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How To Get Paid What You’re Worth - Troy Dean - WordCamp Sydney 2012
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How To Get Paid What You’re Worth - Troy Dean - WordCamp Sydney 2012

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How to build the business you want, work on the projects you want, with the clients you want and for the fees you want. Because life is too short to do otherwise. …

How to build the business you want, work on the projects you want, with the clients you want and for the fees you want. Because life is too short to do otherwise.

The presentation teaches how to differentiate yourself from all the other web developers and how to add heaps of value to your clients projects so you can charge the fees you deserve.

https://twitter.com/troydean
http://tontodigital.com

Published in: Technology, Business

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Transcript

  • 1. Recommended forM Mature Audiences Contains Adult Themes & Profanity
  • 2. $$$
  • 3. yw =(di + pc) / #p
  • 4. yw =(100K + pc) / #p
  • 5. 2 WKS 3 WKS2 WKS 2 WKS
  • 6. 43wks
  • 7. yw =(100K + pc) / 12
  • 8. yw =(100K + 14.4K) / 12
  • 9. $100K + $14.4K = $114.4K $114.4K / 12= $9,500
  • 10. MYTHBUSTERS
  • 11. You Need AnHourly Rate
  • 12. VALUE
  • 13. POSITIONING
  • 14. Global Avg My Fees12000900060003000 0 2009 2010 2011
  • 15. SAY “NO” TOINITIAL MEETINGS
  • 16. ASK BETTER QUESTIONS
  • 17. Q #1: WHY?
  • 18. Q #2: WHAT DOES SUCCESS LOOK LIKE?
  • 19. Q #3: WHAT ISYOUR BUDGET?
  • 20. REBRANDED LOGIN ANDDASHBOARD
  • 21. Recap
  • 22. yw =(di + pc) / #p
  • 23. VALUE &POSITIONING
  • 24. SAY “NO” TOINITIAL MEETINGS.
  • 25. ASK BETTER QUESTIONS
  • 26. REBRANDED LOGIN ANDDASHBOARD
  • 27. bit.ly/wcsyd twitter.com/troydeanlinkedin.com/in/troydean