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Word Camp Dragging Govt

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  • A presentation for the 2009 Wellington WordCamp
  • A presentation for the 2009 Wellington WordCamp
  • Transcript

    • 1. Dragging government into the twenty-first century Matt Lane @mattlane http://blog.e.govt.nz/index.php/author/mattlane/
    • 2.
      • “ inform policy on blogging, social media [etc.]” (as a response to demand)
      • “ foster innovation”
      • “ develop participation and engagement tools”
      Original arguments for a blog
    • 3. Compelling argument for a blog
      • Meet New Zealanders
      • changing expectations
      • (Establish real conversations
      • with the outside world, about our work,
      • that don’t go through corporate communications)
    • 4. “ A blog”
      • =Easily updated CMS, with authorship, and comments
    • 5. Guiding thinking
      • Jason Ryan’s “Principles for Public Sector Social Media” (2007)
      • http://psnetwork.org.nz/blog/2007/02/19/principles-public-sector-socialmedia/ ( http://tr.im/ve30 )
    • 6. Principles for Public Sector Social Media (2007)
      • Sovereignty
      • Access
      • ...10
      =hosted solution, on .govt.nz =Web Standards compliant =Policies, policies, policies √ √ ?
    • 7. Arguments for WordPress
      • The right price
      • Easy as (+ in-house familiarity)
      • Large support network
      • Extensible
      • Easy to fiddle with .css
      • RSS, permalinks, trackbacks etc.
    • 8.  
    • 9. 17 months on…
      • 87 posts
      • 254 comments/trackbacks
    • 10. 17 months on…
      • Given our advice credibility Guidance on monitoring, and interacting on, social media: http:// tr.im/vnUI
      • Enabled us to converse
      • Attracted employees
      • Gave us greater control over external messages
    • 11. Other government WordPress blogs
      • ALAC Blog http://blog.alcohol.org.nz/
      • Christchurch City Libraries blog http:// cclblog.wordpress.com /
      • Lively blog (MCH) http://www.nzlive.com/blog/
      • Lunchbox blog (MoE) http://www.lunchbox.org.nz/
      • Research e-Labs blog (SSC) http://research.elabs.govt.nz/
      • Te Papa's blog (Te Papa) http://blog.tepapa.govt.nz/
      • Signposts blog (MCH) http://blog.teara.govt.nz/
      • Wellington City Libraries blog http:// www.wcl.govt.nz /blog/
    • 12. Dragging government into the twenty-first century Matt Lane @mattlane http://blog.e.govt.nz/index.php/author/mattlane/