On October 23rd, 2014, we updated our
By continuing to use LinkedIn’s SlideShare service, you agree to the revised terms, so please take a few minutes to review them.
Find Customers Who Are Searching For
With traditional advertising you have
to spend a lot of money creating and
distributing an ad, and then hope
someone relevant sees it.
Search marketing allows you to show
ads to people who are actively looking
for your product.
And if they don’t click on your ad, you
don’t pay a cent.
Irish Businesses Are No Longer Just
Competing With Other Irish Businesses
Irish consumers spend over €4 billion
online per year, with 75% of this going
With more and more Irish people
researching and buying online, Irish
businesses now have to compete with
huge global businesses like Amazon and
“Half The Money I Spend On
Advertising Is Wasted; The Trouble Is I
Don’t Know Which Half”
Everything in AdWords is measurable.
You can see exactly what is working for
you and focus your efforts and budget on
Likewise if something isn’t cost effective,
you can stop wasting money on it.
For more top tips be sure to check out our blog.
For updates on what’s new each month
subscribe to our newsletter.
Why not say ‘hi’? Get in touch on Twitter,
Google+, LinkedIn or YouTube.