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Slidecast Naked Conversations presented by: Lauren Wolf
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Slidecast Naked Conversations presented by: Lauren Wolf

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this powerpoint is about blogging and social media and how much it is thriving in todays world. Naked Conversations is a great book to learn the inside truths about blogging and what it has to offer.

this powerpoint is about blogging and social media and how much it is thriving in todays world. Naked Conversations is a great book to learn the inside truths about blogging and what it has to offer.

Published in: Education, Technology, Business

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  • 1. NAKED CONVERSATIONS How blogs are changing the way businesses talk with customers Authors: Robert Scoble/Shel Israel Presentation by: Lauren Wolf
  • 2. NAKED CONVERSTIONS
    • Robert Scoble co- author of Naked Conversations
    • Best known for blogging
    • Most famous blog is Scobleizer
    • Currently works for rackspace where he is building a community for people about the internet.
  • 3. Naked Conversations
    • Shel Israel is co- author of Naked Conversations.
    • Best known as a writer and speaker on social issues
    • Recently wrote a book called Twitterville about companies using Twitter
    • Was a host on an online video blog
  • 4. Naked Conversations
    • Robert Scoble Shel Israel
  • 5. Naked Conversations
    • Naked Conversations is showing how businesses talk to their constituencies on an equal plane.
    • Referred as: conversational marketing, open- source marketing, two way marketing, and even corner grocery marketing
  • 6. NAKED CONVERSATIONS
    • “ Blogging unquestionably has had the most impact” Joshua Allen first Microsoft blogger
    • Blogs humanize companies. Lets the customer trust the person behind the desk.
    • Six key differences between blogging and communication channels.
    • Talk is Cheap!
  • 7. NAKED CONVERSATIONS
    • Surprisingly enough there is a thorn to EVERY rose …including in BLOGGING
    • Fear of accidental disclosures when blogging in the corporate world.
    • If you are part of an organization of all around bad people, you should not blog.
    • The boring should not blog
    • No negative comments, NO ROI
  • 8. NAKED CONVERSATIONS
    • MORE TO LEARN…
    • Why aren’t more companies joining the “blogosphere?”
    • What will be next…?
  • 9. NAKED CONVERSATIONS
    • This book has opened my mind into the world of blogging. Seeing how companies are thriving from simply speaking about their business is fascinating.
    • Naked Conversations has covered every aspect and was an amazing book to read and receive facts. Every one should read this book!
  • 10. NAKED CONVERSATIONS
    • Presented by: Lauren Wolf
    • email: lwolf1@email.georgiasouthern.edu