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Reaching the World with awesome Games_SGAC13
 

Reaching the World with awesome Games_SGAC13

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A few days have already passed since Anne, responsible for University Relations at Wooga and Jonathan, an engineer intern here in our office, travelled to lovely Stockholm to attend the Swedish Game ...

A few days have already passed since Anne, responsible for University Relations at Wooga and Jonathan, an engineer intern here in our office, travelled to lovely Stockholm to attend the Swedish Game Awards Conference.

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    Reaching the World with awesome Games_SGAC13 Reaching the World with awesome Games_SGAC13 Presentation Transcript

    • Wooga?
    • what do we do?
    • games!
    • 29  
    • 30  
    • games for everyone!
    • core human desire
    • 33  
    • 34  
    • 35  
    • ...why casual games?
    • No entry barriers!No installation necessary & Free to play
    • Quick, I just have 10 minutes 3 min to understand the game Short core game loop
    • Appointment gaming 3 min 4 hours 23 hours 70 hours
    • Play anywhere, anytime!
    • ...but how do we dosuccessful games for everyone?
    • =   +Wooga combines emotions with metrics
    • Wooga loves FLASHBrain Buddies Bubble Island Monster World Happy Hospital Diamond Dash Magic Land
    • and MOBILEDiamond Dash Bubble Island Monster World Magic Land Pocket Village ?
    • ...and how do monsters make money?
    • Magic Wands
    • Crafting with WooGoo
    • Extra lives
    • What doour schools teach us?
    • WMSGDHtS
    • WMSGDHtS Why Making SocialGames Doesn’t Have to Suck
    • Move fastMaking games becomesplaying gamesMake games for the other 80%
    • 250 million modern consoles
    • Units sold 2012 (in million)1800 17121600 32% Smart-1400 phones12001000800600400 352 240 60% 200 Notebooks 125 34 0 Consoles TVs PCs (incl. Mobile Phones Tablets Notebooks)
    • 1.4 billion smartphones
    • 270 million tablets
    • 2 billion touch devices
    • 250 million modern consoles
    • 1,060,000,000 MAU
    • 50 million
    • Core ≠ Casual
    • To be continued…
    • Working at Wooga
    • 140
    • 280
    • Wooga cares
    • Wooga caresfor the players
    • Wooga caresfor the employees
    • Wooga caresfor the monsters
    • The Office
    • Berlin
    • Work hard, have fun
    • wooga.com/jobs