WSO2Con US 2013 - Unleashing your Connected Business

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WSO2Con US 2013 - Unleashing your Connected Business

  1. 1. Unleashing Your Connected Business Sanjiva Weerawarana, Ph.D. Founder, Chairman & CEO
  2. 2. Agenda • Our story • Technology vision • Cloud strategy
  3. 3. History • Started in 2005 • Re-build the entire middleware stack with a services foundation • Started with 3 products on roadmap
  4. 4. Carbon • By 2008 shipping 4 products – App Server, ESB, Mashup Server and Governance Registry • Break up into pieces and rebuild – Carbon is born • Carbon – Component framework to build a family of servers – “Eclipse for servers” • Built for “cloud” from beginning
  5. 5. After just 8 years .. • Only company ever to have built a complete middleware stack from scratch – We’re not done and never will be .. Everything is changing all the time! • And, offer a choice of deployment from on-premise to private cloud to public cloud – Develop once, deploy everywhere
  6. 6. Gartner validation February 2013
  7. 7. Re-invent everything, not just technology • • • • • • • • Engineering Approach Customer Relationship Employee Relationship Business Model Marketing Sales Operations (But not finance and legal )
  8. 8. Engineering • Is not only about R&D – Only 50% of time spent in R&D • Rest of it – – – – – Marketing Pre-sales Consulting & services Support Operations • Every engineer has to do all of this!
  9. 9. Open source • Is not just a software development & distribution model for us, its how we do everything – – – – Meritocracy Consensus Transparency Diversity • And yes, ALL of our software is 100% open source under Apache license
  10. 10. What are we building?
  11. 11. Why become a connected business? • Centrally managed, controlled execution no longer sufficient to compete • Decompose your business and recompose on-demand in an agile, market-driven way • Customers will demand transparency and visibility into your IT systems
  12. 12. Connected what? • • • • • Internal systems Employees Partners Customers Their customers
  13. 13. Not just about the external connectivity • Internally connected means you can integrate deeper into your customers – Something that’s fast becoming a differentiator in your ability to sell • Greater the decomposition, the greater the ability to focus on your core competencies and outsource everything else
  14. 14. Can legacy middleware get you there? • Traditional middleware product boundaries defined by niche market needs with humans bridging • Today’s market need is for no-excuses, noexplanations integrated execution – Market leaders will be defined by those that can move faster • Technology convergence is needed to help enterprises become connected businesses
  15. 15. WSO2 middleware as a connected business • Carbon components are our ingredients – Orthogonal basis for middleware • We can produce anything in no time – API Manager 1.0 (done in 6 months by 4 engineers) recognized as market leader by Forrester (January 2013) • Incredible efficiency – 20+ products by 175 engineers
  16. 16. WSO2 is .. The only company to have built a complete middleware stack designed to facilitate building a componentized, composable enterprise!
  17. 17. How to become a connected business? • • • • Decompose and expose your legacy as APIs Setup a self-service IT environment Establish a store to foster Darwinian IT innovation Monitor & control Learn more today & tomorrow – from us and our customers!
  18. 18. Connected business & cloud • Cloud enables you to increase agility – Self-service, elastic, pay-as-you-go • SaaS and APIs enable easier outsourcing of non-core functions • Your secret sauce becomes your composition formula - your processes
  19. 19. WSO2 cloud strategy • Develop once, deploy everywhere – On-premise – Private cloud – Public cloud • Help customers innovate their connected businesses using any deployment model
  20. 20. WSO2 is .. The only company to have the same software available everywhere: On premise, private cloud & public cloud.
  21. 21. Our cloud products • Apache Stratos (Incubating) – Formerly WSO2 Stratos – PaaS framework to provide self-service, elastic, multitenant, metered & billed execution capability for any software – Competing with CloudFoundry and OpenShift • Except much, much better! • And truly open source in fantastic community!
  22. 22. WSO2 Private PaaS • Apache Stratos (Incubating) with WSO2 Carbon products – Entire middleware stack with true multi-tenancy in PaaS environment
  23. 23. WSO2 App Factory • End-to-end application development from cradle-tograve, all in the browser • Powered by multiple WSO2 Private PaaS deployments underneath • Integrated to Codenvy for in-browser code editing and more
  24. 24. WSO2 Public Cloud • History: WSO2 StratosLive – Started in 2010 – Comprehensive PaaS • Offering all our middleware as a service – Market was not ready • And we didn’t market enough • WSO2 StratosLive will be retired as WSO2 Public Cloud comes up
  25. 25. WSO2 Public Cloud • Collection of separate but integrated clouds targeting different problem spaces / customer needs • Initially – App Cloud – application platform as a service – Integration Cloud – integration platform as a service – API cloud – API management as a service • Future: mobile cloud, data cloud, ..
  26. 26. Powered by App Factory & API Manager
  27. 27. Cloudpreview.wso2.com is live! • Pre-alpha code .. Please be gentle • Going commercial in Q1 2014
  28. 28. Our cloud vision • Enable you to maximize flexibility by providing most cost effective, productive deployment environment for your apps and more
  29. 29. Summary • We are here for the long term – Its going to take a few more years to become the #1 middleware company in the world  • We will never settle – Technology is moving all the time – our job is to provide a framework for you to be successful • Thank you for making it possible!
  30. 30. There is only one thing that makes a dream impossible to achieve: the fear of failure. Paulo Coelho, The Alchemist
  31. 31. The Journey is the reward. Steve Jobs
  32. 32. Introducing Jim Crabbe • Leads product strategy & development of MyBoeingFleet • Jim’s vision is to build a connected ecosystem for Boeing • Software guy • Entrepreneur

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