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Basic Blogging for Small Businesses, GoSociable

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Basic blogging presentation for GoSociable.com presentation on March 25, 2010 in Greenfield, IN

Basic blogging presentation for GoSociable.com presentation on March 25, 2010 in Greenfield, IN

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  • 82 million to 78 million


  • Biggest demographic - Gen Y
    Fastest growing demographic - Women, 55 - 65
    Carmon on Facebook









  • Brian Oberkirch, PR guy and resident of Slidell, LA


  • Brian Oberkirch, PR guy and resident of Slidell, LA


  • Brian Oberkirch, PR guy and resident of Slidell, LA

















  • Animal Methane Problem. I'm no longer on top 100 b/c people weren't clicking results when they found me.
















  • DISCUSSION




















  • Next slide for Publish Date, Post Tags (explain how tags work; "Internet threw books on the floor"), and Categories.
  • Explain Publish Date, Post Tags (explain how tags work; "Internet threw books on the floor"), and Categories.












Transcript

  • 1. Blogging 101 (@edeckers) Erik Deckers VP of Creative Services Professional Blog Service
  • 2. Why blog?
  • 3. Gen Y outnumbers Baby Boomers
  • 4. 96% of Gen Y has joined a social network
  • 5. 400,000,000 (400 million) ‣number of people on Facebook
  • 6. If Facebook were a country, it would be the 3rd largest in the world
  • 7. 50,000,000 (50 million) ‣number of Twitter messages per day
  • 8. 77% ‣active number of Internet users who read blogs
  • 9. Who blogs?
  • 10. Small Businesses
  • 11. Newspapers
  • 12. Citizen Journalists
  • 13. Arts & Entertainment
  • 14. Government
  • 15. Personal Journal
  • 16. Fuel a Passion
  • 17. Share Opinions
  • 18. SEO
  • 19. Why?
  • 20. What?
  • 21. Blog about. . . •Your job •Your company •Your field •Industry trends •Special reports •Your life
  • 22. When?
  • 23. Write. . . •Once/week •2–3 times/week •Once/day •Several times/day
  • 24. Find Your Niche
  • 25. Choose Your Platform
  • 26. They Host You Host • Free • Hosting costs • Easy • Advanced • longURL.blogspot.com • www.YourURL.com • Limited functionality • Unlimited functionality
  • 27. Let's Set One Up
  • 28. Any questions?