul></ul></ul><ul><ul><ul><li>About </li></ul></ul></ul><ul><ul><ul><li>Computing Services </li></ul></ul></ul><ul><ul><ul><li>Prospective Students </li></ul></ul></ul>
  8. 8. Quantitative (Qualitative?) Research <ul><li>Card Sort - Added Questions </li></ul><ul><ul><li>What does the phase “Future Students” mean to you? </li></ul></ul><ul><ul><li>students that are going to be going to the college </li></ul></ul><ul><ul><li>already accepted student who will be attending </li></ul></ul><ul><ul><li>students who will attend the college in the coming year </li></ul></ul>
  9. 9. Quantitative (Qualitative?) Research <ul><li>Card Sort - Added Questions </li></ul><ul><ul><li>What does the phrase “Prospective Students” mean to you? </li></ul></ul><ul><ul><li>Nothing, I don’t know what prospective students are </li></ul></ul><ul><ul><li>student looking at the specific college </li></ul></ul><ul><ul><li>no idea </li></ul></ul>
  10. 10. Quantitative (Qualitative?) Research <ul><li>Card Sort - Added Questions </li></ul><ul><ul><li>On a college website what is the first thing you want to know? </li></ul></ul><ul><ul><li>Courses, Majors, Classes </li></ul></ul><ul><ul><li>Name, Location, General Info </li></ul></ul><ul><ul><li>Cost, Financial Aid </li></ul></ul>
  11. 11. Quantitative (Qualitative?) Research <ul><li>Card Sort - Added Questions </li></ul><ul><ul><li>List the 5 other things that are most important to have on a college website? </li></ul></ul><ul><ul><li>Big variety here! But pretty much what you would expect. </li></ul></ul>
  12. 12. Quantitative (Qualitative?) Research <ul><li>Card Sort - Added Questions </li></ul><ul><ul><li>Have you looked at any college websites yet? </li></ul></ul><ul><ul><li>If so, which ones? If not, which, if any, are you planning to look at? </li></ul></ul>
  13. 13. Questions <ul><li>? </li></ul>

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