Cld 495 delta sigma theta final presentationPresentation Transcript
DELTA SIGMA THETA
Founded January 13, 1913 on the campus of Howard University by 22
college educated women.
A private, non-profit organization whose purpose is to provide assistance
and support through established programs in local communities throughout
A sisterhood of more than 200,000 predominately Black college educated
Over 900 chapters located in the United States, England, Japan (Tokyo and
Okinawa), Germany, the Virgin Islands, Bermuda, the Bahamas and the
Republic of Korea.
The major programs of the sorority are based upon the organization's Five
Point Programmatic Thrust: Educational Development, Economic
Development, International Awareness and Involvement, Physical and
GRAND CHAPTER NATIONAL
1707 New Hampshire
North West Washington, D.C.
“ Delta Sigma Theta Sorority,
Incorporated is an organization committed
to the constructive development of its
members, and to public service, with a
primary focus on the black community.”
WHY DELTA SIGMA THETA..?
The members of Delta Sigma Theta Sorority, Inc. represent a unique
segment of the nation's demographic profile.
Delta women are movers and shakers--they hold political offices, own
businesses and are influential in a range of fields from medicine to law to
A recent survey of members that resulted in the establishment of the Delta
Sigma Theta Resource Bank, showed that 97 percent of all Deltas are
registered to vote; they are well-educated, earn competitive incomes and
maintain positions of influence and respect within the greater community.
So why not?
DELTA & NEW NEW MEDIA
Have active accounts on Facebook and Twitter.
A social media timeline maintained by the Social Media department of Grand Chapter
Headquarters. The Twitter account serves as a broadcast of Grand Chapter activity and
stances on secular situations.
Facebook: Delta Sigma Theta Sorority, Inc.
A Page on Facebook.com that can be liked and followed just like the Twitter account.
These forms of media are utilized by the organization to shed light on Deltas
awareness and involvement around the world in addition to the service the
organization does as a Grand Chapter.
These form of new new media most certainly decreased the amount of
physical public relations the organization had to complete (i.e. brocheres,
distribution of flyers, etc.)
EFFICIENCY OF NEW NEW
MEDIA & DELTA
New new media doesn’t necessarily contribute to the
fulfilment of the organizations mission statement; It helps
highlight major accomplishments or projects the
organization may be focused on. It allows those interested
with keeping up with the sorority’s service an opportunity to.
DELTA’S NEW NEW MEDIA
STRATEGY on being a social media mogul. Instead
Delta Sigma Theta is not focused
the organization is more concerned with “doing” in society. Making the
difference, serving the unfortunate and the weak, taking a just stand, being
an active citizen is the primary focus of the organization.
Social media is just an outlet source for Delta to share with the rest of the
world the service different members of the organization are completing or
special recognition of the organization or distinguished members of the
I would maybe promote more interaction with others via Deltas social media
accounts just to make Delta seem less hostile and more willing to interact.
But I wouldn’t change the moderation of social media posts as I believe
focusing on social media more would take away from the impact Delta
makes on the world and community.