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30 Content Ideas Part 1
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30 Content Ideas Part 1

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Content marketing is an an important part of of any online strategy. While many agree with this, the process of actually creating content is often overwhelming and time consuming. The purpose of ...

Content marketing is an an important part of of any online strategy. While many agree with this, the process of actually creating content is often overwhelming and time consuming. The purpose of this presentation is to simplify the content creation process and help generate some ideas for creating content.

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30 Content Ideas Part 1 30 Content Ideas Part 1 Presentation Transcript

  • 30 Content Ideas Dominate Your Market! Text Shayla D. Williams, Ph.D. www.DeliciousContent.com 1Tuesday, September 20, 2011
  • What is Delicious Content? www.DeliciousContent.com 2Tuesday, September 20, 2011
  • What do I say? 3Tuesday, September 20, 2011
  • The purpose of this presentation is to help you simplify how to create content. You can implement these ideas right away for yourself or for your clients. www.DeliciousContent.com 4Tuesday, September 20, 2011
  • Don’t Reinvent the Wheel Just make it roll better. www.DeliciousContent.com 5Tuesday, September 20, 2011
  • Repurposing Taking a piece of content and redistributing it in various formats www.DeliciousContent.com 6Tuesday, September 20, 2011
  • Article Video Audio/Podcast Blog Post Press Release Forum Post Social Media Posting e-book/Book www.DeliciousContent.com 7Tuesday, September 20, 2011
  • Different Sections 1. Lists 7. FAQ 2. Timed Challenges 8. Case Study 3. Transformations 9. Reviews 4. Storytelling 10. A Day in the Life 5. Goals 11. Tweets & Emails 6. How to... 12. Interviews & Speeches *Bonus* 8Tuesday, September 20, 2011
  • Section 1: Lists www.DeliciousContent.com 9Tuesday, September 20, 2011
  • List Advantages • Helps organize your thoughts • Gives people something to look forward to and it keeps them focused • Easy for people to read and digest the information www.DeliciousContent.com 10Tuesday, September 20, 2011
  • 1. Top (Number) reasons why people fail at... 2. Top (Number) reasons why people succeed at... 3. Never do these (Number) things or else... 4. Do these (Number) things or else... 5. My top (Number) favorite... 6. My top (Number) worse... 7. (Number) ways to improve your... 8. (Number) reasons why you need... 9. (Number) reasons why you don’t need... 10. (Number) things to consider before you... 11. (Number) things to consider after you... www.DeliciousContent.com 11Tuesday, September 20, 2011
  • 12. These (Number) habits will help you achieve... 13.These (Number) habits may stop you from achieving... 14. (Number) reasons why ___ is better than ____ 15. (Number) reasons why ___ is worse than ____ www.DeliciousContent.com 12Tuesday, September 20, 2011
  • Section 2: Timed Challenges www.DeliciousContent.com 13Tuesday, September 20, 2011
  • www.DeliciousContent.com 14Tuesday, September 20, 2011
  • Timed Challenges Advantages • Like lists, timed challenges give people an end point, something to look forward to • (Hint: People want to be a part of something.) • Connect with your audience by allowing them to share in your journey www.DeliciousContent.com 15Tuesday, September 20, 2011
  • Typical Formats 16. 21-Day Challenge 17. 30-Day Challenge 18. 45-Day Challenge 19. 60-Day Challenge 20. 90-Day Challenge www.DeliciousContent.com 16Tuesday, September 20, 2011
  • Section 3: Transformations Before & After www.DeliciousContent.com 17Tuesday, September 20, 2011
  • Transformations Advantages • Imagery is powerful (before/after commercials: dish detergent, weight loss products, etc.) www.DeliciousContent.com 18Tuesday, September 20, 2011
  • 30 Content Ideas Continued in Part 2 Text Shayla D. Williams, Ph.D. www.DeliciousContent.com 19Tuesday, September 20, 2011