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SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
SC in SL ver. 2
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SC in SL ver. 2

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  • 1.  
  • 2. SC in SL SC in SL
  • 3. Agenda <ul><li>Brief history of Second Life’s evolution </li></ul><ul><li>Demographics </li></ul><ul><li>Defining Second Life </li></ul><ul><li>Who’s in Second Life </li></ul><ul><li>Live Demo </li></ul><ul><li>Panel discussion with SC Second Life residents </li></ul>
  • 4. History <ul><li>1999 Linden Labs founded </li></ul><ul><ul><li>Mission: To connect us all to an online world that advances the human condition </li></ul></ul><ul><li>2002 Linden World, a theme park </li></ul><ul><li>2003 Second Life opened to public </li></ul><ul><li>2005 Teen Second Life (ages 13-17) </li></ul><ul><ul><li>Adults must undergo a background check before admittance to this area </li></ul></ul>
  • 5. Evolutionary Phases of SL <ul><li>2001- early 2003 </li></ul><ul><ul><li>Pre-beta stage called LindenWorld. </li></ul></ul><ul><ul><li>Avatars were called Primitars, made entirely of prims. </li></ul></ul><ul><ul><li>Opened to non-Lindens in March 2002 by invitation. </li></ul></ul><ul><ul><li>Land was shared in common. Testing ground for virtual reality technology. </li></ul></ul>
  • 6. Second Life in January 2003
  • 7. Evolution Con’t <ul><li>Summer 2003 </li></ul><ul><li>Public Beta begins April 2003. Tiny continent. </li></ul><ul><li>Three combat sims called The Outlands where battles fought by factions beginning to form between public and original residents. </li></ul><ul><li>Hundreds of new residents join from the MMPORG World War II Online (WWIIOL) wanting to use SL as a battleground. </li></ul><ul><li>Original residents resist. (SL now has enough room for both types of group). </li></ul><ul><li>Revolution against Linden tax on prim creation. Tax ends. </li></ul>
  • 8. Second Life in June 2003
  • 9. Evolution Con’t <ul><li>Winter 2003: LL makes 3 new policy changes: </li></ul><ul><ul><li>a) End monthly subscriptions and charge land use fees instead </li></ul></ul><ul><ul><li>b) Allows L$ to be bought and sold in exchange for RL $ </li></ul></ul><ul><ul><li>c) Recognizes residents' IP rights </li></ul></ul><ul><li>SL commerce begins in earnest. </li></ul>
  • 10. Evolution Con’t <ul><li>Late 2003 - early 2004 </li></ul><ul><ul><li>Land rush begins Dec 2003 as a result of (a) above. </li></ul></ul><ul><ul><li>Land auction system introduced. </li></ul></ul><ul><ul><li>First island sold 1/7/04. </li></ul></ul><ul><ul><li>Emergence of SL land barons. </li></ul></ul>
  • 11. Early Map of Info Island
  • 12. Evolution Con’t <ul><li>Mid 2004 - Mid 2005 </li></ul><ul><ul><li>Audio streaming and custom animations introduced. </li></ul></ul><ul><ul><li>Video streaming and HUDs introduced. Led to new industries: djing and live music, machinima, animations etc. </li></ul></ul><ul><ul><li>SL now considered 3D Web. </li></ul></ul>
  • 13. Evolution Con’t <ul><li>Summer 2005 - Present </li></ul><ul><ul><li>SL boom time. </li></ul></ul><ul><ul><li>LindeX exchange launched. </li></ul></ul><ul><ul><li>Mass international media coverage leads to millions of new accounts, many entrepreneurs. </li></ul></ul><ul><ul><li>Many RL companies join SL. </li></ul></ul><ul><ul><li>1,412,534 have logged in last 60 days </li></ul></ul>
  • 14. Second Life in October 2007
  • 15. Who is the Audience?
  • 16. Second Life Defined <ul><li>3-D Virtual world, 3-D Web </li></ul><ul><li>MUVE: multi-user virtual environment </li></ul><ul><li>Metaverse </li></ul><ul><ul><li>Term coined in Neal Stephenson’s novel, Snow Crash </li></ul></ul><ul><li>Social network </li></ul><ul><li>Immersive environment </li></ul><ul><li>A 3-D virtual world entirely created by its Residents </li></ul>
  • 17. Key Characteristics <ul><li>90% Resident built </li></ul><ul><li>Users own the intellectual property of their in-world creations </li></ul><ul><li>Tringo – the first real world product created in a virtual world. Available on GameBoy </li></ul><ul><li>Has an economy, based on the Linden dollar </li></ul>
  • 18. Economies Million Square Meters of Second Life Land User Hours (in Millions)
  • 19. SL Community <ul><li>“ We are a global community working together to build a new online space for creativity, collaboration, commerce, and entertainment. We strive to bridge cultures and welcome diversity. We believe in free expression, compassion and tolerance as the foundation for community in this new world.” </li></ul>
  • 20. Metaverse Roadmap <ul><li>“ The common feeling is that by 2020 virtual worlds will be as widespread as the World Wide Web is now” </li></ul><ul><li>“ By 2016, half of us will have interactive avatars, with those aged between 13 and 30 spending around 10 hours a week socializing in 3-D visual environments” </li></ul><ul><li>http://edition.cnn.com/2007/TECH/08/07/virtual.living/ </li></ul>
  • 21. Quotes: Dale Gardner <ul><li>What makes Second Life eerily powerful is the zero-distance between thinkers and technology </li></ul><ul><li>I therefore see Second Life as IBM does, a powerful tool for bringing people and technology together, and given that proximity able to productively accelerate the processes that bind them http://blogs.zdnet.com/Gardner/?p=2391 </li></ul>
  • 22. Halloween Storytelling
  • 23. Who’s in SL? <ul><li>Non-profit organizations </li></ul><ul><ul><li>http://www.flickr.com/photos/tags/npsl/ </li></ul></ul><ul><ul><li>http://secondlife.techsoup.org/ </li></ul></ul><ul><ul><li>http://www.simteach.com/wiki/index.php?title=Second_Life:_Non-Profits </li></ul></ul><ul><li>Educational organizations </li></ul><ul><ul><li>http://www.simteach.com/wiki/index.php?title=Second_Life_Education_Wiki </li></ul></ul><ul><ul><li>USC SLIS http://slurl.com/secondlife/Eduisland%204/25/168/25 </li></ul></ul><ul><li>Businesses </li></ul><ul><ul><li>IBM </li></ul></ul><ul><ul><li>Pontiac </li></ul></ul>
  • 24. Advertisement for Educator
  • 25. Libraries in SL <ul><li>Info Islands I and II </li></ul><ul><ul><li>Genealogy Research Center </li></ul></ul><ul><ul><li>Library Gallery </li></ul></ul><ul><ul><li>Mystery Manor </li></ul></ul><ul><ul><li>Performance Center </li></ul></ul><ul><ul><li>Science Center </li></ul></ul><ul><ul><li>SF/Fantasy Center </li></ul></ul><ul><li>Health Info Island </li></ul><ul><li>The Caledon Branch Library </li></ul><ul><li>Cybrary City Islands: virtual home to many public and academic RL libraries. </li></ul><ul><li>Eye4YouAlliance on Teen Second Life </li></ul>
  • 26. Sampling of SL Libraries <ul><li>Special Librarians in Second Life - 47, 157, 24 </li></ul><ul><li>Claremont College Digital Library - 97, 27, 3 </li></ul><ul><li>Librarium & Philosopher's Club - 149, 19, 24 </li></ul><ul><li>Johnson & Wales University - 148, 38, 24 </li></ul><ul><li>Library & Information Studies Department - 199, 41, 24 </li></ul><ul><li>Australian Libraries - 211, 70, 24 </li></ul><ul><li>Glenview IL Public Library - 188, 72, 24 </li></ul><ul><li>Art Libraries - 222, 163, 24 </li></ul><ul><li>Canada Nexus - 211, 167, 24 </li></ul><ul><li>Department of Information Science FFZG -213, 180, 24 </li></ul><ul><li>Nebraska Library Commission - 230, 217, 24􀀀 </li></ul><ul><li>Cybrary City 2 Reading Garden - 13, 235, 25 </li></ul><ul><li>State Library of Kansas - 28,175, 22􀀇 </li></ul><ul><li>Library and Archives Canada - 62, 114, 24 </li></ul><ul><li>Law Library & Technology Center - 58, 42, 22 </li></ul><ul><li>Michigan Library Consortium - 149, 48, 35􀀑 </li></ul><ul><li>Elven Insittute - 182, 178, 25 </li></ul><ul><li>Find It Illinois - 135,80, 22 </li></ul><ul><li>Glass Blowing Arts, 32,16,28 </li></ul><ul><li>ALA - Washington, 36,149,23 </li></ul><ul><li>ALA, 42, 198,22 </li></ul><ul><li>Eduisland </li></ul><ul><li>Knowille </li></ul><ul><li>Cleveland Public Library </li></ul><ul><li>Humanism Garden </li></ul><ul><li>MHA INfo Center (MHA Public Library) </li></ul><ul><li>Black Library </li></ul><ul><li>SL Public Library Alice Free Library </li></ul><ul><li>Bibliotheek Amsterdam OBA </li></ul><ul><li>Openbare Public Library www.oba.nl </li></ul><ul><li>Hyperborea (94, 49, 26) </li></ul><ul><li>Documentation Centre and Archives on Feminism, Equal Opportunities and Women's Studies </li></ul><ul><li>IBM Library - 211, 230, 24 </li></ul>
  • 27. SC in SL <ul><li>Palmetto I Cybrary City (Society Hill) </li></ul><ul><ul><li>http://slurl.com/secondlife/Cybrary%20City/47/187/24 </li></ul></ul><ul><li>SC State Library </li></ul><ul><ul><li>http://slurl.com/secondlife/Cybrary%20City/54/39/24 </li></ul></ul><ul><li>USC SLIS </li></ul><ul><ul><li>http://slurl.com/secondlife/Eduisland%204/25/168/25 </li></ul></ul><ul><li>Non-library Group </li></ul><ul><ul><li>Wando/Silent Folly’s Estate </li></ul></ul><ul><ul><li>http://slurl.com/secondlife/Wando/196/232/21 </li></ul></ul>
  • 28. SL Society Hill Library 2.0
  • 29. SL State Library
  • 30. South Carolinians at Wando
  • 31. SC Librarians in SL
  • 32. Getting Involved in SL <ul><li>If nothing else, at least come for the experience! </li></ul><ul><ul><li>You’ll need a good broadband Internet connection: cable, DSL, T-1 </li></ul></ul><ul><ul><li>A good graphics card </li></ul></ul><ul><ul><li>The basic account is free </li></ul></ul><ul><ul><ul><li>You can create an “avatar” </li></ul></ul></ul><ul><ul><ul><li>Explore </li></ul></ul></ul><ul><ul><ul><li>Build using “prims” </li></ul></ul></ul><ul><li>Tutorials and in-world support available </li></ul>
  • 33. Second Life Demo!
  • 34. Opportunities for Librarians <ul><li>Librarians have plenty of opportunity to practice their craft in SL </li></ul><ul><ul><li>Volunteer at Second Life Libraries </li></ul></ul><ul><ul><li>Participate in book talks </li></ul></ul><ul><ul><li>Lead a book talk </li></ul></ul><ul><ul><li>Read or tell stories </li></ul></ul><ul><ul><li>Provide reference services </li></ul></ul><ul><li>Or just get away from it all! </li></ul><ul><li>Your world. Your imagination. </li></ul>
  • 35. Opportunities for Libraries <ul><li>Libraries can host events, for free </li></ul><ul><li>Establishing a virtual presence requires land, which costs $$ </li></ul><ul><ul><li>As little as $9.95/month with Linden Labs </li></ul></ul><ul><ul><li>Other opportunities are available for renting </li></ul></ul><ul><li>Before making the investment, what do you want to do?? </li></ul>
  • 36. Providing the Same Old Same Old <ul><li>Don’t fall into the trap of recreating your RL library in SL </li></ul><ul><li>Establishing a presence is one thing – a good start </li></ul><ul><li>Highlight special collections </li></ul><ul><li>Incorporate other Web 2.0 tools: videos, podcasts </li></ul>
  • 37. Chillin’ at Silent’s Folly
  • 38. Must See Sites <ul><li>International SpaceFlight Museum http://slurl.com/secondlife/Spaceport%20Alpha/213/213/35 </li></ul><ul><li>Literature Alive http://slurl.com/secondlife/Finger%20Lakes%20Island/220/26/23 </li></ul><ul><li>VRR – The Virtual Reality Room http://slurl.com/secondlife/Solariam/192/206/76 </li></ul><ul><li>Talis SciFi & Fantasy Portal: http://slurl.com/secondlife/Info%20Island/31/58/33 </li></ul>
  • 39. Thank You! Catherine Buck Morgan aka Cresenc Luna [email_address] Kevin Hicks aka Yohan Althouse [email_address]

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