Apptentive XHack 2012

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Apptentive XHack 2012

  1. 1. @apptentivewww.apptentive.com
  2. 2. App Stores: Amazing for Distribution >500,000 >500mm Developers PeopleApp Stores: horrible for customercommunication.We fix that.
  3. 3. Your App’s Storefront Is Not Under Your Control WELL, YOU RUINED THIS ONE! …fun factor is gone. So is this app and developer!
  4. 4. In-App Prompt to Increase Ratings Prompt & Qualify the people using your App Only those who answer yes are taken to the app store to rate
  5. 5. Feedback and Consumer Catharsis Apptentive solicits feedback Those who click “No” immediately give you feedback. Are there app problems? Is the service you provide not working? All feedback goes directly to you, instead of being broadcast in the app store.
  6. 6. Result: BETTER RATINGS "We saw a huge boost in the number of reviews, overall rating, and sales when we started to solicit users (went from 3.5 to 4.5 stars)."50% to 100% increases in ratings volumeRatings improvements of 1 full starDownload gain from 1 star increase: ~30%
  7. 7. Hack Ideas Aviary to edit screenshots and add text.Use Sincerelyto have users Twilio to callsend you customerpostcards or service, speech-to-to send text, record apostcards to message.your users.
  8. 8. @apptentivewww.apptentive.com

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