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Key facts in a nutshellfounded 2009 in Berlin by Jens (CEO) & Philipp (CTO)social games for Facebook & Mobile50 million MA...
what do we do?
games!
5	  
6	  
games for everyone!
core human desire
9	  
10	  
11	  
...why casual games?
No entry barriers!   No installation     necessary          &    Free to play
Quick – „I only have a 10 min break“ 3 min to understand the game   Appointment Gaming                                   3...
Play anywhere, anytime!
Social games are disrupting thetraditional games industry                                                                 ...
...but how do we dosuccessful games for       everyone?
=	            +	  Wooga combines emotions with metrics
Brain Buddies                Bubble Island                                Monster World                                   ...
1 year ago 15 Woogas worked on Mobile
today 150 Woogas work on Mobile!
Magic Land              Bubble Island                               Monster World                                         ...
50   million
=15x
20   languages
...and how do monsters      make money?
Magic Wands~ 35 %!
Crafting with woogoo ~ 30 %!
Our office in Berlin
Small teams, huge impact §  flexible project management§  small teams of 10 - 15 people§  interdisciplinary working env...
Casual games, casual workplace§  value personality & performance over rules, team fitting  §  no suits, open office spac...
Tap into your full potential        how do we learn             teambuilding        from each other?            budgets fo...
Woogas like cool party locations
Come and join our awesome team!    Check out our open job positions: http://www.wooga.com/jobs/students
Wooga: Internationality meets Agility @Zutaten 2013
Wooga: Internationality meets Agility @Zutaten 2013
Wooga: Internationality meets Agility @Zutaten 2013
Wooga: Internationality meets Agility @Zutaten 2013
Wooga: Internationality meets Agility @Zutaten 2013
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Wooga: Internationality meets Agility @Zutaten 2013

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Transcript of "Wooga: Internationality meets Agility @Zutaten 2013"

  1. 1. +
  2. 2. Key facts in a nutshellfounded 2009 in Berlin by Jens (CEO) & Philipp (CTO)social games for Facebook & Mobile50 million MAU70%  of  users  are  Female280 people // 40 nations // based in Europe’s Tech Capital Berlin
  3. 3. what do we do?
  4. 4. games!
  5. 5. 5  
  6. 6. 6  
  7. 7. games for everyone!
  8. 8. core human desire
  9. 9. 9  
  10. 10. 10  
  11. 11. 11  
  12. 12. ...why casual games?
  13. 13. No entry barriers! No installation necessary & Free to play
  14. 14. Quick – „I only have a 10 min break“ 3 min to understand the game Appointment Gaming 3 min 4 hours Short core game loop 23 hours 70 hours
  15. 15. Play anywhere, anytime!
  16. 16. Social games are disrupting thetraditional games industry Social  games   Modern  consoles     (Playsta>on,  XBOX)   Home  computers   (C64  /  Amiga)   Early   consoles   (Atari)   1970   1980   1990   2000   2010   2020   Old  world   New  world   Audience   Core  /  Heavy   Everyone   Development   Product   Service   Promo>on   Mass  adver>sing   Viral   Business  Model   One  >me  fee   Freemium  
  17. 17. ...but how do we dosuccessful games for everyone?
  18. 18. =   +  Wooga combines emotions with metrics
  19. 19. Brain Buddies Bubble Island Monster World Happy Hospital Diamond Dash Magic Land
  20. 20. 1 year ago 15 Woogas worked on Mobile
  21. 21. today 150 Woogas work on Mobile!
  22. 22. Magic Land Bubble Island Monster World Diamond Dash Pocket Village Pearl’s Peril
  23. 23. 50 million
  24. 24. =15x
  25. 25. 20 languages
  26. 26. ...and how do monsters make money?
  27. 27. Magic Wands~ 35 %!
  28. 28. Crafting with woogoo ~ 30 %!
  29. 29. Our office in Berlin
  30. 30. Small teams, huge impact §  flexible project management§  small teams of 10 - 15 people§  interdisciplinary working environment (engineers, pm & game artists) Diamond  Dash  DAU 1.200.000 1.000.000 800.000 600.000 400.000 200.000 0
  31. 31. Casual games, casual workplace§  value personality & performance over rules, team fitting §  no suits, open office space & flat hierarchies§  awesome kitchen (cereals, sweets, softdrinks, milk, fresh fruits, beer) here casual Friday happens every day.
  32. 32. Tap into your full potential how do we learn teambuilding from each other? budgets for every team to get the §  brownbag lunches people stronger §  daily standups §  weekly open team connected to each meetings other! personal development: §  budget of € 1.500 per employee / year §  2 paid days off for personal education
  33. 33. Woogas like cool party locations
  34. 34. Come and join our awesome team! Check out our open job positions: http://www.wooga.com/jobs/students
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