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We are all Leonardo now
 

We are all Leonardo now

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My keynote address from the fifth Italian Information Architecture Summit, wherein I talk about what information architects do, why I consider myself one, and what the future may look like.

My keynote address from the fifth Italian Information Architecture Summit, wherein I talk about what information architects do, why I consider myself one, and what the future may look like.

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  • The video is on vimeo:

    http://mediajunkie.com/2011/we-are-all-leonardo-now-live-recorded/
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  • NEED+CHAOS+OBSERVATION+IDEA+CONSTRUCTION+ACCEPTANCE BY THE PEOPLE.
    I said speechless in a good sense about your work. You are right in your valuations.
    Thanks
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  • @mariasykes: why speechless?
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  • I should note with regard to slide 63 that the YDN subway map is by Stephan Douris (not me). I was involved slightly in its planning, but mainly just wanted to show it off as a form of information visualization that came out of my old team. I realize the slide makes it seem as if I am claiming to have created that map, which is not true!
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    We are all Leonardo now We are all Leonardo now Presentation Transcript

    • we  are  all  leonardo  nowsummit  di  archite1ura  dell’informazione  2011chris8an  crumlish@mediajunkie  |  AOL
    • you  may  think  i  am  talking  about  this  guy
    • and  we  could  definitely  have  fun  with  that
    • and  we  could  definitely  have  fun  with  that
    • and  we  could  definitely  have  fun  with  that
    • and  we  could  definitely  have  fun  with  that
    • and  we  could  definitely  have  fun  with  that
    • and  we  could  definitely  have  fun  with  that
    • and  we  could  definitely  have  fun  with  that
    • and  i  also  could  have  meant  this  guy
    • and  i  also  could  have  meant  this  guy
    • and  i  also  could  have  meant  this  guy
    • and  i  also  could  have  meant  this  guy
    • not that leonardo either
    • actually  I  mean  this  guy
    • but  not...
    • but  not...
    • but  not...
    • but  not...
    • but  not...
    • but  this  guy,  the  architect  of  dreams
    • this  is  not  a  metaphor
    • this  is  not  a  metaphor
    • this  is  not  a  metaphor
    • this  is  not  a  metaphor
    • this  is  not  a  metaphor
    • this  is  not  a  metaphor
    • it’s  ok  to  learn  from  movies,  stories,  science  fic8on
    • it’s  ok  to  learn  from  movies,  stories,  science  fic8on
    • it’s  ok  to  learn  from  movies,  stories,  science  fic8on
    • it’s  ok  to  learn  from  movies,  stories,  science  fic8on
    • it’s  ok  to  learn  from  movies,  stories,  science  fic8on
    • what  does  he  do?he  designs  imaginary  landscapes  with  structures  and  puzzles  and  rules  that  u8lize  our  exis8ng  mental  constructs  to  do  with  8me,  space,  place,  iden8ty,  and  so  on,  but  he  is  also  able  to  break  those  rules  in  "magical"  ways
    • those  endless  stairs,  how  do  they  work?
    • those  endless  stairs,  how  do  they  work?
    • those  endless  stairs,  how  do  they  work?
    • btw,  the  architect  meme  is  popular
    • btw,  the  architect  meme  is  popular
    • btw,  the  architect  meme  is  popular
    • btw,  the  architect  meme  is  popular
    • btw,  the  architect  meme  is  popular
    • flashback
    • what does aninformation architectdo?
    • 1. maps meaning
    • wurman  does  it
    • wurman  does  it
    • wurman  does  it
    • da  vinci  did  it
    • da  vinci  did  it
    • da  vinci  did  it
    • da  vinci  did  it
    • da  vinci  did  it
    • da  vinci  did  it
    • or...  data  viz,  vizthink,  info  designPhoto by jhritz
    • trying  to  explain  incep8on
    • trying  to  explain  incep8on
    • trying  to  explain  incep8on
    • trying  to  explain  incep8on
    • trying  to  explain  incep8on
    • me,  i  do  this
    • me,  i  do  this
    • me,  i  do  this
    • me,  i  do  this
    • 2. organizesinformation
    • “classic”  web  IAorganiza8onal  schemes  (including  but  not  limited  to  naviga8on)yes,  wireframes  and  sitemapsMAYA’s  concept  of  the  middle  layer  between  interac8on  and  datatechnical,  digital,  soSware  involved
    • “classic”  web  IAorganiza8onal  schemes  (including  but  not  limited  to  naviga8on)yes,  wireframes  and  sitemapsMAYA’s  concept  of  the  middle  layer  between  interac8on  and  datatechnical,  digital,  soSware  involved
    • The  social  pa1erns  taxonomy
    • The  social  pa1erns  taxonomy
    • The  social  pa1erns  taxonomy
    • i  do  a  lot  of  this  too,  and  have  done  since  the  web
    • i  do  a  lot  of  this  too,  and  have  done  since  the  web
    • i  do  a  lot  of  this  too,  and  have  done  since  the  web
    • i  do  a  lot  of  this  too,  and  have  done  since  the  web
    • i  do  a  lot  of  this  too,  and  have  done  since  the  web
    • i  do  a  lot  of  this  too,  and  have  done  since  the  web
    • 3. designsmultidimensionalhyperconnectedconceptual spaces
    • call  it  pervasive  ia  if  you  likecross-­‐channel  “real”  (built)  architecture  &  wayfindingrule  makinggame  designspace  as  metaphor,  mental  construct,  and  means  of  understanding  the  world
    • call  it  pervasive  ia  if  you  likecross-­‐channel  “real”  (built)  architecture  &  wayfindingrule  makinggame  designspace  as  metaphor,  mental  construct,  and  means  of  understanding  the  world
    • this  is  how  you  use  the  social  design  pa1erns  set  of  rules  for  designing  social  spacesmuch  like  an  architect  or  urban  plannerpeople  finish  the  job  (if  you’re  good)christopher  alexanderisn’t  this  what  they  are  doing  in  incep8on?
    • that  word  “meaning”  againRecently,  I  was  invited  to  work  onPatch’s  social  strategy.I  wanted  to  know  what  the  social  objects  were...but  first  I  asked: What  is  Patch  for?   What  does  it  do? What  is  it’s  point? What  does  it  mean  to  people?   What  does  it  say?
    • are these three ideas ofinformationarchitecturereally different?
    • I  don’t  think  so...but  what  do  you  think?thank  you