Expanding OEM Opportunities with WSO2

Expanding OEM opportunities with WSO2

Contents• What is the WSO2 stack?• How have other companies OEMed WSO2?• What are the benefits of WSO2 as an OEM partner?• How does OEM work with Open Source?• What are the normal commercial approaches that WSO2 and OEM partners take together?

About WSO2• Proven Technology • Founded in 2005 by acknowledged leaders in XML, web services technologies, standards and open source • 4th generation of products• 130+ paying customers• 56 new customers in 2011• 25 new customers by end of March 2012.• Global presence : • 160+ employees in USA, Europe and Sri Lanka • Growing set of partners• Active Member of OASIS, Cloud Security Alliance, OSGi Alliance and W3C.

150+ Active Customers

What is the WSO2 Stack?•A full middleware runtime: • Application Server, ESB, Identity Access Management, Governance, Business Process, Gateway, Business Activity Monitoring, …• Modular – reconfigurable and extensible• Cloud-native • Deployable as a Cloud Solution/PaaS • Enabling for SaaS• Open Source under the Apache License• Supported 24x7 with aggressive SLAs

WSO2 Carbon Enterprise MiddlewarePlatform *

Developer Studio

Develop Once - Deploy Everywhere Stratos StratosLive Private Public PaaS PaaS Or, any combination of these. (Same programming model across all deployment choices) Carbon On-Premise

How do OEMs use WSO2?• Vertical solutions that require an SOA basis: • e.g. A distributed application platform • Migration from WebSphere, JBoss, etc to something more lean, cloud-ready and modular• Vertical versions of an SOA middleware: • SOA middleware customized and specialized to a particular domain (e.g. Financial, Healthcare, Defense)• Co-opetition • Other vendors who require a point solution as part of their stack • e.g. Registry, Identity Management, API Management• SIs or ISVs looking to build SaaS apps or multi-tenant solutions

Understanding WSO2’s approach toOpen Source• All WSO2 products are available under the Apache License (or Apache-compatible licenses for third-party dependencies) • We provide a full list of all components, their licenses and origins• We do not make patches or service packs available under the Open Source License • Customers or ISVs must either license those or wait until the next release comes out and upgrade• We provide 24x7 support with SLAs, patches, and Service Packs to our supported customers and to OEM partners

Why work with WSO2 if its Open Source?• Can you just use our software without involving WSO2? • Yes• So why should I involve WSO2? • We support you so you be productive and support your customers effectively • Confidential relationship under NDA • Middleware is complex - this is our business and our expertise: we solve problems faster, advise on design, and help ensure that your customers get a fully supported system • It leaves you free to focus on your business • You get the benefit of patches and service packs to ensure problems are solved before your customers find them

Why do OEMs use WSO2?• Excellent technology • Many of our existing OEMs have done very detailed multi-vendor evaluations and found us to be the best• Modularity • Allows you to remove or add components to get “just the right runtime” • Allows extensions to be treated as first class• Cloud-native • The same apps can be run on-premise, in public cloud or in private PaaS• Open Source • Guarantees an open ecosystem • Makes your developers more effective

WSO2 Engagement Model

QuickStart• Objective: From zero to working proof of concept or thin slice in one or two weeks• Training • On-site training on any combination of WSO2 products• Consulting • Help with designing customers SOA solutions • Help with designing deployment architecture • Develop prototype code for customer scenarios • Assess and prepare project for production deployment• Follow up with 1 month Development Support

Development Support• Access to on-line support system for: • Assisting customers with answering questions on any WSO2 product or technology: - Confidential forum - Guaranteed responses, 24-hour max SLA • Assistance with product tuning for performance, security and other needs • Developing samples or proof-of-concept implementations • Access to selected pre-production patches• 3/6/12 month packages with maximum hourly caps

Consulting/Development Services• Consulting • Achieve a pre-defined objective: architectural design and advice, training, development assistance, custom development, deployment advice and assistance, etc. • On-site/off-site • Executive/Architect/Senior Engineer/Engineer • Daily/weekly rates• Development Services • Augment customer team for critical parts of a project • On-site/off-site • Monthly rates

Production Support• Issue resolution on production systems • 24 x 7 x 365 support • Unlimited • Aggressive response/resolution times based on severity• Creation & delivery of patches against production version• Service packs applicable to the production version• Per runtime pricing • Warm instances, test instances, etc. all no charge

Business Models• For low volume or initial engagements • You can simply resell our support to your customers• Many OEMs prefer to negotiate a more integrated deal • In this model we typically agree a “value” of the WSO2 contribution to the OEMs product • Use this as a starting point to agree a %age of revenue

Technical Summary• Component-based modular approach• Complete end-to-end platform• Cloud Native: • multi-tenant, elastic, metered, billed, self-service• Interoperable: SOAP, REST, AMQP, XML, JSON• Innovative: the only complete and integrated Platform-as-a-Service• Available on-premise, in cloud, as-a-Service• A single cohesive codebase

Business Summary• An open partner• Providing world class technology and support• With a set of existing OEMs in multiple business areas

Contact us: Follow us:http://wso2.com/contact/ http://twitter.com/#!/wso2

Thank you for attending!Questions Your feedback is very much appreciated

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Expanding OEM Opportunities with WSO2

by WSO2 on Jul 26, 2012

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