11 Secrets to
Promoting Your Blog




Erik Deckers
               @edeckers
Readers   Search
1. Write Good Shit
          — Jason Falls
2. Keywords
• Title
• First 4 words
• ONLY keywords in anchor text
• Spiders don't know punctuation
3. Write for a
1.
    Clever
12-Year-Old
4. Give the
people what
 they want
5. Keep it
  short.
Real short.
6. Photos & Videos
7. Social Sharing
8. Ask for
Retweets
Retweets Pay Off
9. Leave
comments
10. Use
Microsites


www.NashvilleCarpetCleaning.com
11. Automate
Any questions?
Find me
 SmallerIndiana.com

Read me
 ErikDeckers.com
 ProBlogService.com
Tweet me
 Twitter.com/edeckers
Re...
Photo Credits
Bull - Yelnoc - http://www.flickr.com/photos/yelnoc/
Moleskine & Pilot Pen - Erik Deckers - http://problogser...
11 Professional Blogging Secrets (for Barcamp Nashville 2010)
11 Professional Blogging Secrets (for Barcamp Nashville 2010)
11 Professional Blogging Secrets (for Barcamp Nashville 2010)
11 Professional Blogging Secrets (for Barcamp Nashville 2010)
11 Professional Blogging Secrets (for Barcamp Nashville 2010)
11 Professional Blogging Secrets (for Barcamp Nashville 2010)
11 Professional Blogging Secrets (for Barcamp Nashville 2010)
11 Professional Blogging Secrets (for Barcamp Nashville 2010)
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11 Professional Blogging Secrets (for Barcamp Nashville 2010)

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This is a presentation I gave for Barcamp Nashville 2010 on 11 secrets I use for my own blogs as well as those of my clients.

Published in: Technology, Business
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  • You can't choose one over the other. Search = great SERP, poor readership. Readers = poor SERP, but loyal fans.


  • Title
    First 4 keywords
    Only KW in anchor text
    Spiders don't know punctuation






  • Was going to use this photo


  • The lesson here is NOT to appease the Swedes






  • Local + keywords




  • Twitterlive.NET
  • Twitterlive.NET
  • Twitterlive.NET




  • 11 Professional Blogging Secrets (for Barcamp Nashville 2010)

    1. 1. 11 Secrets to Promoting Your Blog Erik Deckers @edeckers
    2. 2. Readers Search
    3. 3. 1. Write Good Shit — Jason Falls
    4. 4. 2. Keywords • Title • First 4 words • ONLY keywords in anchor text • Spiders don't know punctuation
    5. 5. 3. Write for a 1. Clever 12-Year-Old
    6. 6. 4. Give the people what they want
    7. 7. 5. Keep it short. Real short.
    8. 8. 6. Photos & Videos
    9. 9. 7. Social Sharing
    10. 10. 8. Ask for Retweets
    11. 11. Retweets Pay Off
    12. 12. 9. Leave comments
    13. 13. 10. Use Microsites www.NashvilleCarpetCleaning.com
    14. 14. 11. Automate
    15. 15. Any questions? Find me SmallerIndiana.com Read me ErikDeckers.com ProBlogService.com Tweet me Twitter.com/edeckers Reach me Erik@problogservice.com For a copy of this deck Thank you!
    16. 16. Photo Credits Bull - Yelnoc - http://www.flickr.com/photos/yelnoc/ Moleskine & Pilot Pen - Erik Deckers - http://problogservice.com/blog Key - Robert Morgan - http://www.flickr.com/photos/robert_morgan/ Crowd scene - Unknown Chris Cooley - Unknown Top Gun spoof - 12Stars Media - http://www.youtube.com/ Clinging Woman - Unknown Supine Photographer - Caro Sparks - http://www.flickr.com/photos/laburbuja/
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