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Web20
 

Web20

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    Web20 Web20 Presentation Transcript

    • “ WEB 2.0 ” Part I : Overview Worawisut Pinyoyang Email : worawisut@gmail.com MSN : java_webservices@yahoo.com Blog : http://www.worawisut.com Profile : http://www.linkedin.com/in/worawisut
    • Concepts ...
    • Concepts ... Architecture of Participation
    • Concepts ... Architecture of Collective Participation Intelligence
    • Concepts ... Architecture of Collective Participation Intelligence Web as a Platform
    • Concepts ... Architecture of Collective Participation Intelligence Web as a Rich User- Platform friendly Interface
    • Technologies...
    • Technologies... RIA
    • Technologies... RIA Syndication
    • Technologies... RIA Syndication Mashup
    • Technologies... RIA Syndication Mashup Tagging
    • Rich Internet Application “ Web applications that have the features and functionality of traditional desktop applications”
    • Rich Internet Application “ Web applications that have the features and functionality of traditional desktop applications”
    • Rich Internet Application “ Web applications that have the features and functionality of traditional desktop applications” AJAX
    • Rich Internet Application “ Web applications that have the features and functionality of traditional desktop applications” AJAX Adobe Flex
    • Content Syndication “ Aggregate contents/data from various sources into XML formats”
    • Content Syndication “ Aggregate contents/data from various sources into XML formats” RSS
    • Content Syndication “ Aggregate contents/data from various sources into XML formats” RSS Podcast
    • Content Syndication “ Aggregate contents/data from various sources into XML formats” RSS Podcast Vodcast
    • Mashup “ Mashup is a website or application that combines content from more than one source into an integrated experience.” from wikipedia.org
    • Mashup “ Mashup is a website or application that combines content from more than one source into an integrated experience.” from wikipedia.org RSS
    • Mashup “ Mashup is a website or application that combines content from more than one source into an integrated experience.” from wikipedia.org + RSS
    • Mashup “ Mashup is a website or application that combines content from more than one source into an integrated experience.” from wikipedia.org + Web API #1 RSS
    • Mashup “ Mashup is a website or application that combines content from more than one source into an integrated experience.” from wikipedia.org + + Web API #1 RSS
    • Mashup “ Mashup is a website or application that combines content from more than one source into an integrated experience.” from wikipedia.org + + Web API Web API #1 #2 RSS
    • Tagging (“Folksonomy”) “ User generated keyword used to categorize web content using open- ended labels called tags. ”
    • Tagging (“Folksonomy”) “ User generated keyword used to categorize web content using open- ended labels called tags. ” Tag
    • Tagging (“Folksonomy”) “ User generated keyword used to categorize web content using open- ended labels called tags. ” Tag Tag Clouds
    • Tagging (“Folksonomy”) “ User generated keyword used to categorize web content using open- ended labels called tags. ” Meta Tag Tag Data Clouds
    • Web 2.0 as Platform Web 2.0 Service
    • Web 2.0 as Platform Web 2.0 Service Device
    • Web 2.0 as Platform Web 2.0 Service API Device
    • Web 2.0 as Platform Web 2.0 Service API Device Application
    • Web 2.0 as Platform Web 2.0 Service API API Device Application
    • Web 2.0 as Platform Web 2.0 Service API API Device Application Mashup
    • Web 2.0 as Platform Web 2.0 Service API API API Device Application Mashup
    • Web 2.0 as Platform Web 2.0 Service API API API Device Application Mashup “Web 2.0 Service generally provide its API to extend functionalities , accessibility and usability”
    • Dot Com --> Web 2.0 • Altavista.com -> Google • Slashdot.org -> Digg.com • DoubleClick.com -> Google Adsense • Geocities.com -> MySpace.com
    • WEB 2.0 Market Value
    • WEB 2.0 Market Value $580M Myspace.com acquired by News Corp
    • WEB 2.0 Market Value $580M $1.65bn Myspace.com YouTube.com acquired by News Corp acquired by Google
    • WEB 2.0 Market Value $580M $1.65bn $3.1bn Myspace.com YouTube.com DoubleClick.com acquired by News Corp acquired by Google acquired by Google
    • WEB 2.0 Business Model • Generate Website Traffics & Eyeballs • Main Revenue Stream from Ads Networks. • Selling Digital Contents • Rental Business Model
    • Blogging Population • 71M Blogs (Technorati.com) • ~ 100M Blogs in 2007 (Gartner)
    • Social Networking MySpace.com (182M Users) MySpace.com • Revenue $271M (201% growth) Facebook.com (23M Users) • 30,000M Page Views/ month Xanga.com (40M Users)
    • Business Social Networking Linkedin.com (11M Users) • Major revenues are fee- based & subscription services. Spoke.com (35M Users) • Xing.com gains revenue =10.1M Euros in 2006 Xing.com (1.5M Users)
    • Multi Social Networking • Many Social Networks run on Single Platform • You can have your own community
    • Virtual Community How the world react? • Swedish Government opens their Embassy in game. • Stanford and Harvard University have Virtual Classroom. • > $1M Spending in game 7M Users each day.
    • Citizen Journalism • New media concept does not provide their own contents. • > 40,000 Citizen are contributor (OhMyNews)
    • Search Engine • Google has 95% Mkt in Thailand.
    • Vertical Search Engine Spock.com: People Riya.com: Image Expedia.com : Travel Search
    • Wikipedia.org
    • Wikipedia.org Free Encyclopedia written collaboratively by many of readers.
    • Wikipedia.org Free Encyclopedia written collaboratively by many of readers. 7.5M articles
    • Wikipedia.org Free Encyclopedia written collaboratively by many of readers. 7.5M 253 articles Languages
    • Wikipedia.org Free Encyclopedia written collaboratively by many of readers. Other Wiki... • WikiMapia • Wiktionary • WikiNews 7.5M 253 • WikiBooks articles Languages
    • Revolution of Media Platform • Based on P2P Technology • New way to watch TV on your computer. • IM , Web Board, EPG, User Rating built-in from Skype founder
    • Online Ads : Google
    • Online Ads : Google $151,712M
    • Online Ads : Google $151,712M Market Cap. Today > Ford+GM
    • Online Ads : Google $151,712M $12,000M Market Cap. Today > Ford+GM
    • Online Ads : Google $151,712M $12,000M Market Cap. Today Revenue in 2006 > Ford+GM
    • Online Ads : Google $151,712M $12,000M Market Cap. Today Revenue in 2006 > Ford+GM
    • Online Ads : Google Double Every $151,712M $12,000M Year since 2004 Market Cap. Today Revenue in 2006 > Ford+GM
    • Photo Sharing • Photo Upload & Sharing is the most popular Web2.0 activity. • Yahoo! Flickr is the most popular adopted by other Mashup application. • 44M People with 3,000bn images on Photobucket
    • Start Page : Portal Rebirth • Better User experience built from AJAX technology. • 968 Modules , 85,154 Feeds , 841 Podcasts on Netvibes.com
    • Widgetization • One Widget running in 3 different places • Website • Desktop • Device (iPhone?)
    • Software as a Service • Word Processor, Spreadsheet, Presentation, etc. • Major revenues are from subscription fee / Pay Per Use. • Rental business model rather than own license.
    • Digital Music Store Apple iTunes Music Store • 5M Songs available for download • 2,000M Songs + 45M VDO are legally sold.
    • Web Operating System • Running on Web Browser. • Simulating PC Desktop Applications as Web Widgets • Reducing importance of MS Windows & Other Operating Systems
    • “ WEB 3.0” Semantic Web
    • Web 3.0 ...The End of Google • Semantic Web • Ontologies • Cognitive Science
    • To be continue soon...