Instant Feedback: Texting I found texting to be perfect. It allowed quick access to professors without the social intrusion that could arise with the use of Facebook. Study questions the night before a test or telling a professor you can't make class is efficiently accomplished, yet the professor-student social line is still respected. -Kris, senior at Valapariso
Create a QR Code i-Nigma (http://www.i-nigma.com/CreateBarcodes.html) GOQR.ME QReate.com Bit.ly Goo.gl Winksite (also helps you build easy mobile sites) (Google “QR Code Creation”)
Planning for Success What will the overall experience be like? Where will the code be placed? (Packaging, walls, paper, newsletters, shelf level, etc) How will the code be incorporated into the overall design and appearance? What is the incentive to scan? Is the call to action meaningful and clear?
Planning for Success Plan ahead for interactivity. Design with your user in mind. Location, location, location. Education. Optimize for mobile. Test, test, test. Quality is key. Track and measure.