1. Single-Page Sites
O Big background images
O Rich illustrations
O Animation techniques are being used to
tell stories, entertain, and get a message
across loud and clear
2. Infinite Scrolling
O Works best for unstructured information
O Live feed style, sorted by time.
O Sites with lots of images
3. Persistent Top Navigation
(aka: Sticky Nav)
O Ideal for complex sites, long scrolling
pages, or applications with toolbar
O Typography and layouts that are based on
O Easier to make responsive than
complicated layouts with different types of
6. Buh-bye Flash
O Parallax Scrolling:
7. Large images used for large
O Using large images on home page to
make an impact.
O Also keeping bandwidth and data usage in
mind by only serving large images to
those with large screens
O Responsive considered!
8. Give me (more) white space!
O Lend an air of gravitas
O Seem professional and knowledgeable
9. More sharing on social
O Sharing buttons at the end of articles is
very old news
O Deeper integration
O Single sign-on
O Pay by tweet
O Pay by status
O More advertising on social networks.
10. Mobile apps will start to
replace mobile browsing.
O Websites are working on all devices
O Twitter, Facebook, Pinterest, G+, etc.:
apps are much better than their mobile
O More and more people are using their
phone for everything.