• Like
  • Save
Blogging 101
Upcoming SlideShare
Loading in...5
×
 

Blogging 101

on

  • 848 views

Blogging 101 Presentation.

Blogging 101 Presentation.

Statistics

Views

Total Views
848
Views on SlideShare
844
Embed Views
4

Actions

Likes
1
Downloads
21
Comments
0

2 Embeds 4

http://www.slideshare.net 3
http://www.linkedin.com 1

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Blogging 101 Blogging 101 Presentation Transcript

    • 09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
        • “ Your website is your house, but your blog is your front porch.”
      This cartoon is by Dave Walker . www.weblogcartoons.com. 09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
        • Agenda
        • What is blogging?
        • Why is it so popular?
        • Why should I be doing it?
        • The language of blogging.
        • How to blog.
        • How to use your blog to market your business
        • Best blogs and resources
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
        • Personal or business website
        • Interactive
        • Dynamic
        • Collaborative
        • Functional
        • Conversation
        • Not necessarily the news
        • Any subject, anyone
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
        • Gives everyone a voice
        • Platform
        • Sources
        • “ The rest of the story”
        • The inside scoop
        • Ever changing
        • Search engine friendly
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
        • You shouldn’t
        • It’s not for everyone
        • Takes discipline, time
        • You have to know who and why
        • You have to be willing to suck at it
        • Need to post regularly
        • Visibility + Credibility= profitability (Ivan Misner)
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
        • Categories
        • Tags/Clouds
        • Posts
        • Reader/RSS/Feeds
        • Blogroll
        • Inbound/outbound links
        • Pinging
        • Widgets
        • Plugins
        • Subscribers
        • Publish
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
      • Sign up for a free blog account
        • Blogger.com
        • Wordpress.com
        • Typepad.com
      • Set up your pages
        • “ About Us”
        • “ Contact Us”
      • Add some Links
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
      • Set up your appearance
        • Themes
        • Columns
        • Sidebars
        • Widgets
        • Customization
      • Set up your pages
        • “ About Us”
        • “ Contact Us”
      • You are ready to post!
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
      • What do I write about?
        • How to’s.
        • Lists: 7 Things, tips, rules, etc
        • 101 People
        • Why something is wrong
        • What you feel
        • Keep a list of topics
        • Photoblog
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
      • Write the title first
      • Less than 500 words is best
      • Bullet points
      • Reviews
      • Use links and
      • Keywords
      • Have a schedule
      • 2-3 times a week is best if your goal is traffic
      • Be patient
      • Blog at your own pace
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
      • Where do I get photos/media?
        • Free
          • Flickr.com (creative commons)
          • Microsoft .com clip art
          • Wordle.net
          • Google Images (Advanced)
          • YouTube
          • Make them
        • Purchase
          • I-stockphoto.com
          • Gettyimages.com
          • Note: Just because it’s on the internet doesn’t mean it’s free to post. Beware of copyright violations. )
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
    • Cartoon used by permission from Randy Glasbergen 09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
      • How do I get people to read my posts?
        • Headlines
        • Social book marks
          • Stumble upon http://www.stumbleupon.com
          • Digg.com http://www.digg.com
        • Social Networking
          • Twitter
          • Facebook
          • Linked in
          • Hint: you can automate the feed
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
      • How do I get subscribers?
        • Great content
        • Consistency
        • Multimedia
        • Add value to your audience
        • Have an opinion
        • Tell a story
        • Don’t be same-o
        • Be controversial
        • Tell us something we don’t know
        • Two most important words: You and because: (Copyblogger.com)
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
      • How do else do I get found?
        • Submit to search engines
          • Google.com
          • MSN.com
          • Yahoo.com
        • Submit to blog catalogs
          • Technorati.com
          • Alltop.com
        • Submit to local directories (if a business)
          • Local.com
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
      • How do else do I get found?
        • Write guests posts on other blogs
        • Comment on other blogs
        • Ask other bloggers for guest posts
        • Repost your best content
          • Ezine articles.com
          • AZCentral.com
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
      • Write tips relevant to your audience
      • Give away free stuff
      • Post testimonials
      • Have contests
      • Ask for comments
      • Don’t sell
      • Be real
      • Make it easy for people to subcribe
      • Gather emails
      • Targeted marketing strategy
      • Speaking
      • Cross promotion
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
      • How do else do I get found?
        • Write guests posts on other blogs
        • Comment on other blogs
        • Ask other bloggers for guest posts
        • Repost your best content
          • Ezine articles.com
          • AZCentral.com
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
    • 09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
      • My Favorite Blogs
      • The Future Buzz: http://www.thefuturebuzz.com
      • Mashable: http://www.mashable.com
      • Mental Floss: http://www.mentalfloss.com
      • 23Kazoos: http://www.23Kazoos.com
      • The Picky Palate: http://picky-palate.com/
      •   The Pioneer Woman: http://thepioneerwoman.com/
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
      • Blogging Resources
      • http://www.dragosroua.com/100-ways-to-improve-your-blog/
      • http://thefuturebuzz.com/2009/09/02/blog-content-in-demand/
      • http://www.toprankblog.com/2009/09/gaining-blog-subscribers/
      • http://www.copyblogger.com/find-blog-post-images/
      • http://mashable.com/2009/08/04/free-blog-media/
      • http://www.copyblogger.com/how-to-write-headlines-that-work/
      • http://www.problogger.net/archives/2009/09/03/9-things-to-do-to-make-sure-your-next-blog-post-is-read-by-more-than-your-mom/
      09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved
    • 09/27/09 Copyright @2009 23 Kazoos LLC. All Rights Reserved Wendy Kenney Founder, 23 Kazoos Creative Marketing Strategies for Small Business [email_address] Free e-Book: Build Buzz for Your Biz: 23 Creative and Inexpensive Marketing Strategies that Will Get You Noticed! www.23Kazoos.com