mrtopf.de
http://comlounge.net
Marketing for Plone
the Web2.0 way
Christian Scholz, COM.lounge
http://comlounge.net
Plone & Second Life Consulting
http://mrtopf.de/connect

http://mrtopf.de/connect
markets
CONTENTS
reaching out
conversation
http://comlounge.net

http://mrtopf.de/connect
markets
a brief history of
http://comlounge.net

http://mrtopf.de/connect
back in the days....
http://comlounge.net

http://mrtopf.de/connect
BRAND
G G G GG
G
G GG G
G
G GG GG
mass distribution marketing model http://comlounge.net

http://mrtopf.de/connect
BRAND
G G G GG
G
G GG G
G
G GG GG
mass distribution marketing model http://comlounge.net

http://mrtopf.de/connect
G G
G
G
G BRAND
G G
new marketing model
http://comlounge.net

http://mrtopf.de/connect
G G
G G GG
G
G
G G GG
G G BRAND
G G
new marketing model
http://comlounge.net

http://mrtopf.de/connect
G G
G G GG
G
G
G G GG
G G BRAND
G G
new marketing model
http://comlounge.net

http://mrtopf.de/connect
„Markets are
conversations“
http://cluetrain.com
http://comlounge.net

http://mrtopf.de/connect
reaching out
concepts for
http://comlounge.net

http://mrtopf.de/connect
I <3 Plone
http://comlounge.net

http://mrtopf.de/connect
GG
G G
GGG
G
GG
G
GG
G
G
community in a closed loop
http://comlounge.net

http://mrtopf.de/connect
GG
G G
GGG
G
GG
G
GG
G
G
community in a closed loop
http://comlounge.net

http://mrtopf.de/connect
JS
Python
we need to Open
Source
reach out
http://comlounge.net

http://mrtopf.de/connect
GROW
YOUR
COMMUNITY
http://comlounge.net

http://mrtopf.de/connect
GROW
YOUR
COMMUNITY
http://comlounge.net

http://mrtopf.de/connect
CREATEquality content
GROW create high
YOUR
COMMUNITY
http://comlounge.net

http://mrtopf.de/connect
CREATEquality content
GROW create high
MIX
YOUR mix your topics!
COMMUNITY
http://comlounge.net

http://mrtopf.de/connect
CREATEquality content
GROW create high
MIX
YOUR mix your topics!
SPREAD advertise yourself
COMMUNITY
http://comlounge.net

http://mrtopf.de/connect
CREATEquality content
GROW create high
MIX
YOUR mix your topics!
SPREAD advertise yourself
COMMUNITY
CONNECT
address different audiences
http://comlounge.net

http://mrtopf.de/connect
avoid pitfalls
http://comlounge.net

http://mrtopf.de/connect
avoid pitfalls
http://comlounge.net

http://mrtopf.de/connect
http://comlounge.net

http://mrtopf.de/connect
conversation
tools for
http://comlounge.net

http://mrtopf.de/connect
BLOGS
comments trackbacks technorati.com RSS
http://comlounge.net

http://mrtopf.de/connect
http://www.openplans.org/projects/ploneweb20
http://comlounge.net

http://mrtopf.de/connect
Podcast
http://comlounge.net

http://mrtopf.de/connect
Podcast
convert your blog to a podcast:
http://feedburner.com
http://comlounge.net

http://mrtopf.de/connect
VideoBlog
Tutorials: http://freevlog.org
Hosting: http://youtube.com or http://blip.tv
http://comlounge.net

http://mrtopf.de/connect
SOCIAL
NET
WORKS
http://comlounge.net

http://mrtopf.de/connect
SOCIAL
NET
WORKS
http://comlounge.net

http://mrtopf.de/connect
SOCIAL
twitter.com
jaiku.com
pownce.com
NET
facebook.com
del.icio.us
secondlife.com
WORKS
xing.com
linkedin.com
last.fm
myspace.com
flickr.com
youtube.com
http://comlounge.net

http://mrtopf.de/connect
twitter.com
twittervision.com http://comlounge.net

http://mrtopf.de/connect
twitter.com
twittervision.com http://comlounge.net

http://mrtopf.de/connect
twitter.com
twittervision.com http://comlounge.net

http://mrtopf.de/connect
http://twitter.com/plone
http://comlounge.net

http://mrtopf.de/connect
facebook.com
http://comlounge.net

http://mrtopf.de/connect
Second Life
http://comlounge.net

http://mrtopf.de/connect
Second Life
http://comlounge.net

http://mrtopf.de/connect
offline Unconferences / Conferences
Barcamp (http://barcamp.org)
Web Monday
http://comlounge.net

http://mrtopf.de/connect
http://comlounge.net

http://mrtopf.de/connect
conclusion
http://comlounge.net

http://mrtopf.de/connect
conclusion
Everybody counts!
http://comlounge.net

http://mrtopf.de/connect
conclusion
Everybody counts!
Everybody can help!
http://comlounge.net

http://mrtopf.de/connect
conclusion
Everybody counts!
Everybody can help!
Grow your own community
http://comlounge.net

http://mrtopf.de/connect
conclusion
Everybody counts!
Everybody can help!
Grow your own community
Create Conversations!
http://comlounge.net

http://mrtopf.de/connect
questions
time for
http://www.openplans.org/projects/ploneweb20
http://comlounge.net