Twitter 101 - sending your first tweet

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How do you get started with Twitter? This short presentation outlines key terms and functions for new Twitter users.

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Twitter 101 - sending your first tweet

  1. 1. Twitter 101 presented by: stephanie butler (@writingquirky)
  2. 2. why bother? • 500 million registered users (140 million active) • 750 tweets are sent per second • 15% of adults using the Internet have a Twitter account • 18-24 (22%); 25-34 (23%); 35-44 (17%) • more than 50% of active users follow companies, brands or products http://www.mediabistro.com/alltwitter/twitter-stats-2012_b30967
  3. 3. try: fly.twitter.com
  4. 4. your profile profile photo name user name bio (160 char) header photo summary tweets background photo
  5. 5. what is a tweet? • short (<140 characters) message shared via Twitter • a tweet may contain hyperlinks, @mentions or #hashtags • tweets appear on your follower’s home stream, but can also be viewed by other Internet users
  6. 6. the lingo @mention: a link to another user RT (& web retweet): to share another user’s content MT: modified tweet #hashtag: to link tweets by keyword, theme, event or to make a joke favourite: a Twitter bookmark DM: a direct message sent between users who follow each other trend: a popular keyword or hashtag
  7. 7. a tweet user hashtag mention link (to a photo) https://twitter.com/writingquirky/status/273132825723686912
  8. 8. lists • filter content by users or groups • public or private lists • useful tool: twitlistmanager.com
  9. 9. links • to preserve character count, many users prefer to use shortened links • example: bit.ly & ow.ly • these work by URL redirect • many link shorteners allow you to track clicks & demographics
  10. 10. search • use search to find users, keywords and hashtags of interest • you can also use boolean operators to narrow your search results by source, link, keyword, location, etc. http://blog.hubspot.com/blog/tabid/6307/bid/20459/How-to-Become-a-Twitter-SearchNinja.aspx
  11. 11. the Twitter interface tweets from users you follow, profile summary, trends news, trends, tweets from your network your tweets retweeted, your tweets favourited, m entions, new followers your profile, your tweets, profile summary, your favourites, your lists Twitter search direct messages send a tweet profile settings, account settings, lists, Tw itter help
  12. 12. getting started Accounts I recommend: @uofg – University of Guelph @UoG_ATS – U of G library @BetterPlanetUoG – BetterPlanet Project Tags: #guelph #uofg #gryphonpride #ontag #fundchat #ONpoli #acwri #litchat
  13. 13. best practices • • • • think before you tweet – it’s public avoid deleting your tweets engagement > broadcasting don’t always have control over your messages – but now you can respond • be familiar with privacy settings & policies • find your voice & be authentic • ask questions
  14. 14. thanks! questions?

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