HOPE in partnership with Sempra Energy, sponsored a research effort into the status of Latinas in California corporationsTwo main issues underscored the need for the research: demonstrated need for women in executive positions in corporations the changing labor force with a fast-growing Hispanic population. Latinas currently represent 14% of the labor force in the US.
“Missing: Latinas in Executive Leadership in California’s Corporations 2009” Report :1) What percentage of executive leadership • Latinas are grossly underrepresented in positions do Latinas in California hold? executive leadership (C-level) in California. • Latinas choose education majors and career2) Are Latinas qualified to assume executive paths that do not place them as the most leadership positions? qualified to lead core business functions such as finance, operations, marketing and legal. • Latinas, while aspiring to get promotions, often3) What factors contribute to Latinas being struggle with personal sacrifices that promoted to executive positions? accompany executive positions and the majority is unwilling to sacrifice family for career advancement.
The Reality….. Percent of California CEOs by Gender 3.8% Men Women 96.2% Latinas not represented in pie chartYet…..Latinas in California represent 14% of the labor force or approximately 2 Million people. Source: US Census and Department Of Labor
The Latino “Wallet Power” in the United States$951 Billion in 2008 ( growth of 350%- 3 X larger ) California responsible for $249 billion (26%) $1.4 Trillion in 2013 Largest purchasing power than any other group Source- Selig Center-The Multicultural Economy, 2008