Real Estate Lead Generation
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Real Estate Lead Generation

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Learn to use mortgage widgets and calculators to improve your real estate online lead generation.

Learn to use mortgage widgets and calculators to improve your real estate online lead generation.

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Real Estate Lead Generation Real Estate Lead Generation Presentation Transcript

  • Real Estate Lead Generation Capturing Customers with Online Marketing
  • Online Lead Generation Boils down to a few simple principles Visibility Expectations Satisfaction Intent
  • Visibility: Search Online visibility=Search Get local Get a blog Feed Google local content
  • Expectations: Homes, Prices, and Payments What do home buyers come looking for? Homes Prices Payments Model the best
  • Expectations Let me show you the difference between online lead generation, and...
  • Expectations ...What am I doing here?
  • Satisfaction: Can I Do This? You want an online lead? Convince the customer of: affordability mortgage rate mortgage payment
  • Intent: Hit Submit Don’t forget the telephone number! Don’t forget the contact form!
  • Learn more... Real Estate & Mortgage Marketing Tools http://www.mortgageloan.com/widgets/