New Age Public Relations Barbara Rozgonyi, PR Results Expert www.wiredPRworks.com

How Virtual PR Benefits Business Builds Your Virtual Brand Transforms you from Web Weakling into a Web Star Carves Your Niche Taps into the PR power of the Internet – now and forever Generates Leads Creates news releases that attract readers, robots and search engines Extends Your Reach Dramatically increases your online visibility overnight Engages on Multiple Levels Masterfully converts simple press releases into multimedia websites Distributes Direct Effortlessly reaches your target market directly – bypass the press Measures Your Results Easily tracks search engine rankings and readership results for future success

Builds Your Virtual Brand

Transforms you from Web Weakling into a Web Star

Carves Your Niche

Taps into the PR power of the Internet – now and forever

Generates Leads

Creates news releases that attract readers, robots and search engines

Extends Your Reach

Dramatically increases your online visibility overnight

Engages on Multiple Levels

Masterfully converts simple press releases into multimedia websites

Distributes Direct

Effortlessly reaches your target market directly – bypass the press

Measures Your Results

Easily tracks search engine rankings and readership results for future success

Traditional Versus Online PR Age: 100 years Format: story Searchable: no Trackable: placements Lifespan: usually short Age: < 5 years Format: multimedia Searchable: yes Trackable: variable Lifespan: infinite bounce

Age: 100 years

Format: story

Searchable: no

Trackable: placements

Lifespan: usually short

Age: < 5 years

Format: multimedia

Searchable: yes

Trackable: variable

Lifespan: infinite bounce

Top Five Essential Virtual PR Elements Keywords Headline Story Links Distribution service

Keywords

Headline

Story

Links

Distribution service

Online News Distribution Attracts Readers Search engines Journalists Bloggers Websites Prospects

Readers

Search engines

Journalists

Bloggers

Websites

Prospects

Engage on Multiple Levels Masterfully convert simple press releases into multimedia websites Works even if you’re not technical and you don’t have a webmaster!!! http://www.prweb.com/releases/2007/01/prweb495028.htm

Masterfully convert simple press releases into multimedia websites

Works even if you’re not technical and you don’t have a webmaster!!!

http://www.prweb.com/releases/2007/01/prweb495028.htm

Measure Your Results Easily track search engine rankings and readership results for future success Interpreting results

Easily track search engine rankings and readership results for future success

Interpreting results

Geography Reader Map

Reader Map

Search Engines

Impressions-Reads-Pickup-Prints

Insure Success Choose relevant keywords Be consistent Distribute news frequently Assess results Refocus strategies

Choose relevant keywords

Be consistent

Distribute news frequently

Assess results

Refocus strategies

Resources Book Guide News Release Services Wired PR Works Articles

Book

Guide

News Release Services

Wired PR Works Articles

Real-ize Your Virtual Brand in 2009 All at www.wiredPRworks.com Search 500+ articles Claim your complimentary PR P-R-I-M-E-R Book Barbara Rozgonyi to speak to your group 630.207.7530 @wiredprworks on twitter.com

All at www.wiredPRworks.com

Search 500+ articles

Claim your complimentary PR P-R-I-M-E-R

Book Barbara Rozgonyi to speak to your group

630.207.7530

@wiredprworks on twitter.com