DELTA SIGMA THETA
SORORITY, INC.

Xavia Gantz
CLD 495
Final Presentation
BACKGROUND
INFORMATION...
Founded January 13, 1913 on the campus of Howard University by 22
college educated women.
A pr...
GRAND CHAPTER NATIONAL
HEADQUARTERS

1707 New Hampshire
Avenue,
North West Washington, D.C.
20009
MISSION STATEMENT…
“ Delta Sigma Theta Sorority,
Incorporated is an organization committed
to the constructive development...
WHY DELTA SIGMA THETA..?
 The members of Delta Sigma Theta Sorority, Inc. represent a unique
segment of the nation's demo...
DELTA & NEW NEW MEDIA
 Have active accounts on Facebook and Twitter.
Twitter: @DSTinc1913
 A social media timeline main...
EFFICIENCY OF NEW NEW
MEDIA & DELTA
New new media doesn’t necessarily contribute to the
fulfilment of the organizations m...
DELTA’S NEW NEW MEDIA
STRATEGY on being a social media mogul. Instead
Delta Sigma Theta is not focused

the organization ...
Twitter:
WWW.DELTASIGMATHETA.OR
Facebook:
www.twitter.com/DSTinc1913
www.facebook.com/dstinc1913
G
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Cld 495 delta sigma theta final presentation

  1. 1. DELTA SIGMA THETA SORORITY, INC. Xavia Gantz CLD 495 Final Presentation
  2. 2. BACKGROUND INFORMATION... Founded January 13, 1913 on the campus of Howard University by 22 college educated women. A private, non-profit organization whose purpose is to provide assistance and support through established programs in local communities throughout the world. A sisterhood of more than 200,000 predominately Black college educated women. Over 900 chapters located in the United States, England, Japan (Tokyo and Okinawa), Germany, the Virgin Islands, Bermuda, the Bahamas and the Republic of Korea. The major programs of the sorority are based upon the organization's Five Point Programmatic Thrust: Educational Development, Economic Development, International Awareness and Involvement, Physical and
  3. 3. GRAND CHAPTER NATIONAL HEADQUARTERS 1707 New Hampshire Avenue, North West Washington, D.C. 20009
  4. 4. MISSION STATEMENT… “ Delta Sigma Theta Sorority, Incorporated is an organization committed to the constructive development of its members, and to public service, with a primary focus on the black community.”
  5. 5. WHY DELTA SIGMA THETA..?  The members of Delta Sigma Theta Sorority, Inc. represent a unique segment of the nation's demographic profile. Delta women are movers and shakers--they hold political offices, own businesses and are influential in a range of fields from medicine to law to education. A recent survey of members that resulted in the establishment of the Delta Sigma Theta Resource Bank, showed that 97 percent of all Deltas are registered to vote; they are well-educated, earn competitive incomes and maintain positions of influence and respect within the greater community. So why not?
  6. 6. DELTA & NEW NEW MEDIA  Have active accounts on Facebook and Twitter. Twitter: @DSTinc1913  A social media timeline maintained by the Social Media department of Grand Chapter Headquarters. The Twitter account serves as a broadcast of Grand Chapter activity and stances on secular situations. Facebook: Delta Sigma Theta Sorority, Inc.  A Page on Facebook.com that can be liked and followed just like the Twitter account. These forms of media are utilized by the organization to shed light on Deltas awareness and involvement around the world in addition to the service the organization does as a Grand Chapter. These form of new new media most certainly decreased the amount of physical public relations the organization had to complete (i.e. brocheres, distribution of flyers, etc.)
  7. 7. EFFICIENCY OF NEW NEW MEDIA & DELTA New new media doesn’t necessarily contribute to the fulfilment of the organizations mission statement; It helps highlight major accomplishments or projects the organization may be focused on. It allows those interested with keeping up with the sorority’s service an opportunity to.
  8. 8. DELTA’S NEW NEW MEDIA STRATEGY on being a social media mogul. Instead Delta Sigma Theta is not focused the organization is more concerned with “doing” in society. Making the difference, serving the unfortunate and the weak, taking a just stand, being an active citizen is the primary focus of the organization. Social media is just an outlet source for Delta to share with the rest of the world the service different members of the organization are completing or special recognition of the organization or distinguished members of the organization. I would maybe promote more interaction with others via Deltas social media accounts just to make Delta seem less hostile and more willing to interact. But I wouldn’t change the moderation of social media posts as I believe focusing on social media more would take away from the impact Delta makes on the world and community.
  9. 9. Twitter: WWW.DELTASIGMATHETA.OR Facebook: www.twitter.com/DSTinc1913 www.facebook.com/dstinc1913 G
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