Digital news April in Indonesia and other countries


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Digital News April 2014 in Indonesia and other countries, data were gathered from various references. contact us

Digital news April in Indonesia and other countries

  1. 1. Digital News April 2014
  2. 2. Indonesia Agenda - Indonesia Computer Festival and Indonesia Cellular Show at 4 June 2014 - 8 June 2014 - Indocomtech 2014 at 29 October 2014 - 2 November 2014 - Google I/O at 25 June 2014 - 26 June 2014
  3. 3. 1. Global Mobile data traffic to increase 11-fold from 2013-2018: Cisco  By 2018, nearly 5bil mobile users and more than 10bil devices/ connections  69% of mobile data will be video, thanks to faster speeds and smarter devices 2. Telkom has signed a memorandum of understanding (MoU) with the Social Rewards Service, 8Share, via the Telkom Market BAridge programme, which plans to connect new products and services to Indonesian users via Telkom’s marketing channels News updates in Indonesia
  4. 4. 3. Adidas Indonesia has appointed VML Qais as its digital agency of record. VML Qais Indonesia, part of Y&R Group Indonesia, is tasked with leading, consolidating and strategizing all of adidas Indonesia’s digital marketing efforts. 4. The merger of Seed and mediaQuark, The company will retain the mediaQuark moniker – to create a real time media intelligence company focused on Asia is an interesting development. Together the new mediaQuark products should allow programmatic buyers to operate across 1st and 3rd party data sets to really show off the capabilities of data-driven marketing in the region
  5. 5. 5. SOYJOY Indonesia appointed Klix Digital to continue their mission on educational health 6. Half a billion new smartphone users across China, India, Vietnam and Indonesia in 2014 7. Epayments are taking off in Indonesia as ecommerce grows in country. That has caused the Bank of Indonesia to revise its regulations governing the nation’s epayment services. There are currently 17 online payment companies in Indonesia. 8. In2Nite, a last-minute hotel booking app, raises $2.8 million to expand throughout Asia
  6. 6. 9. Path growing fast in Indonesia because of share music feature. Path is testing to increase the number of friend limit to 500 friends. 10. Rocket Internet and Qatar’s Ooredoo team up to create an ecommerce empire in Asia. 11. Another Indonesian startup eats dessert as Japan’s Cookpad acquires DapurMasak. 12. UC Browser woos Indonesia, sees market share double to 11%.
  7. 7. 13. Enterprise data center provider Equinix from the United States has been expanding its business in Indonesia by presenting a Tier 4 data center class. Presence Equinix is predicted to woo the large Internet companies like Google, Facebook, Research In Motion, and so on, to put its servers in Indonesia, 14. Chocolabs, a Taiwan-based app developer and part of accelerator AppWorks’ family, announces the launch of its TV drama streaming app for the Indonesian audience called Dramot. If the app gets good traction in the country, then Chocolabs will consider launching more apps for Indonesia
  8. 8. 15. Bloomberg TV Indonesia has two tech-related shows for weekly startup coverage, called TechNow and Startup. The shows deliver the latest news about software, hardware, gadgets, telecommunications, internet, mobile development, social media, startups, and tech entrepreneurs. The channel aims to give insight including data about startups and the tech market to Indonesian society. 16. Indonesian online store Shopdeca reveals today that it has received second funding round from Singapore-based Polaris Digimedia worth “up to US$1 million” for an equity stake of 33.5 percent.
  9. 9. 17. Google survey finds that half of Indonesia’s ecommerce non-adopters will shop online soon. 18. LivingSocial quits Southeast Asia with $18.5 million sale of regional business to iBuy Group. 19. Finally, Facebook opens office in Indonesia. The office is located inside Pacific Place building in South Jakarta. 20. CyberAgent Ventures to hold Southeast Asia’s startup matchmaking event in Indonesia. 21. To stop so many students dropping out of high school, Indonesia will let kids study online instead. 22. Xiaomi set to expand into 10 more countries this year, including India, Indonesia, and Brazil.
  10. 10. 23. Yello Mobile acquires Indonesian price comparison site PriceArea. 24. There are top 30 funding rounds and acquisitions from Indonesia on 2013. To see the full list go to : indonesias-tech-scene-2013/ 25. AbraResto hits 1.2 million monthly page-views, adds food listings for Bandung. 26. Lovebirds, meet Weddingku, Indonesia’s biggest online wedding directory. 27. Iconic Swedish furniture designer and retailer IKEA has appointed Arcade Jakarta to handle its integrated market launch in Indonesia.
  11. 11. 28. Arcade launches Cupid Games for Closeup in Nigeria, India and Indonesia. 29. Arcade Jakarta have been appointed to handle everything digital for Unilever’s biggest deodorant brand in Indonesia. 30. The Consumer Interaction Centre of Coca-Cola Indonesia appointed Arcade Indonesia to boost the quality of content creation for Social Media for 3 months. 31. Unilever has awarded the digital account of POND’S Mass and the digital activation of Cornetto’s Taylor Swift RED tour to Arcade in Indonesia.
  12. 12. 29. Shakey’s, one of the leading Pizza chains in the Philippines, has appointed Mobext as its new digital agency of record, following a review of its communications strategy for the next two years. Mobext is the first and only pure play mobile marketing agency, It is now present in nine Asian markets, namely India, Indonesia, Philippines, Singapore, Hong Kong, Vietnam, China, and Australia. 30. Lowe Indonesia will partner with PT Indofood Sukses Makmur brand Qtela, to market a new range of snacks. The win comes on the heels of Lowe Indonesia's successful retention of marketing duties for Indofoods' iconic instant noodle brand, Indomie.
  13. 13. Infographic in Indonesia Video on demand
  14. 14. Smartphone buying
  15. 15. Indonesia’s airlines social media (INFOGRAPHIC) The data was analysed from January 1 2013 to March 31 2014. As a strong regional player, AirAsia tops five out of the seven social media platforms in Indonesia. Yet the national airline Garuda Indonesia has the greatest number of engaged fans in total. Compared to last year’s data, Garuda Indonesia is the biggest gainer, growing its Facebook fan-base by 700 percent while its Twitter followers increased three-fold. See the full infographic here : embraces-social-media-power-infographic/
  16. 16. Apps Mobile Users Analytics in Indonesia 1. Social media: 73% 2. Music: 52% 3. Games: 49% 4. Instant messaging: 35% 5. Photo apps: 34%
  17. 17. Qraved: Jakarta diners spent $1.5 billion on dining out in 2013 (INFOGRAPHIC) Indonesia’s social dining directory and online reservation service Qraved today published a fun infographic about food – more specifically, about Jakarta citizens’ dining behavior. The infographic reveals just how social Jakarta diners are. These diners are most active on Twitter, followed by Facebook, Instagram, and then Path. These users made an approximate 40 million online searches about restaurants to dine at food promotions in 2013. To see the full infographic go to 15-billion-dining-2013-infographic/
  18. 18. Survey : Who will gain from Indonesia’s e-commerce big bang?  According to a new survey carried out by Google Indonesia and research firm TNS, half of Indonesia’s non-online shoppers anticipate making their first online purchase within the next 12 months. This follows February’s report from eMarketer, which projected 45% sales growth for e-commerce in Indonesia this year.  There are already 75 million middle class and affluent consumers in Indonesia and around 75 million Internet users. In 2014 alone, Indonesia is projected to add 39.8 million new smartphone users
  19. 19. A competitive marketplace is emerging. This year, e-commerce big hitters such as eBay, Rakuten, and Rocket Internet have invested heavily in their Indonesian market presence. Top local brick-and- mortar retailers such as MAP are also jumping on trend.
  20. 20. Survey : Infographic
  21. 21. 18 popular online shopping sites in Indonesia (2014 edition) 1. Kaskus 2. TokoBagus 3. Berniaga 4. Lazada Indonesia 5. Bhinneka 6. Agoda 7. Zalora Indonesia 8. Tiket 9. Groupon Indonesia 10. Tokopedia 11.Qoo10 Indonesia 12.Elevenia 13.Lamido Indonesia 14.Rakuten Belanja Online 15.Indonetwork 16.IndoTrading 17.Blibli 18.Bukalapak
  22. 22. Social media craze in Indonesia  From 1.4 billion Facebook users worldwide, Indonesia ranked 4th in the world with 65 million active users. Even popular brands in Indonesia are market their commercials with a link to ‘Like’ their Facebook page.  Twitter is one of the fastest growing public companies with 44% growth in 2013.  With about 150 million active users,Instagram is growing importance on social media may be due to the fact that about 65% of the world’s commercial brands post at least one picture in Instagram each week
  23. 23. 7 startups in Indonesia to compare prices online  PriceArea  Telunjuk  PricePanda  Priceza  PricePrice  IndoKatalog  Pricebook
  24. 24. Name Fans Mobogenie Indonesia +11 453 Tokobagus +5 233 Bir Bintang +4 020 XL Rame +2 882 OPPO Indonesia +2 491 Fastest Growing Facebook Pagescin Indonesia Name Followers Grivy +4 220 XL Axiata +2 200 Samsung Indonesia +2 170 Smartfren +2 156 Mizone Indonesia +1 389 Fastest Growing Twitter Profiles in Indonesia
  25. 25. Name Views Berniaga +236 656 tokobagus +82 822 Telkomsel +61 684 Samsung Indonesia +57 316 CLEAR Indonesia +53 193 Fastest Growing Youtube Channels in Indonesia Total LinkedIn Users: 3128311 Penetration of population: 1.25% Penetration of online population: 4.97% •Add to Bookmarks Indonesia Linkedin Statistic
  26. 26. Name Followers Android +267 725 YouTube +254 173 Gmail +217 860 Angry Birds +214 386 Google +198 509 Fastest Growing G+ Profiles in Indonesia
  27. 27. Indonesia - Asia Stats 2013 overview
  28. 28. World Agenda • The Asian Marketing Effectiveness Awards will relocate from Shanghai to Singapore, where the winners will be announced at the AMES awards on 29 May 2014 at the St Regis Singapore. • The PR360 Asia events on 26 June 2014 at JW MARRIOTT One Pacific Place 88 Queensway Hong Kong (open to new join) • 2014 Social Media & Society Conference Toronto, Canada, September 27-28 (open new submission)
  29. 29. World Social media stats 2014 A new study has found that teen usage of Facebook has seen a small decline, but there is little evidence to suggest that the social network is 'dead and buried' as suggested by a previous UCL study. This chart shows the percentage change in millions of active users of all ages, between Q2 and Q4 2013
  30. 30. Facebook is still used by 48.5 per cent of 16 to 19-year-olds globally on a monthly basis. This graphic shows the popularity of different social networks for different age groups, with Tumblr Instagram and YouTube proving particularly popular with teenagers
  31. 31. The number of people using social network apps on their phones and tablets is still slightly less than those accessing the websites on their PCs and laptops, but mobile networkers are among the most frequent visitors and active users of the networking services - with iPhone users being particularly engaged. This graph shows which social networking apps people had used in the past month
  32. 32. The study looked at which social networks people had dormant and active accounts
  33. 33. Emerging internet markets are the most socially engaged, with Indonesia topping the list with 97 per cent of internet users having an account on Facebook, and 83 per cent using a Google+ account. This graph shows which social networks people have used in different geographical regions in the past month
  34. 34. By year-end 2014, the number of internet users worldwide is expected to reach 3 billion. Two-thirds come from the population in developing countries.
  35. 35. Latest Socially Devoted quarterly analysis on the state of social care, show some great improvement for social customer care on Facebook. In Q1 of 2014, it is shows an increase in people’s response time to brands’ questions on Facebook, and a sizeable increase (7%+) in brands’ overall response rate to people on Facebook.
  36. 36. • An Outbrain survey which pulled data from its global network of 100,000 sites, has just listed the city-state as the least engaged crowd when it comes to paid content. Australians, on the other hand, are considered the most receptive. • The data considered paid content bounce rates which listed Australia (-3 per cent), the Philippines, (-0.5 per cent) and India (-0.4 per cent) higher than the US average, while Indonesia (+2 per cent), Malaysia (+2 per cent) and Singapore (+4 per cent) have higher bounce rates. Survey on January 2014 about paid content in Asia
  37. 37. 73% of Consumers More Likely to Make a Purchase After Watching a Video [2014 Report] Highlights of the Report : • 96% of consumers surveyed found videos helpful for making online purchase decisions • 71% of consumers surveyed confirmed watching a corporate video left them with a positive impression of the brand, service or company • 73% of all consumers are more likely to make a purchase after watching videos explaining a product or service
  38. 38. World Stats 2013 overview
  39. 39. Opera report about mobile users in 2013
  40. 40. Opera report about Mobile ads impression in 2013
  41. 41. Social Media Industry Overview • Hootsuite takes social media data to a visual level on desktop & mobile. The data specialists unveiled what they’re calling uberVUBoards, a dashboard widget offering a continuous scroll of valuable social media data to clients paying subscriber fees for the honor. • Facebook launches mobile ads network but also remove the poke and camera apps feature from the App store.
  42. 42. LinkedIn Content Marketing Score Industry and Audience Trends 2014 See the full infographic at edin-content-marketing-score-industry-and-audience- trends-2014-infographic
  43. 43. Infographic: 10 years in social media See the full infographic at RFrVLayb2KM/Uy2ZKotxOfI/AAAAAAAAYog/IemtnLj_zs A/s0000/10-years-of-social-media-by-the-numbers- infographic.jpg
  44. 44. Rise of Social Media in Ecommerce See the full infographic at social-media-ecommerce-infographic
  45. 45. 4 Social Media Trends Already Shaping 2014 See the full infographic at social-media-trends-already-shaping-2014-infographic
  46. 46. Who Rules the Mobile Social Media World: Men or Women? See the full infographic at rules-mobile-social-media-world-men-or-women
  47. 47. Social Login Trends Report for Q1 2014 See the full infographic at 2014/
  48. 48. Thank You Question? Contact us at Notes : - There is still a lot of news about the digital industry are not included in this report. - The data were gathered from various sources and references