Ignite Innovation with Four Simple Steps


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Learn to ignite innovation in your organisation with four simple steps. Our innovation process will help your business regain its innovative edge and break through creative roadblocks. This four-step innovation process produces real-world results with action-oriented steps.

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Ignite Innovation with Four Simple Steps

  1. 1. Ignite Innovation in Your Organisation with These Four Steps March 2013
  2. 2. Has your organisation lost its innovative edge? © WiserChangeTM – Commercial in Confidence 2
  3. 3. Is your team running into roadblocks when it comes to creativity? © WiserChangeTM – Commercial in Confidence 3
  4. 4. Don’t let a lack of fresh ideas leave your organisation on the outside looking in. © WiserChangeTM – Commercial in Confidence 4
  5. 5. Shake things up with the following four steps and ignite innovation in your team members and organisation. © WiserChangeTM – Commercial in Confidence 5
  6. 6. Step One: Gain First Hand Experience Looking for innovation opportunities in operations systems, the sales process or your social media marketing strategies? Achieve more informed and creative results from brainstorming sessions by letting your people have firsthand experience of the topic on the table. © WiserChangeTM – Commercial in Confidence 6
  7. 7. Step One: Gain First Hand Experience Before innovation brainstorm sessions, make time for research in an authentic environment. When you regroup in the conference room, you’ll find your people are more passionate and inspired about innovations as a result of their personal experience. © WiserChangeTM – Commercial in Confidence 7
  8. 8. Step Two: Offload Outdated Briefs Step outside of your comfort zone. Challenge beliefs about the way you operate, how you service clients, what products/services they want, etc. © WiserChangeTM – Commercial in Confidence 8
  9. 9. Step Two: Offload Outdated Briefs Look for innovation opportunities by monitoring client buying and engagement behaviours. How are their behaviours changing? How can your organisation meet their expectations? Pay close attention to how the business environment is evolving and adapt accordingly. © WiserChangeTM – Commercial in Confidence 9
  10. 10. Step Three: Provide Tangible Examples to Ignite Ideas Review activities by other organisations and competitors. What have they done to engage their markets? What worked? What didn’t work? © WiserChangeTM – Commercial in Confidence 10
  11. 11. Step Three: Provide Tangible Examples to Ignite Ideas Use examples from others to help your people apply creative solutions to your own organisation. One simple idea can often spark another idea that’s perfect for your markets. © WiserChangeTM – Commercial in Confidence 11
  12. 12. Step Four: Apply Real-Life Limitations to Harness the Creative Ideas Many of your team’s ideas will fall into the realm of impossible. These ideas will be beyond present organisational capability, funding and/or market reach. This is an important part of the creative-thinking process. Don’t discourage it. © WiserChangeTM – Commercial in Confidence 12
  13. 13. Step Four: Apply Real-Life Limitations to Harness the Creative Ideas Instead, harness these ideas into real-life situations that your organisation can use now. Take the idea and brainstorm what can be done now to achieve some of that idea until we have the budget/resources/market for it? © WiserChangeTM – Commercial in Confidence 13
  14. 14. Innovation Success Involves Everyone Innovation shouldn’t belong to one person or a single department in your organisation. For real success in innovation, inspire and encourage it across the board. Everybody has unique and fresh ideas to share and you’ll find that the more you encourage them in idea sharing, the more engaged, inspired and productive your team becomes - and that improves the bottom line. © WiserChangeTM – Commercial in Confidence 14
  15. 15. Dig Deeper! For a more in-depth look at our 4-step process for igniting innovation in your organisation, make sure to read the following post on the WiserChange™ blog. "How to Ignite Innovation in Your People” © WiserChangeTM – Commercial in Confidence 15
  16. 16. Questions? Contact WiserChange™ If you have questions about developing your leadership voice or change management, please contact the WiserChange™ team. info@wiserchange.com Phone - 612 9955 1212 www.wiserchange.com facebook.com/WiserChangeConsulting linkedin.com/company/wiserchange @WiserChange © WiserChangeTM – Commercial in Confidence Like us on Connect on Follow on 16
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