Make Or Fund Introducing Double Tail

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The long tail, the most famous concept in web2.0 introduced by Chris Anderson needs to be applied at a higher level. Let's introduce the double long tail concept.

With that new concept, many things will need to be redefined. The long tail is redefining the music industry. So will the double long tail do with financial institutions.

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Make Or Fund Introducing Double Tail

  1. 1. This is a story about <ul><li>An extraordinary two-tail wolf </li></ul>Xavier Damman - MakeOrFund.com Common Creative License
  2. 2. The long tail
  3. 3. The long tail
  4. 4. Introducing <ul><li>The double long tail </li></ul>
  5. 5. The double long tail
  6. 6. The double long tail Fund Make
  7. 7. MakeOrFund.com <ul><li>Stakeholder for human beings </li></ul>
  8. 8. Meet the family
  9. 9. User Funded Projects <ul><li>A Digg-like system Wisdom of the crowd to elect interesting projects </li></ul><ul><li>One click €1 of share </li></ul><ul><li>A live dashboard Track startups you’ve invested in </li></ul>
  10. 10. User Generated Project <ul><li>Ycombinator-like but projects are public </li></ul><ul><li>Call for investment and/or contribution </li></ul><ul><li>Once 20k€ is raised, A combinator adds 20k€ more and the project starts </li></ul>
  11. 11. User Generated Project “ In a world of abundant knowledge, hoarding technology is a self-limiting strategy. Nor can any organization, even the largest, afford any longer to ignore the tremendous external pools of knowledge that exist.” Henry Chesbrough, Harvard Prof.
  12. 12. Open “ In a world of abundant knowledge, hoarding technology is a self-limiting strategy. Nor can any organization, even the largest, afford any longer to ignore the tremendous external pools of knowledge that exist.” Henry Chesbrough, Harvard Prof. Project
  13. 13. Going beyond
  14. 14. I have a dream Martin Luther King, Jr. 1929-1968
  15. 15. Going beyond <ul><li>Open to any entrepreneurial project </li></ul><ul><ul><li>Opening a Japanese restaurant in Brussels </li></ul></ul><ul><ul><li>Building a well in Burkina Faso for water distribution </li></ul></ul>
  16. 16. What does that mean? <ul><li>Parato rule is over 20% used to make 80% </li></ul><ul><li>Power used to be in hands of 20% of us, who rule 80% of our society </li></ul><ul><ul><li>Blogs brought power to publish in everybody’s hands </li></ul></ul><ul><ul><li>Next step: allowing everyone to MakeOrFund ventures </li></ul></ul>
  17. 17. What does that mean? <ul><li>Many small shareholders </li></ul><ul><li>Less pressure on projects makers </li></ul><ul><li>There will always be someone, somewhere who finds that your project deserves to be funded </li></ul>
  18. 18. MakeOrFund.com <ul><li>Stakeholder for human beings </li></ul>
  19. 19. Meet the parents David Zoé Xavier
  20. 20. Meet the parents <ul><li>David Verbustel http://www.linkedin.com/in/davidverbustel </li></ul><ul><ul><ul><li>Louvain School of Management </li></ul></ul></ul><ul><ul><ul><li>Founder of CreaLouv </li></ul></ul></ul><ul><ul><ul><li>CPME-alumni 2007 </li></ul></ul></ul>
  21. 21. Meet the parents <ul><li>Zoé Gallez http://www.linkedin.com/in/zoegallez </li></ul><ul><ul><ul><li>Degree in Law </li></ul></ul></ul><ul><ul><ul><li>Winner of the Start’Academy entrepreneurship competition </li></ul></ul></ul><ul><ul><ul><li>CPME-alumni 2007 </li></ul></ul></ul>
  22. 22. Meet the parents <ul><li>Xavier Damman http://www.linkedin.com/in/xavierdamman </li></ul><ul><ul><ul><li>Engineer in computer sciences </li></ul></ul></ul><ul><ul><ul><li>Founder of </li></ul></ul></ul><ul><ul><ul><ul><li>TRIBAL.be </li></ul></ul></ul></ul><ul><ul><ul><ul><li>CommenTag.com </li></ul></ul></ul></ul><ul><ul><ul><ul><li>YuCAM.com </li></ul></ul></ul></ul><ul><ul><ul><ul><li>HonkAtMe.org </li></ul></ul></ul></ul><ul><ul><ul><li>Laureate of the Queen’s Entrepreneurship Competition, Ontario </li></ul></ul></ul><ul><ul><ul><li>CPME-alumni 2007 </li></ul></ul></ul>
  23. 23. Meet potential partners You Incubators
  24. 24. MakeOrFund.com <ul><li>Stakeholder for human beings </li></ul>

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