Advanced SEO - Huzzah seminar
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Advanced SEO - Huzzah seminar

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    Advanced SEO - Huzzah seminar Advanced SEO - Huzzah seminar Presentation Transcript

    • Embrace your inner nerd
    • cornerstone content
    • canonicalization
    • portentinteractive.comwww.portentinteractive.comwww.portentinteractive.com/index.html
    • site.com/contact/site.com/contact.htmlsite.com/contact.html?from=home
    • http://www.target.com/ref=nav_2_t_logo
    • 2,070 results
    • http://www.target.com/http://www.target.com/ref=nav_2_t_logo
    • http://www.target.com/http://www.target.com/ref=nav_2_t_logo
    • rel=canonical, anyone?
    • QDF
    • QDF
    • Query Deserves
    • Watch the trends
    • News SitesSocial Sites Search
    • Write
    • Promote
    • Patience
    • Redirect busted external links
    • Automate 301 redirection usingLevenshtein distance measurement.
    • Lurie > Laurie=1
    • mysite.com/foo/blah.thmlmysite.com/foo/blah.html
    • 1,000 broken links1,000 good ones1,000,000 possible
    • http://www.conversationmarketing.com/archives/search_engines/000131.html >>http://www.conversationmarketing.com/search_engines/http://www.conversationmarketing.com/archives/000153.html >>http://www.conversationmarketing.com/archives.htmlhttp://www.conversationmarketing.com/2009/04/link& >>http://www.conversationmarketing.com/blogging/
    • bit.ly/linklev
    • Tools
    • Google Webmaster Tools
    • opensiteexplorer.org
    • opensiteexplorer.org + xenu link sleuth
    • blekko.com
    • Firefox!!!!
    • web developer’s toolbar
    • FirebugYSlowGoogle Pagespeed
    • ian@portent.com @portentintwww.conversationmarketing.com www.portent.com