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Master of Exhibit Design at La Sapienza University, Lesson 2
 

Master of Exhibit Design at La Sapienza University, Lesson 2

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    Master of Exhibit Design at La Sapienza University, Lesson 2 Master of Exhibit Design at La Sapienza University, Lesson 2 Presentation Transcript

    • Lezione 2GRANDIEVENTIprocesso – città - progettomultimedia – interazione – tecnologie ubiquemobile devices – information visualizationnatural interaction – social networksSALVATORE IACONESIORIANA PERSICOsalvatore.iaconesi@artisopensource.netoriana.persico@gmail.comhttp://www.artisopensource.nethttp://www.fakepress.it
    • Prima di cominciare:1) raccogliamo le email2) chi vuole si prenda le slide della lezione 1
    • Case Studies
    • Chevy at SXSW 2011 http://www.youtube.com/watch?v=h-lZXFk311c
    • Chevy at SXSW 2011 Complete integration between off-line e on-line Location-based & Augmented Reality Complete integration with social networks Narratives among different media & channels Partner with Gowalla As soon as visitors arrive at airport they receive location based messages QRCodes everywhere, attached to micro-sites and social networks Chevy iReveal app: AR to see 3D models
    • thJoyce 40 anniversary Video (reactivision/reactable)
    • Artvertiser video
    • Augmented Shadow video
    • Zugara Augmented Shopping video
    • Daito Manabe - Faces video
    • Rorschach cards video
    • Coca Cola Village http://www.youtube.com/watch?v=xUv0GU5rfHg
    • FBFaces
    • ecotonoha http://www.nec.co.jp/ecotonoha/index_en.html
    • QRCode Building
    • Sony Vaio Scavenger Hunt http://www.youtube.com/watch?v=MRH4ObEtd5A
    • Netherland Film Festival http://www.youtube.com/watch?v=JmeCqhR-WY0
    • Dallas Tourism video
    • Ralph Lauren 4D experience http://vimeo.com/16723278
    • Toyota Auris http://www.youtube.com/watch?feature=player_embedded&v=UJ7E7uEZN00#!
    • Lezione 2GRANDIEVENTIprocesso – città - progettomultimedia – interazione – tecnologie ubiquemobile devices – information visualizationnatural interaction – social networksSALVATORE IACONESIORIANA PERSICOsalvatore.iaconesi@artisopensource.netoriana.persico@gmail.comhttp://www.artisopensource.nethttp://www.fakepress.it
    • Prima di cominciare:1) raccogliamo le email2) chi vuole si prenda le slide della lezione 1
    • Case Studies
    • Chevy at SXSW 2011 http://www.youtube.com/watch?v=h-lZXFk311c
    • Chevy at SXSW 2011 Complete integration between off-line e on-line Location-based & Augmented Reality Complete integration with social networks Narratives among different media & channels Partner with Gowalla As soon as visitors arrive at airport they receive location based messages QRCodes everywhere, attached to micro-sites and social networks Chevy iReveal app: AR to see 3D models
    • Joyce 40th anniversary Video (reactivision/reactable)
    • Artvertiser video
    • Augmented Shadow video
    • Zugara Augmented Shopping video
    • Daito Manabe - Faces video
    • Rorschach cards video
    • Coca Cola Village http://www.youtube.com/watch?v=xUv0GU5rfHg
    • FBFaces
    • ecotonoha http://www.nec.co.jp/ecotonoha/index_en.html
    • QRCode Building
    • Sony Vaio Scavenger Hunt http://www.youtube.com/watch?v=MRH4ObEtd5A
    • Netherland Film Festival http://www.youtube.com/watch?v=JmeCqhR-WY0
    • Dallas Tourism video
    • Ralph Lauren 4D experience http://vimeo.com/16723278
    • Toyota Auris http://www.youtube.com/watch?feature=player_embedded&v=UJ7E7uEZN00#!