SlideShare for iOS
by Linkedin Corporation
FREE - On the App Store
Top Social Media Measurement and PR Tools Barbara Rozgonyi CoryWest Media ...
Top Social Media Measurement and PR Tools Barbara Rozgonyi CoryWest Media
Thanks to Ragan Communications and Digital Megaphone for asking me to share my favorite free and low cost social media and PR measurement tools. And, to you - for clicking in!
Note: This presentation is available as a webinar, workshop or keynote. The tools may also be used in a consulting engagement. All content, including photography, is copyright 2013 by Barbara Rozgonyi and may not be used without permission. To contact me about presenting the program, or to engage consulting services, visit http://wiredprworks.com/speaker or call 630.207.7530.
Top Low Cost and no Cost Social Media and PR Measurement Tools Presentation
What are the best tools to monitor, track and measure social media and corporate communications? From social media to media relations, you’ll learn popular measurement tools and discuss best practices for measuring social media engagement and online public relations.
In this session, I’ll be sharing my favorite must use no-cost and low-cost tools and lead an interactive discussion on platforms and uses, best tools and solutions.
You’ll learn about tools that:
Monitor your Facebook, Google+ and Twitter from one dashboard
Send alerts every time your brand is mentioned online so you can respond quickly
Identify activities, content and other online triggers that send the most traffic to your site
Track traditional and digital media mentions of your products and services, including sentiment and share of voice
Identify demographics and preferences for your online audiences