Building links without doing anything (riiiigghhht)

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  • 1. Build links without doing anything Ian Lurie CEO Portent www.portent.com @portentint
  • 2. portent.co/ideagraph
  • 3. BUILD LINKS WITHOUT DOING ANYTHING
  • 4. BUILD LINKS WITHOUTEMBARRASSINGYOURSELF
  • 5. STOP LINKBUILDING
  • 6. YOUR LINK BUILDING CAMPAIGNLOOKS LIKE MY SOCIAL LIFE c. 1994
  • 7. allow me to entertainyou with my fine plumage
  • 8. allow me to entertain you with my fine plumage.did you know thats abinary star system?
  • 9. hey baby hey baby hey baby hey baby hey baby hey babydid you know thats abinary star system?
  • 10. STOP IT
  • 11. LINK BUILDINGHAS FAILED
  • 12. TOLD YOU SO
  • 13. IT’S NOT LINK BUILDING.
  • 14. IT’S AUDIENCE BUILDING.
  • 15. CONTENT
  • 16. CONTENT = AUDIENCE = LINKS
  • 17. THERE IS NO CONTENT MARKETING
  • 18. THERE IS NO CONTENT MARKETING
  • 19. NOT REAL CONTENT MARKETING
  • 20. MARKETABLE CONTENTCONTENT MARKETINGIS THE RESULT OFGREAT MARKETING.
  • 21. CONTENT = AUDIENCE = AUTHORITY = GROWTH
  • 22. “CONTENT DOESN’T WORK”
  • 23. YOUR CONTENT DOESN’T WORK
  • 24. SAY WHATMATTERS
  • 25. hey baby hey baby hey baby hey baby hey baby hey babydid you know thats abinary star system?
  • 26. LIBERAL POLITICS SPORTS CARS
  • 27. RANDOM IS THE NEW NORMAL
  • 28. I’m a squishy liberal.
  • 29. I’m a squishy liberal.I like target shooting.
  • 30. I’m a squishy liberal. I like target shooting.I like speedy, environmentally-bad cars.
  • 31. USE THE IDEA GRAPH
  • 32. Cries watching Gallipoli Liberal NEED TO TALK ABOUT THIS Sports carsPew pew
  • 33. Cries watching Gallipoli Liberal NEED TO TALK ABOUT THIS Sports cars THIS MATTERS NOWPew pew
  • 34. Cries watching Gallipoli Liberal NEED TO TALK ABOUT THIS Sports cars THIS MATTERS NOWPew pew SO DOES THIS
  • 35. ONE AT A TIME, PLEASE
  • 36. TRY IT.
  • 37. TRY THE COOL DATA
  • 38. THE PORTENTIDEAGRAPH
  • 39. PEOPLE WHO LIKE...
  • 40. PEOPLE WHO LIKE... ALSO LIKE...
  • 41. PEOPLE WHO LIKE... ALSO LIKE... SMALLER IS BETTER
  • 42. PEOPLE WHO LIKE GRIMM ALSO LIKE
  • 43. WWW.PORTENT.COM/GRAPH
  • 44. THERE’S YOUR SCIENCEMOTHER$##@ER!!!!!!!
  • 45. SAY WHAT MATTERS!!!!!!!
  • 46. GRAPH TO A BIGGER AUDIENCE
  • 47. j j jSTUDYING
  • 48. GAMES j j jSTUDYING
  • 49. GAMES j j j j j jSTUDYING
  • 50. 15 LINKS20+ SHARES
  • 51. GRAPH TO OTHER INTERESTS
  • 52. A FASTER SITE IS GOOD FOR....j j j SEO
  • 53. A FASTER SITE IS GOOD FOR....j j j j j j j j j SEO GEEK CRED j SALES
  • 54. THE HAIL MARY GRAPH
  • 55. RV MATTRESSES j j jRVS WONDERS
  • 56. 7 WONDERS OF THE RV WORLD
  • 57. 7 WONDERS OF THE RV WORLD37 LINKING DOMAINS
  • 58. SAY WHATMATTERS
  • 59. PROMOTEYOUR CONTENT
  • 60. $.05-$.25/pageview
  • 61. $27 FOR 2700PAGEVIEWS2-3 LINKS
  • 62. $.01-???/like
  • 63. SAY. WHAT. MATTERS.
  • 64. DO THEWORK
  • 65. USE THE IDEA GRAPHPROMOTE YOUR CONTENTEXECUTE
  • 66. IT’S STILL WORK
  • 67. hey baby hey baby hey baby hey baby hey baby hey babydid you know thats abinary star system?
  • 68. thats a binary stardid you know thats abinary star system?
  • 69. SAY WHATMATTERS
  • 70. portent.co/ideagraph
  • 71. Ian Lurie CEO Portentwww.portent.com @portentint