Web Video 121
                      Why 121?




Pinnacle Media Inc.
#1 Viewed on YouTube this month?




Pinnacle Media Inc.
#1 Viewed on YouTube this month?




 http://www.youtube.com/watch?v=9lp0IWv8QZY
Pinnacle Media Inc.
Why?
         • Video draws people through
              engagement

         • Video is a powerful story telling
        ...
First a little survey
         • Posted on a video site
              YouTube, Vimeo, or other

         • Have video on y...
Proper Use
         • Make it engaging - Tell a story




Pinnacle Media Inc.
Who to hire
         • Professional vs do it yourself
             • Evaluate how you want yourself to
                  l...
Do it yourself
         • Write the story and then shoot for the
              story

         • Audio is important
      ...
Your site vs. video sharing
         • Both
         • Government and fortune 500 block
              YouTube

         • ...
Standards
         • YouTube - MP4 highest quality
              possible under 1Gb or 10 minutes

         • Vimeo - MP4 ...
Social Media
         • Social Media further drives traffic to
              web videos

             • Viral nature
     ...
Future of video. . .
         • Branded 24/7 Channels
         • Viewable on your TV
         • Viewable on your time
    ...
Conclusion
         • Engage your audience
             • Give them something of value
             • Make it entertaining...
About Us. . .
         • Worked with Smart Solutions with
              following clients

             • Mike Sipe - Cros...
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Web Video121

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http://www.pinnaclemediainc.com web video production tutorial

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Web Video121

  1. 1. Web Video 121 Why 121? Pinnacle Media Inc.
  2. 2. #1 Viewed on YouTube this month? Pinnacle Media Inc.
  3. 3. #1 Viewed on YouTube this month? http://www.youtube.com/watch?v=9lp0IWv8QZY Pinnacle Media Inc.
  4. 4. Why? • Video draws people through engagement • Video is a powerful story telling medium • Video helps explain your products Pinnacle Media Inc.
  5. 5. First a little survey • Posted on a video site YouTube, Vimeo, or other • Have video on your site • Have tracked the video through SEO Pinnacle Media Inc.
  6. 6. Proper Use • Make it engaging - Tell a story Pinnacle Media Inc.
  7. 7. Who to hire • Professional vs do it yourself • Evaluate how you want yourself to look - Branding • Some professionals may be available for consulting to help • Have they posted any video to the internet Pinnacle Media Inc.
  8. 8. Do it yourself • Write the story and then shoot for the story • Audio is important • Wireless or wired microphones close to the talent • Shoot in a well lit area • Use lights Pinnacle Media Inc.
  9. 9. Your site vs. video sharing • Both • Government and fortune 500 block YouTube • Will help with the SEO • You can control quality better on your site Pinnacle Media Inc.
  10. 10. Standards • YouTube - MP4 highest quality possible under 1Gb or 10 minutes • Vimeo - MP4 highest quality only cap is bandwidth per week 500Mb • Flash - Need to work with your platform • Smart supports FLV and SWF Pinnacle Media Inc.
  11. 11. Social Media • Social Media further drives traffic to web videos • Viral nature • FaceBook supports video • Same MP4 Quality • Set up a page for your company and place video on them Pinnacle Media Inc.
  12. 12. Future of video. . . • Branded 24/7 Channels • Viewable on your TV • Viewable on your time • Internet will be the distribution • Media buys through Google Pinnacle Media Inc.
  13. 13. Conclusion • Engage your audience • Give them something of value • Make it entertaining • Web is your way of extending your image • Always on Pinnacle Media Inc.
  14. 14. About Us. . . • Worked with Smart Solutions with following clients • Mike Sipe - CrossPointe Capital • Boys & Girls Club of C.O. • Partnership to End Poverty 633-7476 info@pinnaclemediainc.com Pinnacle Media Inc.

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