Portfolio Pitch

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Portfolio Pitch

  1. 1. Me ? Vinay Mohanty • Entrepreneur, consultant • Designer • Developer • Process guy ! • Sales and pitches • Client relations and project planning 1
  2. 2. Experience • Consultant. Various clients • Product team lead. Sr Interaction designer. Qualcomm • Interaction designer. Rich internet apps team. Capgemini • Research Associate. VIS Lab, Germany • Design- developer. Grandmother India 2
  3. 3. Who am I ? entrepreneur. team of one. broad with a few areas of depth. 3
  4. 4. Who am I ? entrepreneur. team of one. broad with a few areas of depth. depth 4
  5. 5. Who am I ? entrepreneur. team of one. broad with a few areas of depth. Interaction design Usability Research Visual depth UI development 5
  6. 6. Who am I ? entrepreneur. team of one. broad with a few areas of depth. Design planning, tools, processes Knowledge sharing, forums, training, hiring Interaction design Usability Research breadth Visual depth UI development 6
  7. 7. Who am I ? entrepreneur. team of one. broad with a few areas of depth. Product management Client relations and sales Project planning, resources, timelines Design planning, tools, processes Knowledge sharing, forums, training, hiring Interaction design Usability Research breadth Visual depth UI development 7
  8. 8. 3 basic questions ? Why are we making this ? Business Goals What are we making ? Features. Priority. USP. Discovery. How are we building this ? Design. Development. Process 8
  9. 9. Value creation 9
  10. 10. Entrepreneur – why build ? Beta tester, user Entrepreneur Knowledge sharing & team building 10
  11. 11. Entrepreneur – why build ? Beta tester, user -For new softwares -Contribute to open source Entrepreneur -Team of one -Get things done -Plan and execute -Budgets, clients, selling -Value proposition Knowledge sharing & team building -workshops, forums -Training, mentoring designers -Hiring 11
  12. 12. Product, business – what to build ? Product management & strategy Process planning Client relationship & sales pitch 12
  13. 13. Product, business – what to build ? Product management & strategy -Feature set prioritization -Competitive analysis, gap analysis - business case, revenue models Process planning -Visual thinking, sketches -UX Processes and tools -Evangelize design -Resources, timelines -Release planning -Co-ordinate design & development Client relationship & sales pitch -ROI -Client presentations -Interviews, evangelize, get sign-offs 13
  14. 14. Product design – how to build ? Interaction Designer / IA UI developer Usability & user research 14
  15. 15. Product design – how to build ? Interaction Designer / IA -Detailing, options, sketches -mockups, wire frames -Storyboards, flows UI developer -Concept maps, object relationship -Semantic HTML -UI specs. Review development work -progressive enhancement, css Information design -Standards compliant, cross browser -typography, layout -Accessibility -Visuals, icons -Opensource libraries elgg, scence graphs, jquery Usability & user research -Mental models, persona, Scenarios -Contextual interviews -Usability testing and expert evaluation 15
  16. 16. Samples. My work. website • Ubiquitous computing. Smart applications. • Usability • UX Consulting • Design patterns • User interviews, scenarios, personas 16
  17. 17. Samples. My work. website • Rich Internet applications, web products • Process design • Dashboards. Business Intelligence • Mobile products • Product concepts 17
  18. 18. I believe… • Design is too important to be left to designers. • Designers don’t own user experience • Design thinking, design all customer touch points 18
  19. 19. Iterate. Fail. Incremental • There are no methods to design. Explore , iterate. • Be ready to fail, make decisions and judgments • Feedback loops • Focus groups and user research is to validate not to design. 19
  20. 20. Evangelize. Shepherd • Designers should stay till the end • Help build the product • Champion the product not the design 20
  21. 21. Thanks ! • Q&A 21

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